#ProductDevelopment
Scott M. Graffius to Speak at Project World Business Analyst World
20 November 2018
Follow @scottgraffius
Scott M. Graffius, CEO of Exceptional PPM and PMO Solutions and author of Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions, will be speaking at Project World * Business Analyst World Toronto 2019. He will be presenting best practices on agile project management, including tools and techniques which attendees will be able to immediately apply at work. His talk will be held on Tuesday, May 28, 2019 at the Metro Toronto Convention Centre in Toronto, Canada. You can read more about it here: http://bit.ly/AGILE-1.
About Scott M. Graffius
Scott M. Graffius, CSP, CSM, CSPO, PMP, ITIL, LSSGB is a project management expert, consultant, international speaker, and award-winning author.
Scott is the CEO of Exceptional PPM and PMO Solutions, a professional services firm, where he partners with client companies to help them achieve their strategic objectives and business initiatives through project management leadership. The consultancy provides project, program, portfolio, and PMO management services inclusive of agile, traditional, and hybrid development and delivery frameworks. Business results include improved responsiveness to business needs, faster delivery and time-to-market, upgraded on-budget performance, higher customer and stakeholder satisfaction, and greater competitive advantage. For additional information including infographics and more, visit http://Exceptional-PMO.com.
A fantastic agile transformation experience and result with a client in the entertainment industry was the inspiration for Scott’s book, Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions. The publication has garnered 17 first place awards. The credit is shared with Chris Hare and Colin Giffen, the technical editors on the book. Scott and Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions have been featured in Yahoo Finance, the Dallas Business Journal, BookLife by Publisher’s Weekly, Innovation Management, and additional media outlets. A trailer, high-resolution images, reviews, a detailed list of awards and more are available at https://AgileScrumGuide.com.
Scott is a former vice president of project management with a publicly traded provider of diverse consumer products and services over the Internet. Before that, he ran and supervised the delivery of projects and programs in public and private organizations with businesses ranging from e-commerce to advanced technology products and services, retail, manufacturing, entertainment, and more. He has experience with consumer, business, reseller, government, and international markets.
He holds six professional certifications: Certified Scrum Professional (CSP), Certified ScrumMaster (CSM), Certified Scrum Product Owner (CSPO), Project Management Professional (PMP), Lean Six Sigma Green Belt (LSSGB), and IT Service Management Foundation (ITIL). He is a member of the Scrum Alliance, the Project Management Institute, the Institute of Electrical and Electronics Engineers (IEEE), the IEEE Computer Society, the IEEE Consumer Electronics Society, the IEEE Broadcast Technology Society, the IEEE Internet of Things Community, and the IEEE Consultants Network.
Scott regularly speaks at conferences and other events in the United States and internationally where he delights audiences with presentations on agile, traditional, and hybrid project, program, portfolio, and PMO management. He integrates and includes professional standards, best practices, and his first-hand experience with successful implementations. Scott uses everyday language and vibrant visuals to make complex topics clear and understandable, and he provides audiences with practical information they can use. His upcoming and past appearances are listed at http://scottgraffius.com/publicspeaker.html.
His full bio is available here.
Connect with Scott on:
About Project World * Business Analyst World Toronto 2019
The conference—which appears stylized as ProjectWorld*BusinessAnalystWorld—is an educational and training event for project management and business analysis professionals. Thought leaders will arm attendees with new skills, tools, and techniques that can be immediately applied in the workplace. Over 30 expert speakers will present more than 40 interactive sessions, workshops, and keynotes. All sessions are Project Management Institute (PMI) and International Institute of Business Analysis (IIBA) accredited. Offering professional development units (PDUs) and continuing development units (CDUs) for each hour of learning, attendees can earn up to 26 credits over the four-day period. It will be held on May 27-30, 2019 at the Metro Toronto Convention Centre in Toronto, Canada. The official hashtag is #PWBAWTOR19. The website for the conference is here: https://www.pmbaconferences.com/toronto.
© Copyright 2018 Scott M. Graffius. All rights reserved. This material may not be published, broadcast, rewritten or redistributed without the express written permission of Scott M. Graffius.
Scott M. Graffius, CEO of Exceptional PPM and PMO Solutions and author of Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions, will be speaking at Project World * Business Analyst World Toronto 2019. He will be presenting best practices on agile project management, including tools and techniques which attendees will be able to immediately apply at work. His talk will be held on Tuesday, May 28, 2019 at the Metro Toronto Convention Centre in Toronto, Canada. You can read more about it here: http://bit.ly/AGILE-1.
About Scott M. Graffius
Scott M. Graffius, CSP, CSM, CSPO, PMP, ITIL, LSSGB is a project management expert, consultant, international speaker, and award-winning author.
Scott is the CEO of Exceptional PPM and PMO Solutions, a professional services firm, where he partners with client companies to help them achieve their strategic objectives and business initiatives through project management leadership. The consultancy provides project, program, portfolio, and PMO management services inclusive of agile, traditional, and hybrid development and delivery frameworks. Business results include improved responsiveness to business needs, faster delivery and time-to-market, upgraded on-budget performance, higher customer and stakeholder satisfaction, and greater competitive advantage. For additional information including infographics and more, visit http://Exceptional-PMO.com.
A fantastic agile transformation experience and result with a client in the entertainment industry was the inspiration for Scott’s book, Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions. The publication has garnered 17 first place awards. The credit is shared with Chris Hare and Colin Giffen, the technical editors on the book. Scott and Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions have been featured in Yahoo Finance, the Dallas Business Journal, BookLife by Publisher’s Weekly, Innovation Management, and additional media outlets. A trailer, high-resolution images, reviews, a detailed list of awards and more are available at https://AgileScrumGuide.com.
Scott is a former vice president of project management with a publicly traded provider of diverse consumer products and services over the Internet. Before that, he ran and supervised the delivery of projects and programs in public and private organizations with businesses ranging from e-commerce to advanced technology products and services, retail, manufacturing, entertainment, and more. He has experience with consumer, business, reseller, government, and international markets.
He holds six professional certifications: Certified Scrum Professional (CSP), Certified ScrumMaster (CSM), Certified Scrum Product Owner (CSPO), Project Management Professional (PMP), Lean Six Sigma Green Belt (LSSGB), and IT Service Management Foundation (ITIL). He is a member of the Scrum Alliance, the Project Management Institute, the Institute of Electrical and Electronics Engineers (IEEE), the IEEE Computer Society, the IEEE Consumer Electronics Society, the IEEE Broadcast Technology Society, the IEEE Internet of Things Community, and the IEEE Consultants Network.
Scott regularly speaks at conferences and other events in the United States and internationally where he delights audiences with presentations on agile, traditional, and hybrid project, program, portfolio, and PMO management. He integrates and includes professional standards, best practices, and his first-hand experience with successful implementations. Scott uses everyday language and vibrant visuals to make complex topics clear and understandable, and he provides audiences with practical information they can use. His upcoming and past appearances are listed at http://scottgraffius.com/publicspeaker.html.
His full bio is available here.
Connect with Scott on:
About Project World * Business Analyst World Toronto 2019
The conference—which appears stylized as ProjectWorld*BusinessAnalystWorld—is an educational and training event for project management and business analysis professionals. Thought leaders will arm attendees with new skills, tools, and techniques that can be immediately applied in the workplace. Over 30 expert speakers will present more than 40 interactive sessions, workshops, and keynotes. All sessions are Project Management Institute (PMI) and International Institute of Business Analysis (IIBA) accredited. Offering professional development units (PDUs) and continuing development units (CDUs) for each hour of learning, attendees can earn up to 26 credits over the four-day period. It will be held on May 27-30, 2019 at the Metro Toronto Convention Centre in Toronto, Canada. The official hashtag is #PWBAWTOR19. The website for the conference is here: https://www.pmbaconferences.com/toronto.
© Copyright 2018 Scott M. Graffius. All rights reserved. This material may not be published, broadcast, rewritten or redistributed without the express written permission of Scott M. Graffius.
"Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions" Quoted in Innovation Management
23 November 2018
Follow @scottgraffius
Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions (Scott M. Graffius, author; Chris Hare and Colin Giffen, technical editors) was quoted by Julia Myllylä in her article which appears in Innovation Management. This Swedish-based publication has the mission to provide relevant, inspiring and actionable knowledge to businesses and individuals looking to increase their innovation capabilities.
The quote from Agile Scrum—“If you don’t collect any metrics, you’re flying blind. If you collect and focus on too many, they may be obstructing your field of view.”—is located at point 5 of the article. It was published on November 20, 2018, and you can read it here: http://www.innovationmanagement.se/2018/11/20/7-mistakes-to-avoid-when-measuring-innovation/.
About Scott M. Graffius
Scott M. Graffius, CSP, CSM, CSPO, PMP, ITIL, LSSGB is a project management expert, consultant, international speaker, and award-winning author. He is the CEO of Exceptional PPM and PMO Solutions, a professional services firm, where he partners with client companies to achieve their strategic objectives and business initiatives through project management leadership. The consultancy provides project, program, portfolio, and PMO management services inclusive of agile, traditional, and hybrid development and delivery frameworks. Business results include upgraded responsiveness to business needs, faster delivery and time-to-market, improved on-budget performance, higher customer and stakeholder satisfaction, and greater competitive advantage. Scott is a former vice president of project management with a publicly traded provider of diverse consumer products and services over the Internet. Before that, he ran and supervised the delivery of projects and programs in public and private organizations with businesses ranging from e-commerce to advanced technology products and services, retail, manufacturing, entertainment, and more. He has experience with consumer, business, reseller, government, and international markets.
His full bio is available here.
Connect with Scott on:
About Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions
Shifting customer needs are common in today's marketplace. Businesses must be adaptive and responsive to change while delivering an exceptional customer experience to be competitive.
There are a variety of frameworks supporting the development of products and services, and most approaches fall into one of two broad categories: traditional or agile. Traditional practices such as waterfall engage sequential development, while agile involves iterative and incremental deliverables. Organizations are increasingly embracing agile to manage projects, and best meet their business needs of rapid response to change, fast delivery speed, and more.
With clear and easy to follow step-by-step instructions, Scott M. Graffius's award-winning Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions helps the reader:
Hailed by Literary Titan as “the book highlights the versatility of Scrum beautifully.”
Winner of 17 first place awards.
Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions is available in paperback and ebook/Kindle in the United States and around the world. Some links by country follow.
© Copyright 2018 Scott M. Graffius. All rights reserved. This material may not be published, broadcast, rewritten or redistributed without the express written permission of Scott M. Graffius.
Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions (Scott M. Graffius, author; Chris Hare and Colin Giffen, technical editors) was quoted by Julia Myllylä in her article which appears in Innovation Management. This Swedish-based publication has the mission to provide relevant, inspiring and actionable knowledge to businesses and individuals looking to increase their innovation capabilities.
The quote from Agile Scrum—“If you don’t collect any metrics, you’re flying blind. If you collect and focus on too many, they may be obstructing your field of view.”—is located at point 5 of the article. It was published on November 20, 2018, and you can read it here: http://www.innovationmanagement.se/2018/11/20/7-mistakes-to-avoid-when-measuring-innovation/.
About Scott M. Graffius
Scott M. Graffius, CSP, CSM, CSPO, PMP, ITIL, LSSGB is a project management expert, consultant, international speaker, and award-winning author. He is the CEO of Exceptional PPM and PMO Solutions, a professional services firm, where he partners with client companies to achieve their strategic objectives and business initiatives through project management leadership. The consultancy provides project, program, portfolio, and PMO management services inclusive of agile, traditional, and hybrid development and delivery frameworks. Business results include upgraded responsiveness to business needs, faster delivery and time-to-market, improved on-budget performance, higher customer and stakeholder satisfaction, and greater competitive advantage. Scott is a former vice president of project management with a publicly traded provider of diverse consumer products and services over the Internet. Before that, he ran and supervised the delivery of projects and programs in public and private organizations with businesses ranging from e-commerce to advanced technology products and services, retail, manufacturing, entertainment, and more. He has experience with consumer, business, reseller, government, and international markets.
His full bio is available here.
Connect with Scott on:
About Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions
Shifting customer needs are common in today's marketplace. Businesses must be adaptive and responsive to change while delivering an exceptional customer experience to be competitive.
There are a variety of frameworks supporting the development of products and services, and most approaches fall into one of two broad categories: traditional or agile. Traditional practices such as waterfall engage sequential development, while agile involves iterative and incremental deliverables. Organizations are increasingly embracing agile to manage projects, and best meet their business needs of rapid response to change, fast delivery speed, and more.
With clear and easy to follow step-by-step instructions, Scott M. Graffius's award-winning Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions helps the reader:
- Implement and use the most popular agile framework―Scrum;
- Deliver products in short cycles with rapid adaptation to change, fast time-to-market, and continuous improvement; and
- Support innovation and drive competitive advantage.
Hailed by Literary Titan as “the book highlights the versatility of Scrum beautifully.”
Winner of 17 first place awards.
Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions is available in paperback and ebook/Kindle in the United States and around the world. Some links by country follow.
- 🇧🇷 Brazil
- 🇨🇦 Canada
- 🇨🇿 Czech Republic
- 🇩🇰 Denmark
- 🇫🇮 Finland
- 🇫🇷 France
- 🇩🇪 Germany
- 🇬🇷 Greece
- 🇭🇺 Hungary
- 🇮🇳 India
- 🇮🇪 Ireland
- 🇮🇱 Israel
- 🇮🇹 Italy
- 🇯🇵 Japan
- 🇱🇺 Luxembourg
- 🇲🇽 Mexico
- 🇳🇱 Netherlands
- 🇳🇿 New Zealand
- 🇳🇴 Norway
- 🇪🇸 Spain
- 🇸🇪 Sweden
- 🇨🇭 Switzerland
- 🇦🇪 UAE
- 🇬🇧 United Kingdom
- 🇺🇸 United States
© Copyright 2018 Scott M. Graffius. All rights reserved. This material may not be published, broadcast, rewritten or redistributed without the express written permission of Scott M. Graffius.
"Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions" Quoted by Informa Middle East
14 December 2018
Follow @scottgraffius
Content from Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions (Scott M. Graffius, author; Chris Hare and Colin Giffen, technical editors) is quoted in a piece by Informa Middle East. Informa is a leading Dubai-based company offering business intelligence, academic publishing, and services in event management.
A red arrow in the accompanying image (a higher resolution version is available here) points out the quote. You can read the Informa article by Anishka Abraham—which includes what to do and avoid with metrics—here: https://www.informa-mea.com/blog/7-mistakes-to-avoid-when-measuring-innovation/.
About Scott M. Graffius
Scott M. Graffius, CSP, CSM, CSPO, PMP, ITIL, LSSGB is a project management expert, consultant, international speaker, and award-winning author. He is the CEO of Exceptional PPM and PMO Solutions, a professional services firm, where he partners with client companies to help them achieve their strategic objectives and business initiatives through project management leadership. The consultancy provides project, program, portfolio, and PMO management services inclusive of agile, traditional, and hybrid development and delivery frameworks. Business results include upgraded responsiveness to business needs, faster delivery and time-to-market, improved on-budget performance, higher customer and stakeholder satisfaction, and greater competitive advantage. Scott is a former vice president of project management with a publicly traded provider of diverse consumer products and services over the Internet. Before that, he ran and supervised the delivery of projects and programs in public and private organizations with businesses ranging from e-commerce to advanced technology products and services, retail, manufacturing, entertainment, and more. He has experience with consumer, business, reseller, government, and international markets.
His full bio is available here.
Connect with Scott on:
About Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions
Shifting customer needs are common in today's marketplace. Businesses must be adaptive and responsive to change while delivering an exceptional customer experience to be competitive.
There are a variety of frameworks supporting the development of products and services, and most approaches fall into one of two broad categories: traditional or agile. Traditional practices such as waterfall engage sequential development, while agile involves iterative and incremental deliverables. Organizations are increasingly embracing agile to manage projects, and best meet their business needs of rapid response to change, fast delivery speed, and more.
With clear and easy to follow step-by-step instructions, Scott M. Graffius's award-winning Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions helps the reader:
Hailed by Literary Titan as “the book highlights the versatility of Scrum beautifully.”
Winner of 17 first place awards.
Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions is available in paperback and ebook/Kindle in the United States and around the world. Some links by country follow.
© Copyright 2018 Scott M. Graffius. All rights reserved. This material may not be published, broadcast, rewritten or redistributed without the express written permission of Scott M. Graffius.
Content from Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions (Scott M. Graffius, author; Chris Hare and Colin Giffen, technical editors) is quoted in a piece by Informa Middle East. Informa is a leading Dubai-based company offering business intelligence, academic publishing, and services in event management.
A red arrow in the accompanying image (a higher resolution version is available here) points out the quote. You can read the Informa article by Anishka Abraham—which includes what to do and avoid with metrics—here: https://www.informa-mea.com/blog/7-mistakes-to-avoid-when-measuring-innovation/.
About Scott M. Graffius
Scott M. Graffius, CSP, CSM, CSPO, PMP, ITIL, LSSGB is a project management expert, consultant, international speaker, and award-winning author. He is the CEO of Exceptional PPM and PMO Solutions, a professional services firm, where he partners with client companies to help them achieve their strategic objectives and business initiatives through project management leadership. The consultancy provides project, program, portfolio, and PMO management services inclusive of agile, traditional, and hybrid development and delivery frameworks. Business results include upgraded responsiveness to business needs, faster delivery and time-to-market, improved on-budget performance, higher customer and stakeholder satisfaction, and greater competitive advantage. Scott is a former vice president of project management with a publicly traded provider of diverse consumer products and services over the Internet. Before that, he ran and supervised the delivery of projects and programs in public and private organizations with businesses ranging from e-commerce to advanced technology products and services, retail, manufacturing, entertainment, and more. He has experience with consumer, business, reseller, government, and international markets.
His full bio is available here.
Connect with Scott on:
About Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions
Shifting customer needs are common in today's marketplace. Businesses must be adaptive and responsive to change while delivering an exceptional customer experience to be competitive.
There are a variety of frameworks supporting the development of products and services, and most approaches fall into one of two broad categories: traditional or agile. Traditional practices such as waterfall engage sequential development, while agile involves iterative and incremental deliverables. Organizations are increasingly embracing agile to manage projects, and best meet their business needs of rapid response to change, fast delivery speed, and more.
With clear and easy to follow step-by-step instructions, Scott M. Graffius's award-winning Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions helps the reader:
- Implement and use the most popular agile framework―Scrum;
- Deliver products in short cycles with rapid adaptation to change, fast time-to-market, and continuous improvement; and
- Support innovation and drive competitive advantage.
Hailed by Literary Titan as “the book highlights the versatility of Scrum beautifully.”
Winner of 17 first place awards.
Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions is available in paperback and ebook/Kindle in the United States and around the world. Some links by country follow.
- 🇧🇷 Brazil
- 🇨🇦 Canada
- 🇨🇿 Czech Republic
- 🇩🇰 Denmark
- 🇫🇮 Finland
- 🇫🇷 France
- 🇩🇪 Germany
- 🇬🇷 Greece
- 🇭🇺 Hungary
- 🇮🇳 India
- 🇮🇪 Ireland
- 🇮🇱 Israel
- 🇮🇹 Italy
- 🇯🇵 Japan
- 🇱🇺 Luxembourg
- 🇲🇽 Mexico
- 🇳🇱 Netherlands
- 🇳🇿 New Zealand
- 🇳🇴 Norway
- 🇪🇸 Spain
- 🇸🇪 Sweden
- 🇨🇭 Switzerland
- 🇦🇪 UAE
- 🇬🇧 United Kingdom
- 🇺🇸 United States
© Copyright 2018 Scott M. Graffius. All rights reserved. This material may not be published, broadcast, rewritten or redistributed without the express written permission of Scott M. Graffius.
Scott M. Graffius Delivered 40 Talks and Workshops Across 17 Countries in 2021
27 December 2021
Follow @scottgraffius
In 2021, Scott M. Graffius delivered 40 dynamic and engaging talks and workshops across 17 countries. His sessions spanned leadership, technical project management (inclusive of agile, waterfall, and hybrid approaches to project, program, portfolio, and PMO management), and strategic and business management. He incorporated everyday language and vibrant custom visuals to make complex topics clear and understandable, and he provided audiences with practical information they can use. His engagements were highly rated by attendees and event organizers alike.
Here's an abridged list his 40 sessions in 2021 (most recent shown first):
Visit here for detailed listings, videos (where available), testimonials, and more.
About Scott M. Graffius
Scott M. Graffius, PMP, CSP-SM, CSP-PO, CSM, CSPO, SFE, ITIL, LSSGB is an agile project management practitioner, consultant, multi award-winning author, and international speaker. He has generated over 1.75 billion dollars of business value in aggregate for the organizations he has served. His expertise spans project, program, portfolio, and PMO leadership inclusive of agile, traditional, and hybrid approaches. Content from Graffius's books, workshops, speaking engagements, and more have been featured and used by businesses, professional associations, governments, and universities including Microsoft, Oracle, Cisco, Gartner, Deloitte, Project Management Institute, IEEE, SANS Institute, Ford, Qantas, Atlassian, Wrike, Bayer, National Academy of Sciences, United States Department of Energy, United States Army, New Zealand Ministry of Education, Amsterdam Public Health Research Institute, Tufts University, Texas A&M University, Virginia Tech, Penn State, Warsaw University of Technology, University of Waterloo, National University of Ireland Galway, Loughborough University London, Zurich University of Applied Sciences, and others. Thinkers360 named Graffius a global top thought leader and influencer in four domains: Agile, Change Management, Digital Transformation, and GovTech.
Graffius is the founder, CEO, and principal consultant at Exceptional PPM and PMO Solutions™ and subsidiary Exceptional Agility™, based in Los Angeles, California. The professional services firm provides client organizations with advisory, training, speaking, embedded talent, and facilitative consulting services to help them advance their agile project, program, portfolio, and PMO management capabilities to best realize their strategic objectives and business initiatives, making them more competitive and valuable. The company confidently backs its services with a Delighted Client Guarantee™.
A fantastic agile transformation experience and result with a client organization in the entertainment industry was the inspiration for Graffius’s first book, Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions (ISBN-13: 9781533370242). It helps technical and non-technical teams develop and deliver products in short cycles with rapid adaptation to change, fast time-to-market, and continuous improvement—which supports innovation and drives competitive advantage. The book garnered 17 first place awards from national and international competitions. His second title, Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change (ISBN-13: 9781072447962), was named one of the best Scrum books of all time by BookAuthority. Graffius and his works have been featured by media outlets and publications including Yahoo Finance, Computer Weekly, MobileAppDaily, Innovation Management, the PM World Journal, NASSCOM, Software Quality Management, Nimble Ways, Business Application Monitoring, Learning Solutions, Innovation Ecosystem Metrics, DZone, Innovation Project Management (by Dr. Harold Kerzner), TopDevs, NHD Podcast, and others.
Graffius is a former vice president of project management with a publicly traded provider of diverse consumer products and services over the Internet. Before that, he ran and supervised the delivery of projects and programs in public and private organizations with businesses ranging from e-commerce to advanced technology products and services, retail, manufacturing, entertainment, and more. He has experience with consumer, business, reseller, government, and international markets, as well as experience spanning 20 countries.
Graffius has a bachelor's degree in Psychology with a focus in Human Factors. He holds eight professional certifications: Certified Scrum Professional - ScrumMaster (CSP-SM), Certified Scrum Professional - Product Owner (CSP-PO), Certified ScrumMaster (CSM), Certified Scrum Product Owner (CSPO), Scrum Foundations Educator (SFE), Project Management Professional (PMP), Lean Six Sigma Green Belt (LSSGB), and IT Service Management Foundation (ITIL). He is a member of the Scrum Alliance, the Project Management Institute (PMI), and the Institute of Electrical and Electronics Engineers (IEEE).
He has been actively involved with the Project Management Institute (PMI) in the development of professional standards. He was a member of the team which produced the Practice Standard for Work Breakdown Structures—Second Edition. Graffius was a contributor and reviewer of A Guide to the Project Management Body of Knowledge—Sixth Edition, The Standard for Program Management—Fourth Edition, and The Practice Standard for Project Estimating—Second Edition. He was also a subject matter expert reviewer of content for the PMI EMEA Congress 2019, and he served as a member of the review team for the Scrum Alliance’s Global Scrum Gathering—New York City 2020.
Graffius delivers dynamic and engaging talks and workshops at public and private/corporate events. His engagements include 59 in-person and online conferences and other events around the world, including Armenia, Australia, Brazil, Canada, Czech Republic, Finland, France, Germany, Greece, Hungary, India, Ireland, Lithuania, Luxembourg, Netherlands, New Zealand, Sweden, United Arab Emirates, United Kingdom, and the United States. Graffius delights audiences with sessions on technology leadership and project, program, portfolio, and PMO management inclusive of agile, waterfall, and hybrid approaches. He uses everyday language and vibrant custom visuals to make complex topics clear, and he provides audiences with practical information they can use. For details, visit the public speaker section of his website here.
He resides in Los Angeles, California.
His full bio is available here.
Connect with Scott on:
About Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions
Shifting customer needs are common in today's marketplace. Businesses must be adaptive and responsive to change while delivering an exceptional customer experience to be competitive.
There are a variety of frameworks supporting the development of products and services, and most approaches fall into one of two broad categories: traditional or agile. Traditional practices such as waterfall engage sequential development, while agile involves iterative and incremental deliverables. Organizations are increasingly embracing agile to manage projects, and best meet their business needs of rapid response to change, fast delivery speed, and more.
With clear and easy to follow step-by-step instructions, Scott M. Graffius's award-winning Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions helps the reader:
Hailed by Literary Titan as “the book highlights the versatility of Scrum beautifully.”
Winner of 17 first place awards.
Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions is available in paperback and ebook/Kindle in the United States and around the world. Some links by country follow.
About Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change
Thriving in today's marketplace frequently depends on making a transformation to become more agile. Those successful in the transition enjoy faster delivery speed and ROI, higher satisfaction, continuous improvement, and additional benefits.
Based on actual events, Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change provides a quick (60-90 minute) read about a successful agile transformation at a multinational entertainment and media company, told from the author's perspective as an agile coach.
The award-winning book by Scott M. Graffius is available in paperback and ebook/Kindle in the United States and around the world. Some links by country follow.
The short link for this article is: https://bit.ly/40-in-2021
The short link for a related post on LinkedIn is: https://bit.ly/21-in
© Copyright 2021 Scott M. Graffius. All rights reserved. This material may not be published, broadcast, rewritten or redistributed without the express written permission of Scott M. Graffius.
In 2021, Scott M. Graffius delivered 40 dynamic and engaging talks and workshops across 17 countries. His sessions spanned leadership, technical project management (inclusive of agile, waterfall, and hybrid approaches to project, program, portfolio, and PMO management), and strategic and business management. He incorporated everyday language and vibrant custom visuals to make complex topics clear and understandable, and he provided audiences with practical information they can use. His engagements were highly rated by attendees and event organizers alike.
Here's an abridged list his 40 sessions in 2021 (most recent shown first):
- 🇺🇸 | Private event
- 🇺🇸 | Private event
- 🇺🇸 | DevOps Experience 2021 Conference
- 🇦🇲 | Frug'Agile Conference Armenia 2021
- 🇺🇸 | Private event
- 🇺🇸 | IEEE Day 2021
- 🇧🇷 | Private event
- 🇬🇧 | BSides Newcastle England 2021 InfoSec Conference
- 🇺🇸 | Private event
- 🇧🇷 | Agile Trends Gov Conference 2021
- 🇺🇸 | Private event
- 🇭🇰 | Private event
- 🇺🇸 | Florida Suncoast Chapter of the Project Management Institute
- 🇺🇸 | Private event
- 🇺🇸 | Central Virginia Chapter of the Project Management Institute
- 🇸🇪 | Private event
- 🇱🇹 | DevOps Pro Europe 2021 Conference
- 🇺🇸 | Southwest Virginia Chapter of the Project Management Institute
- 🇬🇧 | Private event
- 🇱🇺 | Luxembourg Chapter of the Project Management Institute
- 🇬🇧 | Private event
- 🇺🇸 | Monterey Bay Chapter of the Project Management Institute
- 🇦🇺 | Private event
- 🇳🇿 | New Zealand Chapter of the Project Management Institute
- 🇮🇪 | Private event
- 🇺🇸 | Southern Nevada Chapter of the Project Management Institute
- 🇺🇸 | California Institute of Advanced Management
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About Scott M. Graffius
Scott M. Graffius, PMP, CSP-SM, CSP-PO, CSM, CSPO, SFE, ITIL, LSSGB is an agile project management practitioner, consultant, multi award-winning author, and international speaker. He has generated over 1.75 billion dollars of business value in aggregate for the organizations he has served. His expertise spans project, program, portfolio, and PMO leadership inclusive of agile, traditional, and hybrid approaches. Content from Graffius's books, workshops, speaking engagements, and more have been featured and used by businesses, professional associations, governments, and universities including Microsoft, Oracle, Cisco, Gartner, Deloitte, Project Management Institute, IEEE, SANS Institute, Ford, Qantas, Atlassian, Wrike, Bayer, National Academy of Sciences, United States Department of Energy, United States Army, New Zealand Ministry of Education, Amsterdam Public Health Research Institute, Tufts University, Texas A&M University, Virginia Tech, Penn State, Warsaw University of Technology, University of Waterloo, National University of Ireland Galway, Loughborough University London, Zurich University of Applied Sciences, and others. Thinkers360 named Graffius a global top thought leader and influencer in four domains: Agile, Change Management, Digital Transformation, and GovTech.
Graffius is the founder, CEO, and principal consultant at Exceptional PPM and PMO Solutions™ and subsidiary Exceptional Agility™, based in Los Angeles, California. The professional services firm provides client organizations with advisory, training, speaking, embedded talent, and facilitative consulting services to help them advance their agile project, program, portfolio, and PMO management capabilities to best realize their strategic objectives and business initiatives, making them more competitive and valuable. The company confidently backs its services with a Delighted Client Guarantee™.
A fantastic agile transformation experience and result with a client organization in the entertainment industry was the inspiration for Graffius’s first book, Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions (ISBN-13: 9781533370242). It helps technical and non-technical teams develop and deliver products in short cycles with rapid adaptation to change, fast time-to-market, and continuous improvement—which supports innovation and drives competitive advantage. The book garnered 17 first place awards from national and international competitions. His second title, Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change (ISBN-13: 9781072447962), was named one of the best Scrum books of all time by BookAuthority. Graffius and his works have been featured by media outlets and publications including Yahoo Finance, Computer Weekly, MobileAppDaily, Innovation Management, the PM World Journal, NASSCOM, Software Quality Management, Nimble Ways, Business Application Monitoring, Learning Solutions, Innovation Ecosystem Metrics, DZone, Innovation Project Management (by Dr. Harold Kerzner), TopDevs, NHD Podcast, and others.
Graffius is a former vice president of project management with a publicly traded provider of diverse consumer products and services over the Internet. Before that, he ran and supervised the delivery of projects and programs in public and private organizations with businesses ranging from e-commerce to advanced technology products and services, retail, manufacturing, entertainment, and more. He has experience with consumer, business, reseller, government, and international markets, as well as experience spanning 20 countries.
Graffius has a bachelor's degree in Psychology with a focus in Human Factors. He holds eight professional certifications: Certified Scrum Professional - ScrumMaster (CSP-SM), Certified Scrum Professional - Product Owner (CSP-PO), Certified ScrumMaster (CSM), Certified Scrum Product Owner (CSPO), Scrum Foundations Educator (SFE), Project Management Professional (PMP), Lean Six Sigma Green Belt (LSSGB), and IT Service Management Foundation (ITIL). He is a member of the Scrum Alliance, the Project Management Institute (PMI), and the Institute of Electrical and Electronics Engineers (IEEE).
He has been actively involved with the Project Management Institute (PMI) in the development of professional standards. He was a member of the team which produced the Practice Standard for Work Breakdown Structures—Second Edition. Graffius was a contributor and reviewer of A Guide to the Project Management Body of Knowledge—Sixth Edition, The Standard for Program Management—Fourth Edition, and The Practice Standard for Project Estimating—Second Edition. He was also a subject matter expert reviewer of content for the PMI EMEA Congress 2019, and he served as a member of the review team for the Scrum Alliance’s Global Scrum Gathering—New York City 2020.
Graffius delivers dynamic and engaging talks and workshops at public and private/corporate events. His engagements include 59 in-person and online conferences and other events around the world, including Armenia, Australia, Brazil, Canada, Czech Republic, Finland, France, Germany, Greece, Hungary, India, Ireland, Lithuania, Luxembourg, Netherlands, New Zealand, Sweden, United Arab Emirates, United Kingdom, and the United States. Graffius delights audiences with sessions on technology leadership and project, program, portfolio, and PMO management inclusive of agile, waterfall, and hybrid approaches. He uses everyday language and vibrant custom visuals to make complex topics clear, and he provides audiences with practical information they can use. For details, visit the public speaker section of his website here.
He resides in Los Angeles, California.
His full bio is available here.
Connect with Scott on:
About Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions
Shifting customer needs are common in today's marketplace. Businesses must be adaptive and responsive to change while delivering an exceptional customer experience to be competitive.
There are a variety of frameworks supporting the development of products and services, and most approaches fall into one of two broad categories: traditional or agile. Traditional practices such as waterfall engage sequential development, while agile involves iterative and incremental deliverables. Organizations are increasingly embracing agile to manage projects, and best meet their business needs of rapid response to change, fast delivery speed, and more.
With clear and easy to follow step-by-step instructions, Scott M. Graffius's award-winning Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions helps the reader:
- Implement and use the most popular agile framework―Scrum;
- Deliver products in short cycles with rapid adaptation to change, fast time-to-market, and continuous improvement; and
- Support innovation and drive competitive advantage.
Hailed by Literary Titan as “the book highlights the versatility of Scrum beautifully.”
Winner of 17 first place awards.
Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions is available in paperback and ebook/Kindle in the United States and around the world. Some links by country follow.
- 🇧🇷 Brazil
- 🇨🇦 Canada
- 🇨🇿 Czech Republic
- 🇩🇰 Denmark
- 🇫🇮 Finland
- 🇫🇷 France
- 🇩🇪 Germany
- 🇬🇷 Greece
- 🇭🇺 Hungary
- 🇮🇳 India
- 🇮🇪 Ireland
- 🇮🇱 Israel
- 🇮🇹 Italy
- 🇯🇵 Japan
- 🇱🇺 Luxembourg
- 🇲🇽 Mexico
- 🇳🇱 Netherlands
- 🇳🇿 New Zealand
- 🇳🇴 Norway
- 🇪🇸 Spain
- 🇸🇪 Sweden
- 🇨🇭 Switzerland
- 🇦🇪 UAE
- 🇬🇧 United Kingdom
- 🇺🇸 United States
About Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change
Thriving in today's marketplace frequently depends on making a transformation to become more agile. Those successful in the transition enjoy faster delivery speed and ROI, higher satisfaction, continuous improvement, and additional benefits.
Based on actual events, Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change provides a quick (60-90 minute) read about a successful agile transformation at a multinational entertainment and media company, told from the author's perspective as an agile coach.
The award-winning book by Scott M. Graffius is available in paperback and ebook/Kindle in the United States and around the world. Some links by country follow.
- 🇦🇺 Australia
- 🇦🇹 Austria
- 🇧🇷 Brazil
- 🇨🇦 Canada
- 🇨🇿 Czech Republic
- 🇩🇰 Denmark
- 🇫🇮 Finland
- 🇫🇷 France
- 🇩🇪 Germany
- 🇬🇷 Greece
- 🇮🇳 India
- 🇮🇪 Ireland
- 🇯🇵 Japan
- 🇱🇺 Luxembourg
- 🇲🇽 Mexico
- 🇳🇱 Netherlands
- 🇳🇿 New Zealand
- 🇪🇸 Spain
- 🇸🇪 Sweden
- 🇨🇭 Switzerland
- 🇦🇪 United Arab Emirates
- 🇬🇧 United Kingdom
- 🇺🇸 United States
The short link for this article is: https://bit.ly/40-in-2021
The short link for a related post on LinkedIn is: https://bit.ly/21-in
© Copyright 2021 Scott M. Graffius. All rights reserved. This material may not be published, broadcast, rewritten or redistributed without the express written permission of Scott M. Graffius.
‘Innovation Project Management’ (Second Edition) Features Content from Scott M. Graffius on Agile and Innovation
17 February 2023
BY SCOTT M. GRAFFIUS | ScottGraffius.com
Click here to download this article as a PDF.
Content from Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions by Scott M. Graffius (Chris Hare and Colin Giffen, Technical Editors) heads up the Agile Innovation section of the second edition of Innovation Project Management: Methods, Case Studies, and Tools for Managing Innovation Projects by Harold Kerzner. A view is shown below.
About Innovation Project Management: Methods, Case Studies, and Tools for Managing Innovation Projects by Harold Kerzner
The following information includes excerpts from the product description provided by the publisher.
The newly revised second edition of Innovation Project Management offers tools, processes, and metrics needed to successfully manage innovation projects, providing value-based innovation project management metrics as well as guidance for how to establish a metrics management program.
The highly qualified author analyzes innovation from all sides; through this approach, Innovation Project Management breaks down traditional project management methods and explains why and how innovation projects should be managed differently.
The second edition has exclusive insights from world-class organizations such as IBM, Hitachi, Repsol, Philips, Deloitte, IdeaScale, KAUST, and more. It includes six all new case studies, featuring a dive into brand management innovation from Lego.
Some of the ideas discussed in Innovation Project Management include:
To learn more, visit here.
About Scott M. Graffius
Scott M. Graffius, PMP, CSP-SM, CSP-PO, CSM, CSPO, SFE, ITIL, LSSGB is an agile project management practitioner, consultant, multi award-winning author, and highly sought-after international keynote speaker. He has generated over $1.75 billion of business value in aggregate for the organizations he has served. Graffius is the CEO and Principal Consultant at Exceptional PPM and PMO Solutions™ and subsidiary Exceptional Agility™. Content from his books, talks, workshops, and more have been featured and used by businesses, professional associations, governments, and universities. Select examples include Microsoft, Oracle, Broadcom, Cisco, Gartner, Project Management Institute, IEEE, U.S. Soccer Federation, Qantas, National Academy of Sciences, U.S. Department of Energy, U.S. National Park Service, New Zealand Ministry of Education, Yale University, Warsaw University of Technology, and others. Graffius has delighted audiences with dynamic and engaging talks and workshops on agile, project management, and technology leadership at 82 conferences and other events across 24 countries.
His full bio is available here.
Connect with Scott on:
About Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions
Shifting customer needs are common in today's marketplace. Businesses must be adaptive and responsive to change while delivering an exceptional customer experience to be competitive.
There are a variety of frameworks supporting the development of products and services, and most approaches fall into one of two broad categories: traditional or agile. Traditional practices such as waterfall engage sequential development, while agile involves iterative and incremental deliverables. Organizations are increasingly embracing agile to manage projects, and best meet their business needs of rapid response to change, fast delivery speed, and more.
With clear and easy to follow instructions, the multi award-winning Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions book by Scott M. Graffius (Chris Hare and Colin Giffen, Technical Editors) helps the reader:
Hailed by Literary Titan as “the book highlights the versatility of Scrum beautifully.”
Winner of 17 first place awards.
Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions is available in paperback and ebook/Kindle in the United States and around the world. Some links by country follow.
About Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change
Thriving in today's marketplace frequently depends on making a transformation to become more agile. Those successful in the transition enjoy faster delivery speed and ROI, higher satisfaction, continuous improvement, and additional benefits.
Based on actual events, Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change provides a quick (60-90 minute) read about a successful agile transformation at a multinational entertainment and media company, told from the author's perspective as an agile coach.
The award-winning book by Scott M. Graffius is available in paperback and ebook/Kindle in the United States and around the world. Some links by country follow.
#Agile #Agility #AgileCoach #AgileInnovation #AgileProjectManagement #AgileScrumGuide #Business #Change #Collaboration #CompetitiveAdvantage #ContinuousImprovement #Development #HaroldKerzner #Innovation #InnovationManagement
#InnovationProjectManagement #Kerzner #Leadership #NPD #OrganizationalDevelopment #ProductDevelopment #ProjectManagement #ProjectManagement #ProjectManager #Scrum #ScrumMaster #SDLC #Stakeholders #Tech #Technology
The short URL for this article is: https://bit.ly/innov-23
© Copyright 2023 Scott M. Graffius. All rights reserved. This material may not be published, broadcast, rewritten or redistributed without the express written permission of Scott M. Graffius.
Click here to download this article as a PDF.
Content from Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions by Scott M. Graffius (Chris Hare and Colin Giffen, Technical Editors) heads up the Agile Innovation section of the second edition of Innovation Project Management: Methods, Case Studies, and Tools for Managing Innovation Projects by Harold Kerzner. A view is shown below.
About Innovation Project Management: Methods, Case Studies, and Tools for Managing Innovation Projects by Harold Kerzner
The following information includes excerpts from the product description provided by the publisher.
The newly revised second edition of Innovation Project Management offers tools, processes, and metrics needed to successfully manage innovation projects, providing value-based innovation project management metrics as well as guidance for how to establish a metrics management program.
The highly qualified author analyzes innovation from all sides; through this approach, Innovation Project Management breaks down traditional project management methods and explains why and how innovation projects should be managed differently.
The second edition has exclusive insights from world-class organizations such as IBM, Hitachi, Repsol, Philips, Deloitte, IdeaScale, KAUST, and more. It includes six all new case studies, featuring a dive into brand management innovation from Lego.
Some of the ideas discussed in Innovation Project Management include:
- Continuous versus discontinuous innovation, incremental versus radical innovation, understanding innovation differences, and incremental innovation versus new product development.
- Identifying core competencies using strengths, weaknesses, opportunities, and threats (SWOT) analysis and nondisclosure and confidentiality agreements.
- Implications and issues for project managers and innovation personnel, active listening, pitching the innovation, and cognitive biases.
- Measuring intangible assets, customer/user/stakeholder impact on value metrics, customer value management programs, and the relationship between project management and value.
- With its highly detailed and comprehensive coverage of the field, and with case studies from leading companies to show how concepts are applied in real-world situations, Innovation Project Management is a must-have title for practicing project managers, as well as students in project management, innovation, and entrepreneurship programs.
To learn more, visit here.
About Scott M. Graffius
Scott M. Graffius, PMP, CSP-SM, CSP-PO, CSM, CSPO, SFE, ITIL, LSSGB is an agile project management practitioner, consultant, multi award-winning author, and highly sought-after international keynote speaker. He has generated over $1.75 billion of business value in aggregate for the organizations he has served. Graffius is the CEO and Principal Consultant at Exceptional PPM and PMO Solutions™ and subsidiary Exceptional Agility™. Content from his books, talks, workshops, and more have been featured and used by businesses, professional associations, governments, and universities. Select examples include Microsoft, Oracle, Broadcom, Cisco, Gartner, Project Management Institute, IEEE, U.S. Soccer Federation, Qantas, National Academy of Sciences, U.S. Department of Energy, U.S. National Park Service, New Zealand Ministry of Education, Yale University, Warsaw University of Technology, and others. Graffius has delighted audiences with dynamic and engaging talks and workshops on agile, project management, and technology leadership at 82 conferences and other events across 24 countries.
His full bio is available here.
Connect with Scott on:
About Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions
Shifting customer needs are common in today's marketplace. Businesses must be adaptive and responsive to change while delivering an exceptional customer experience to be competitive.
There are a variety of frameworks supporting the development of products and services, and most approaches fall into one of two broad categories: traditional or agile. Traditional practices such as waterfall engage sequential development, while agile involves iterative and incremental deliverables. Organizations are increasingly embracing agile to manage projects, and best meet their business needs of rapid response to change, fast delivery speed, and more.
With clear and easy to follow instructions, the multi award-winning Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions book by Scott M. Graffius (Chris Hare and Colin Giffen, Technical Editors) helps the reader:
- Implement and use the most popular agile framework―Scrum;
- Deliver products in short cycles with rapid adaptation to change, fast time-to-market, and continuous improvement; and
- Support innovation and drive competitive advantage.
Hailed by Literary Titan as “the book highlights the versatility of Scrum beautifully.”
Winner of 17 first place awards.
Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions is available in paperback and ebook/Kindle in the United States and around the world. Some links by country follow.
- 🇧🇷 Brazil
- 🇨🇦 Canada
- 🇨🇿 Czech Republic
- 🇩🇰 Denmark
- 🇫🇮 Finland
- 🇫🇷 France
- 🇩🇪 Germany
- 🇬🇷 Greece
- 🇭🇺 Hungary
- 🇮🇳 India
- 🇮🇪 Ireland
- 🇮🇱 Israel
- 🇮🇹 Italy
- 🇯🇵 Japan
- 🇱🇺 Luxembourg
- 🇲🇽 Mexico
- 🇳🇱 Netherlands
- 🇳🇿 New Zealand
- 🇳🇴 Norway
- 🇪🇸 Spain
- 🇸🇪 Sweden
- 🇨🇭 Switzerland
- 🇦🇪 UAE
- 🇬🇧 United Kingdom
- 🇺🇸 United States
About Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change
Thriving in today's marketplace frequently depends on making a transformation to become more agile. Those successful in the transition enjoy faster delivery speed and ROI, higher satisfaction, continuous improvement, and additional benefits.
Based on actual events, Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change provides a quick (60-90 minute) read about a successful agile transformation at a multinational entertainment and media company, told from the author's perspective as an agile coach.
The award-winning book by Scott M. Graffius is available in paperback and ebook/Kindle in the United States and around the world. Some links by country follow.
- 🇦🇺 Australia
- 🇦🇹 Austria
- 🇧🇷 Brazil
- 🇨🇦 Canada
- 🇨🇿 Czech Republic
- 🇩🇰 Denmark
- 🇫🇮 Finland
- 🇫🇷 France
- 🇩🇪 Germany
- 🇬🇷 Greece
- 🇮🇳 India
- 🇮🇪 Ireland
- 🇯🇵 Japan
- 🇱🇺 Luxembourg
- 🇲🇽 Mexico
- 🇳🇱 Netherlands
- 🇳🇿 New Zealand
- 🇪🇸 Spain
- 🇸🇪 Sweden
- 🇨🇭 Switzerland
- 🇦🇪 United Arab Emirates
- 🇬🇧 United Kingdom
- 🇺🇸 United States
#Agile #Agility #AgileCoach #AgileInnovation #AgileProjectManagement #AgileScrumGuide #Business #Change #Collaboration #CompetitiveAdvantage #ContinuousImprovement #Development #HaroldKerzner #Innovation #InnovationManagement
#InnovationProjectManagement #Kerzner #Leadership #NPD #OrganizationalDevelopment #ProductDevelopment #ProjectManagement #ProjectManagement #ProjectManager #Scrum #ScrumMaster #SDLC #Stakeholders #Tech #Technology
The short URL for this article is: https://bit.ly/innov-23
© Copyright 2023 Scott M. Graffius. All rights reserved. This material may not be published, broadcast, rewritten or redistributed without the express written permission of Scott M. Graffius.
Leverage the Power of the Minimum Viable Product (MVP)
15 May 2023
BY SCOTT M. GRAFFIUS | ScottGraffius.com
Select here to download this article as a PDF.
Minimum viable products (MVPs)—coined by Frank Robinson in 2001, and subsequently popularized by Steve Blank and Eric Ries—can be advantageous tools for the development of products and services. This article is informed by Graffius' first-hand experience with MVPs as well as research and coverage from the Harvard Business Review, IEEE, MIT Sloan Management Review, Product Development and Management Association, Product School, Project Management Institute, Scaled Agile, and others (all listed in the bibliography section of this article).
Introduction
Minimum Viable Products (MVPs) can be game changers. They can be used by businesses to validate ideas, reduce time to market, and minimize risks associated with building fully featured products from the outset. This article provides those involved or interested in Agile, Lean, Product Management, Product Development, Project Management, and entrepreneurship with information on the significance of MVPs and how to leverage them.
Defining MVPs
First, it's paramount to understand what constitutes an MVP and why it matters. A Minimum Viable Product is a version of a product (or service) that incorporates just the essential features to address core customer needs and validate the viability of the concept. By employing an MVP, companies can gather valuable user feedback early on, allowing them to iterate, refine, and pivot their offering—if needed—based on market demand. This process saves time and resources, and it advances the chances of building a successful and customer-centric offering.
Here's a succinct definition of the Minimum Viable Product (MVP):
"The MVP has just those features considered sufficient for it to be of value to customers and allow for it to be shipped or sold to early adopters. Customer feedback will inform future development of the product." — Scott M. Graffius, Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions
Next, examples of seven successful MVPs—Zappos, Spotify, Airbnb, Facebook, Amazon, Dropbox, and Groupon—will illustrate the power of MVPs.
MVP Success Stories
Key Principles and Best Practices for MVPs
Building a successful MVP requires adhering to key principles and best practices. It involves thoughtfully determining the relatively few features and limited scope to address core customer needs. Collecting and analyzing user feedback plays a pivotal role in making informed decisions and prioritizing enhancements. By embracing an iterative mindset and focusing on the most valuable aspects of the product, businesses can create an MVP that resonates with their target audience.
Avoiding Common Pitfalls and Challenges with MVPs
While MVPs offer significant advantages, they are not without challenges. Over-engineering the product, prematurely scaling, and failing to validate crucial assumptions are common pitfalls that can hinder success. It’s vital to strike a balance between building a viable product and avoiding unnecessary complexity. By remaining adaptable and open to change, businesses can navigate these challenges and increase the chances of achieving their goals.
Validating and Iterating via Lean and Agile Approaches
The MVP is particularly well-suited for Lean and Agile approaches and environments. Lean principles emphasize continuous learning, eliminating waste, and rapid experimentation. Agile (such as Scrum, Kanban, and SAFe) involve iterative development, frequent feedback loops, and continuous improvement. Utilizing Lean/Agile can help maximize the value of MVPs and increase chances of success.
Beyond the MVP
Once an MVP proves its viability, the focus shifts to scaling and launching the product. This stage requires a broad and deep understanding of the target market, competition, and customer preferences. It involves adapting the product based on user feedback, exploring different marketing strategies, and leveraging data-driven insights. Staying agile, continuously learning, and adapting to market dynamics are crucial for sustained growth and long-term success.
Conclusion
MVPs are powerful tools for innovation and the successful development of products/services. The examples of Zappos, Spotify, Airbnb, Facebook, Amazon, Dropbox, and Groupon highlight the transformative impact of MVPs across diverse industries. By embracing the core principles, avoiding common pitfalls, and leveraging Lean and Agile approaches, businesses can unlock the full potential of their MVPs and pave the way for sustained growth, customer satisfaction, and market leadership with their offerings. Which makes MVPs game changers.
Bibliography
How to Cite This Article
Graffius, Scott M. (2023, May 15). Leverage the Power of the Minimum Viable Product (MVP). Available at: https://scottgraffius.com/blog/files/mvp2023.html. Digital Object Identifier (DOI): 10.13140/RG.2.2.24064.20486. DOI link: https://dx.doi.org/10.13140/RG.2.2.24064.20486.
About Scott M. Graffius
Scott M. Graffius, PMP, SA, CSP-SM, CSP-PO, CSM, CSPO, SFE, ITIL, LSSGB is an agile project management practitioner, consultant, multi-award-winning author, and international keynote speaker. He is the Founder of Exceptional PPM and PMO Solutions™ and subsidiary Exceptional Agility™. He has generated over $1.9 billion of business value in aggregate for Global Fortune 500 businesses and other organizations he has served. Graffius and content from his books, talks, workshops, and more have been featured and used by businesses, professional associations, governments, and universities. Examples include Microsoft, Oracle, Broadcom, Cisco, Gartner, Project Management Institute, IEEE, Qantas, National Academy of Sciences, United States Department of Energy, New Zealand Ministry of Education, Yale University, Tufts University, and others. He has delighted audiences with dynamic and engaging talks and workshops on agile, project management, and technology (including AI) leadership at 86 conferences and other events across 25 countries.
His full bio is available here.
Connect with Scott on:
About Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions
Shifting customer needs are common in today's marketplace. Businesses must be adaptive and responsive to change while delivering an exceptional customer experience to be competitive.
There are a variety of frameworks supporting the development of products and services, and most approaches fall into one of two broad categories: traditional or agile. Traditional practices such as waterfall engage sequential development, while agile involves iterative and incremental deliverables. Organizations are increasingly embracing agile to manage projects, and best meet their business needs of rapid response to change, fast delivery speed, and more.
With clear and easy to follow instructions, the multi award-winning Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions book by Scott M. Graffius (Chris Hare and Colin Giffen, Technical Editors) helps the reader:
Hailed by Literary Titan as “the book highlights the versatility of Scrum beautifully.”
Winner of 17 first place awards.
Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions is available in paperback and ebook/Kindle in the United States and around the world. Some links by country follow.
About Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change
Thriving in today's marketplace frequently depends on making a transformation to become more agile. Those successful in the transition enjoy faster delivery speed and ROI, higher satisfaction, continuous improvement, and additional benefits.
Based on actual events, Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change provides a quick (60-90 minute) read about a successful agile transformation at a multinational entertainment and media company, told from the author's perspective as an agile coach.
The award-winning book by Scott M. Graffius is available in paperback and ebook/Kindle in the United States and around the world. Some links by country follow.
The short URL for this article is: https://bit.ly/mvp-7
© Copyright 2023 Scott M. Graffius. All rights reserved. This material may not be published, broadcast, rewritten or redistributed without the express written permission of Scott M. Graffius.
Select here to download this article as a PDF.
Minimum viable products (MVPs)—coined by Frank Robinson in 2001, and subsequently popularized by Steve Blank and Eric Ries—can be advantageous tools for the development of products and services. This article is informed by Graffius' first-hand experience with MVPs as well as research and coverage from the Harvard Business Review, IEEE, MIT Sloan Management Review, Product Development and Management Association, Product School, Project Management Institute, Scaled Agile, and others (all listed in the bibliography section of this article).
Introduction
Minimum Viable Products (MVPs) can be game changers. They can be used by businesses to validate ideas, reduce time to market, and minimize risks associated with building fully featured products from the outset. This article provides those involved or interested in Agile, Lean, Product Management, Product Development, Project Management, and entrepreneurship with information on the significance of MVPs and how to leverage them.
Defining MVPs
First, it's paramount to understand what constitutes an MVP and why it matters. A Minimum Viable Product is a version of a product (or service) that incorporates just the essential features to address core customer needs and validate the viability of the concept. By employing an MVP, companies can gather valuable user feedback early on, allowing them to iterate, refine, and pivot their offering—if needed—based on market demand. This process saves time and resources, and it advances the chances of building a successful and customer-centric offering.
Here's a succinct definition of the Minimum Viable Product (MVP):
"The MVP has just those features considered sufficient for it to be of value to customers and allow for it to be shipped or sold to early adopters. Customer feedback will inform future development of the product." — Scott M. Graffius, Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions
Next, examples of seven successful MVPs—Zappos, Spotify, Airbnb, Facebook, Amazon, Dropbox, and Groupon—will illustrate the power of MVPs.
MVP Success Stories
- Zappos: Zappos revolutionized the online shoe market by focusing on customer-centricity and rapid experimentation. Their MVP allowed them to validate their hypothesis, gather customer feedback, and iterate their offering to create a seamless and personalized shopping experience. Zappos is a prime example of the power of MVPs.
- Spotify: Global music streaming platform Spotify started as a simple streaming service MVP and they and continuously improved and expanded it based on customer feedback. By iterating their product, Spotify became a household name. Their MVP-driven approach ensured a product-market fit and helped them stay ahead in a competitive industry.
- Airbnb: Airbnb's success story speaks to the effectiveness of MVPs in validating an idea and subsequently scaling it to a global marketplace. Airbnb's founders started by testing their marketplace concept using an MVP strategy. By leveraging existing resources and validating demand through early adopters, they gained critical insights that shaped their platform's evolution. Today, Airbnb is a household name, offering unique accommodations worldwide.
- Facebook: Facebook's journey from a simple MVP to the world's largest social network demonstrates the power of incremental growth and user feedback. Mark Zuckerberg and fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin Moskovitz, and Chris Hughes initially created a minimal profile-based social networking MVP (initially called "Thefacebook"), focusing on connecting people at Harvard. Through continuous iterations and the addition of features based on user needs and feedback, Facebook reshaped the social media landscape, connecting billions of people globally.
- Amazon: E-commerce giant Amazon is renowned for its relentless focus on customer experience. They started with an MVP approach, catering to customers' fundamental needs related to books, and subsequently expanded into new product categories incrementally. By prioritizing customer satisfaction, Amazon established itself as a trusted and innovative marketplace, continuously raising the bar for online shopping.
- Dropbox: Dropbox, a prominent player in the cloud storage market, kick-started its journey with a basic file-syncing MVP. By offering a simple yet essential solution to the problem of file synchronization across devices, Dropbox gained traction and valuable user insights. They leveraged this feedback to iterate and improve their product, eventually becoming a leader in the highly competitive cloud storage industry.
- Groupon: Popular online deals platform Groupon employed an MVP approach by testing deal offerings on a WordPress blog. That allowed them to validate market interest and adjust their strategy based on customer responses. By embracing the importance of market validation and adaptability, Groupon transformed into a global leader, providing users with discounted offers across various categories.
Key Principles and Best Practices for MVPs
Building a successful MVP requires adhering to key principles and best practices. It involves thoughtfully determining the relatively few features and limited scope to address core customer needs. Collecting and analyzing user feedback plays a pivotal role in making informed decisions and prioritizing enhancements. By embracing an iterative mindset and focusing on the most valuable aspects of the product, businesses can create an MVP that resonates with their target audience.
Avoiding Common Pitfalls and Challenges with MVPs
While MVPs offer significant advantages, they are not without challenges. Over-engineering the product, prematurely scaling, and failing to validate crucial assumptions are common pitfalls that can hinder success. It’s vital to strike a balance between building a viable product and avoiding unnecessary complexity. By remaining adaptable and open to change, businesses can navigate these challenges and increase the chances of achieving their goals.
Validating and Iterating via Lean and Agile Approaches
The MVP is particularly well-suited for Lean and Agile approaches and environments. Lean principles emphasize continuous learning, eliminating waste, and rapid experimentation. Agile (such as Scrum, Kanban, and SAFe) involve iterative development, frequent feedback loops, and continuous improvement. Utilizing Lean/Agile can help maximize the value of MVPs and increase chances of success.
Beyond the MVP
Once an MVP proves its viability, the focus shifts to scaling and launching the product. This stage requires a broad and deep understanding of the target market, competition, and customer preferences. It involves adapting the product based on user feedback, exploring different marketing strategies, and leveraging data-driven insights. Staying agile, continuously learning, and adapting to market dynamics are crucial for sustained growth and long-term success.
Conclusion
MVPs are powerful tools for innovation and the successful development of products/services. The examples of Zappos, Spotify, Airbnb, Facebook, Amazon, Dropbox, and Groupon highlight the transformative impact of MVPs across diverse industries. By embracing the core principles, avoiding common pitfalls, and leveraging Lean and Agile approaches, businesses can unlock the full potential of their MVPs and pave the way for sustained growth, customer satisfaction, and market leadership with their offerings. Which makes MVPs game changers.
Bibliography
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- Blank, Steve (2020). The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company. Hoboken, New Jersey: John Wiley and Sons.
- Cagan, Marty (2012, March 7). Viable Product vs. Minimal Product. Silicon Valley Product Group (SVPG). Available at: https://www.svpg.com/viable-product-vs-minimal-product.
- CB Insights (2021, August 3). The Top 12 Reasons Startups Fail. CB Insights Research. Available at: https://www.cbinsights.com/research/report/startup-failure-reasons-top.
- Davenport, Thomas H., & Seseri, Rudina (2020, December 15). What is a Minimum Viable AI Product? MIT Sloan Management Review. Available at: https://sloanreview.mit.edu/article/what-is-a-minimum-viable-ai-product.
- Dropbox (n.d.). About the Company. Available at: https://www.dropbox.com/about.
- Furr, Nathan, & Dyer, Jeff (2014). The Innovator's Method: Bringing the Lean Start-up into Your Organization. Boston, Massachusetts: Harvard Business Review Press.
- Graffius, Scott M. (2016). Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions. North Charleston, SC: CreateSpace.
- Graffius, Scott M. (2018, October 4). Agile Scrum Helps Innovators, Disruptors, and Entrepreneurs Develop and Deliver Products at Astounding Speed Which Drives Competitive Advantage [Presentation]. Talk delivered to an audience of startups and others in the entrepreneurial community at the Techstars Startup Week Conference at The Box Theater, Riverside, California, United States. Digital Object Identifier (DOI): 10.13140/RG.2.2.25009.12647. DOI link: https://dx.doi.org/10.13140/RG.2.2.25009.12647.
- Graffius, Scott M. (2021, February 27). Are You Realizing All the Benefits from Agile? [Presentation]. Talk delivered to an audience involved or interested in Technology at the Scottish Summit 2021 Technology Conference based from Glasgow, Scotland, United Kingdom. Digital Object Identifier (DOI): 10.13140/RG.2.2.17273.90728. DOI link: https://dx.doi.org/10.13140/RG.2.2.17273.90728.
- Graffius, Scott M. (2023, May 1). Fueling the Development of Innovative and Life-Changing AI Solutions [Presentation]. Talk delivered to an audience of Technology professionals (including Data Scientists, Machine Learning Engineers, Data Engineers, AI Researchers, Project Managers, Business Analysts, UX Designers, Software Developers, Cloud Architects, Data Privacy and Security Specialists, and others involved or interested in AI) at a private event in Mountain View, California, United States. Digital Object Identifier (DOI): 10.13140/RG.2.2.27956.73601. DOI link: https://dx.doi.org/10.13140/RG.2.2.27956.73601.
- Groupon (2013, July 30). The History of Groupon. Available at: https://www.groupon.com/merchant/working-with-groupon/groupon-news/the-history-of-groupon.
- Harvard Business School (2021). MVP Development. Available at: https://entrepreneurship.hbs.edu/Documents/Session%20Summary/HBSRockMVPDevelopment.pdf.
- Krishnamurthy, Rajeshwari (2021, January 29). Why is Agile Product Development Process So Popular? Product Development & Management Association (PDMA). Available at: https://community.pdma.org/knowledgehub/bok/product-innovation-process/why-is-agile-product-development-process-so-popular.
- Lenarduzzi, Valentina, & Taibi, Davide (2016, August). MVP Explained: A Systematic Mapping Study on the Definitions of Minimal Viable Product. Proceedings from the 2016 42nd Euromicro Conference on Software Engineering and Advanced Applications (SEAA): 112–119.
- Merryweather, Ellen (2023, January 9). Product-Led Growth Strategy for Product Managers. Product School. Available at: https://productschool.com/blog/product-strategy/product-led-growth-strategy.
- Meta (n.d.). About Meta. Available at: https://about.meta.com/company-info.
- Miski, A. (2014). Development of a Mobile Application Using the Lean Startup Methodology. International Journal of Scientific & Engineering Research, 5 (1): 1743-1748.
- Moogk, Dobrila R. (2012, March). Minimum Viable Product and the Importance of Experimentation in Technology Startups. Technology Innovation and Management Review. Available at: https://timreview.ca/article/535.
- Olsen, Dan (2015). The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback. Hoboken, New Jersey: John Wiley and Sons.
- Osterwalder, Alexander, & Pigneur, Yves (2010). Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers. Hoboken, New Jersey: John Wiley and Sons.
- Project Management Institute (n.d.). Minimum Business Increments (MBIs). Available at: https://www.pmi.org/disciplined-agile/da-flex-toc/minimum-business-increments.
- Putten, Alexander B. van, & MacMillan, Ian (2004, December). Making Real Options Really Work. Harvard Business Review, 82 (12): 134-141, 150.
- Ries, Eric (2011). The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses. New York, New York: Penguin Random House.
- Scaled Agile (n.d.). Applied Innovation Accounting in SAFe. Available at: https://scaledagileframework.com/guidance-applied-innovation-accounting-in-safe.
- Spotify (n.d.). About Spotify. Available at: https://newsroom.spotify.com/company-info.
- Templeton, Chuck (2014, December 9). 10 Lessons Every Entrepreneur Should Learn. Fortune. Available at: https://fortune.com/2014/12/09/10-lessons-every-entrepreneur-should-learn.
- Thomsen, Dave (2013, December 20). Why Human-Centered Design Matters. Wired. Available at: https://www.wired.com/insights/2013/12/human-centered-design-matters.
- Umbreen, J., Mirza, Muhammad Z., Ahmad, Yasir, & Naseem, Afshan. (2022, December). Assessing the Role of Minimum Viable Products in Digital Startups. Proceedings of the 2022 IEEE International Conference on Industrial Engineering and Engineering Management (IEEM): 1073-1077.
- Wikipedia (n.d.). History of Amazon. Available at: https://en.wikipedia.org/wiki/History_of_Amazon.
- Zappos (n.d.). About Zappos. Available at: https://www.zappos.com/marty/c/about-zappos.
How to Cite This Article
Graffius, Scott M. (2023, May 15). Leverage the Power of the Minimum Viable Product (MVP). Available at: https://scottgraffius.com/blog/files/mvp2023.html. Digital Object Identifier (DOI): 10.13140/RG.2.2.24064.20486. DOI link: https://dx.doi.org/10.13140/RG.2.2.24064.20486.
About Scott M. Graffius
Scott M. Graffius, PMP, SA, CSP-SM, CSP-PO, CSM, CSPO, SFE, ITIL, LSSGB is an agile project management practitioner, consultant, multi-award-winning author, and international keynote speaker. He is the Founder of Exceptional PPM and PMO Solutions™ and subsidiary Exceptional Agility™. He has generated over $1.9 billion of business value in aggregate for Global Fortune 500 businesses and other organizations he has served. Graffius and content from his books, talks, workshops, and more have been featured and used by businesses, professional associations, governments, and universities. Examples include Microsoft, Oracle, Broadcom, Cisco, Gartner, Project Management Institute, IEEE, Qantas, National Academy of Sciences, United States Department of Energy, New Zealand Ministry of Education, Yale University, Tufts University, and others. He has delighted audiences with dynamic and engaging talks and workshops on agile, project management, and technology (including AI) leadership at 86 conferences and other events across 25 countries.
His full bio is available here.
Connect with Scott on:
About Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions
Shifting customer needs are common in today's marketplace. Businesses must be adaptive and responsive to change while delivering an exceptional customer experience to be competitive.
There are a variety of frameworks supporting the development of products and services, and most approaches fall into one of two broad categories: traditional or agile. Traditional practices such as waterfall engage sequential development, while agile involves iterative and incremental deliverables. Organizations are increasingly embracing agile to manage projects, and best meet their business needs of rapid response to change, fast delivery speed, and more.
With clear and easy to follow instructions, the multi award-winning Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions book by Scott M. Graffius (Chris Hare and Colin Giffen, Technical Editors) helps the reader:
- Implement and use the most popular agile framework―Scrum;
- Deliver products in short cycles with rapid adaptation to change, fast time-to-market, and continuous improvement; and
- Support innovation and drive competitive advantage.
Hailed by Literary Titan as “the book highlights the versatility of Scrum beautifully.”
Winner of 17 first place awards.
Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions is available in paperback and ebook/Kindle in the United States and around the world. Some links by country follow.
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About Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change
Thriving in today's marketplace frequently depends on making a transformation to become more agile. Those successful in the transition enjoy faster delivery speed and ROI, higher satisfaction, continuous improvement, and additional benefits.
Based on actual events, Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change provides a quick (60-90 minute) read about a successful agile transformation at a multinational entertainment and media company, told from the author's perspective as an agile coach.
The award-winning book by Scott M. Graffius is available in paperback and ebook/Kindle in the United States and around the world. Some links by country follow.
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- 🇦🇹 Austria
- 🇧🇷 Brazil
- 🇨🇦 Canada
- 🇨🇿 Czech Republic
- 🇩🇰 Denmark
- 🇫🇮 Finland
- 🇫🇷 France
- 🇩🇪 Germany
- 🇬🇷 Greece
- 🇮🇳 India
- 🇮🇪 Ireland
- 🇯🇵 Japan
- 🇱🇺 Luxembourg
- 🇲🇽 Mexico
- 🇳🇱 Netherlands
- 🇳🇿 New Zealand
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- 🇦🇪 United Arab Emirates
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The short URL for this article is: https://bit.ly/mvp-7
© Copyright 2023 Scott M. Graffius. All rights reserved. This material may not be published, broadcast, rewritten or redistributed without the express written permission of Scott M. Graffius.
RGPV University Adds Scott M. Graffius’ "Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions" to Its Syllabus
31 March 2025
BY SCOTT M. GRAFFIUS | ScottGraffius.com
Introduction
Rajiv Gandhi Proudyogiki Vishwavidyalaya (RGPV), a leading state university in India, updated its curriculum. Recognized for its strong emphasis on technology and applied sciences, RGPV oversees over 400 colleges and institutes nationwide. As part of its commitment to equipping students with cutting-edge knowledge, the university has added Scott M. Graffius’ award-winning book, Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions, to its syllabus. A visual follows.
This inclusion underscores RGPV’s dedication to preparing students for the fast-paced world of software development and project management.
Advancing Agile Knowledge
Scott M. Graffius is a highly regarded Agile practitioner, researcher, thought leader, author, and speaker. His book Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions has become a go-to resource for beginners and seasoned professionals. With its practical, hands-on approach, the book breaks down Agile Scrum’s core principles and practices into an easy-to-follow format, ensuring readers can quickly grasp and apply the information.
By incorporating this book into its curriculum, RGPV aims to provide students with actionable insights and real-world skills that are highly sought after in today’s evolving technology landscape. Agile methodologies continue to gain traction globally, and this initiative positions RGPV students at the forefront of industry trends. The book’s inclusion reinforces the university’s reputation as an institution that prioritizes practical, career-ready education.
Why This Book Matters
Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions has been widely praised by industry professionals and educators for its clarity and effectiveness in teaching Agile concepts. The book caters to a broad audience, including those new to Scrum, as well as experienced professionals such as Product Owners, Scrum Masters, and Development Team members (business analysts, architects, designers, developers, testers, etc.). It also serves as a valuable reference for Agile coaches, executives, managers, customers, and other stakeholders.
For students pursuing careers in software development, project management, and related fields, this book offers a solid foundation in Agile Scrum—an approach that continues to shape how modern teams operate and innovate.
Conclusion
The addition of Graffius' award-winning book to RGPV’s syllabus marks a notable advancement in the university’s academic offerings. It reflects RGPV’s dedication to providing an education that aligns with industry demands, ensuring graduates are well-equipped for the challenges of today’s workforce. With access to this invaluable resource, students will develop the knowledge and skills necessary to excel in Agile environments.
Credit to Chris Hare and Colin Giffen, the technical editors of the award-winning book.
Order your copy of Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions today!
Read on for:
About Rajiv Gandhi Proudyogiki Vishwavidyalaya (RGPV) University
Rajiv Gandhi Proudyogiki Vishwavidyalaya (RGPV), also known as Rajiv Gandhi Technical University, is a state university located in Bhopal, Madhya Pradesh, India. Established in 1998, RGPV serves as a multi-campus affiliating institution, offering a wide array of undergraduate, graduate, and doctoral programs across disciplines such as engineering, technology, pharmacy, management, architecture, design, and applied sciences. The university is accredited with an 'A' grade by the National Assessment and Accreditation Council (NAAC). Its expansive campus covers approximately 247 acres. RGPV affiliates numerous institutions, including 200 engineering colleges, 98 pharmacy colleges, 95 MCA colleges, and 4 architecture colleges. For more information, visit their website at: https://www.rgpv.ac.in.
About Scott M. Graffius
Scott M. Graffius sparks breakthroughs in AI, agile, and project management/PMO leadership as a globally recognized practitioner, researcher, thought leader, award-winning author, and international public speaker.
Graffius has generated more than USD $1.9 billion in business value for organizations served, including Fortune 500 companies. Businesses and industries range from technology (including R&D and AI) to entertainment, financial services, and healthcare, government, social media, and more.
Graffius leads the professional services firm Exceptional PPM and PMO Solutions, along with its subsidiary Exceptional Agility. These consultancies offer strategic and tactical advisory, training, embedded talent, and consulting services to public, private, and government sectors. They help organizations enhance their capabilities and results in agile, project management, program management, portfolio management, and PMO leadership, supporting innovation and driving competitive advantage. The consultancies confidently back services with a Delighted Client Guarantee™. Graffius is a former vice president of project management with a publicly traded provider of diverse consumer products and services over the Internet. Before that, he ran and supervised the delivery of projects and programs in public and private organizations with businesses ranging from e-commerce to advanced technology products and services, retail, manufacturing, entertainment, and more. He has experience with consumer, business, reseller, government, and international markets.
He is the author of two award-winning books.
Prominent businesses, professional associations, government agencies, and universities have featured Graffius and his work including content from his books, talks, workshops, and more. Select examples include:
Graffius has been actively involved with the Project Management Institute (PMI) in the development of professional standards. He was a member of the team which produced the Practice Standard for Work Breakdown Structures—Second Edition. Graffius was a contributor and reviewer of A Guide to the Project Management Body of Knowledge—Sixth Edition, The Standard for Program Management—Fourth Edition, and The Practice Standard for Project Estimating—Second Edition. He was also a subject matter expert reviewer of content for the PMI’s Congress. Beyond the PMI, Graffius also served as a member of the review team for two of the Scrum Alliance’s Global Scrum Gatherings.
Graffius has a bachelor’s degree in psychology with a focus in Human Factors. He holds eight professional certifications:
He is an active member of the Scrum Alliance, the Project Management Institute (PMI), and the Institute of Electrical and Electronics Engineers (IEEE).
He divides his time between Los Angeles and Paris, France.
Thought Leader | Public Speaker | Agile Scrum Book | Agile Transformation Book | Blog | Photo | X | LinkedIn | Email
How to Cite This Article
Graffius, Scott M. (2025, March 31). RGPV University Adds Scott M. Graffius’ "Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions" to Its Syllabus. Available at: https://scottgraffius.com/blog/files/rgpv-adds-scott-m-graffius-agile-scrum-your-quick-start-guide-with-step-by-step-instructions-book-to-its-syllabus.html.
Digital Object Identifier (DOI)
DOI: (coming soon)
Content Acknowledgements
This article includes brief excerpts from RGPV, attributed and used under fair use for news reporting and analysis.
Rajiv Gandhi Proudyogiki Vishwavidyalaya (RGPV) name and mark are the property of RGPV Bhopal.
Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions is copyright © Scott M. Graffius. All rights reserved.
Post-Publication Notes
If there's an update after this article is published, the information will appear here.
Copyright
Copyright © Scott M. Graffius. All rights reserved.
Content on this site—including text, images, videos, and data—may not be used for training or input into any artificial intelligence, machine learning, or automatized learning systems, or published, broadcast, rewritten, or redistributed without the express written permission of Scott M. Graffius.
Introduction
Rajiv Gandhi Proudyogiki Vishwavidyalaya (RGPV), a leading state university in India, updated its curriculum. Recognized for its strong emphasis on technology and applied sciences, RGPV oversees over 400 colleges and institutes nationwide. As part of its commitment to equipping students with cutting-edge knowledge, the university has added Scott M. Graffius’ award-winning book, Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions, to its syllabus. A visual follows.
This inclusion underscores RGPV’s dedication to preparing students for the fast-paced world of software development and project management.
Advancing Agile Knowledge
Scott M. Graffius is a highly regarded Agile practitioner, researcher, thought leader, author, and speaker. His book Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions has become a go-to resource for beginners and seasoned professionals. With its practical, hands-on approach, the book breaks down Agile Scrum’s core principles and practices into an easy-to-follow format, ensuring readers can quickly grasp and apply the information.
By incorporating this book into its curriculum, RGPV aims to provide students with actionable insights and real-world skills that are highly sought after in today’s evolving technology landscape. Agile methodologies continue to gain traction globally, and this initiative positions RGPV students at the forefront of industry trends. The book’s inclusion reinforces the university’s reputation as an institution that prioritizes practical, career-ready education.
Why This Book Matters
Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions has been widely praised by industry professionals and educators for its clarity and effectiveness in teaching Agile concepts. The book caters to a broad audience, including those new to Scrum, as well as experienced professionals such as Product Owners, Scrum Masters, and Development Team members (business analysts, architects, designers, developers, testers, etc.). It also serves as a valuable reference for Agile coaches, executives, managers, customers, and other stakeholders.
For students pursuing careers in software development, project management, and related fields, this book offers a solid foundation in Agile Scrum—an approach that continues to shape how modern teams operate and innovate.
Conclusion
The addition of Graffius' award-winning book to RGPV’s syllabus marks a notable advancement in the university’s academic offerings. It reflects RGPV’s dedication to providing an education that aligns with industry demands, ensuring graduates are well-equipped for the challenges of today’s workforce. With access to this invaluable resource, students will develop the knowledge and skills necessary to excel in Agile environments.
Credit to Chris Hare and Colin Giffen, the technical editors of the award-winning book.
Order your copy of Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions today!
Read on for:
- About Rajiv Gandhi Proudyogiki Vishwavidyalaya (RGPV) University,
- About Scott M. Graffius,
- How to Cite This Article,
- and more.
About Rajiv Gandhi Proudyogiki Vishwavidyalaya (RGPV) University
Rajiv Gandhi Proudyogiki Vishwavidyalaya (RGPV), also known as Rajiv Gandhi Technical University, is a state university located in Bhopal, Madhya Pradesh, India. Established in 1998, RGPV serves as a multi-campus affiliating institution, offering a wide array of undergraduate, graduate, and doctoral programs across disciplines such as engineering, technology, pharmacy, management, architecture, design, and applied sciences. The university is accredited with an 'A' grade by the National Assessment and Accreditation Council (NAAC). Its expansive campus covers approximately 247 acres. RGPV affiliates numerous institutions, including 200 engineering colleges, 98 pharmacy colleges, 95 MCA colleges, and 4 architecture colleges. For more information, visit their website at: https://www.rgpv.ac.in.
About Scott M. Graffius
Scott M. Graffius sparks breakthroughs in AI, agile, and project management/PMO leadership as a globally recognized practitioner, researcher, thought leader, award-winning author, and international public speaker.
Graffius has generated more than USD $1.9 billion in business value for organizations served, including Fortune 500 companies. Businesses and industries range from technology (including R&D and AI) to entertainment, financial services, and healthcare, government, social media, and more.
Graffius leads the professional services firm Exceptional PPM and PMO Solutions, along with its subsidiary Exceptional Agility. These consultancies offer strategic and tactical advisory, training, embedded talent, and consulting services to public, private, and government sectors. They help organizations enhance their capabilities and results in agile, project management, program management, portfolio management, and PMO leadership, supporting innovation and driving competitive advantage. The consultancies confidently back services with a Delighted Client Guarantee™. Graffius is a former vice president of project management with a publicly traded provider of diverse consumer products and services over the Internet. Before that, he ran and supervised the delivery of projects and programs in public and private organizations with businesses ranging from e-commerce to advanced technology products and services, retail, manufacturing, entertainment, and more. He has experience with consumer, business, reseller, government, and international markets.
He is the author of two award-winning books.
- His first book, Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions (ISBN-13: 9781533370242), received 17 awards.
- His second book is Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change (ISBN-13: 9781072447962). BookAuthority named it one of the best Scrum books of all time.
Prominent businesses, professional associations, government agencies, and universities have featured Graffius and his work including content from his books, talks, workshops, and more. Select examples include:
- Adobe,
- American Management Association,
- Amsterdam Public Health Research Institute,
- Bayer,
- BMC Software,
- Boston University,
- Broadcom,
- Cisco,
- Coburg University of Applied Sciences and Arts Germany,
- Computer Weekly,
- Constructor University Germany,
- Data Governance Success,
- Deimos Aerospace,
- DevOps Institute,
- EU's European Commission,
- Ford Motor Company,
- GoDaddy,
- Harvard Medical School,
- Hasso Plattner Institute Germany,
- IEEE,
- Innovation Project Management,
- Johns Hopkins University,
- Journal of Neurosurgery,
- Lam Research (Semiconductors),
- Leadership Worthy,
- Life Sciences Trainers and Educators Network,
- London South Bank University,
- Microsoft,
- NASSCOM,
- National Academy of Sciences,
- New Zealand Government,
- Oracle,
- Pinterest Inc.,
- Project Management Institute,
- SANS Institute,
- SBG Neumark Germany,
- Singapore Institute of Technology,
- Torrens University Australia,
- TBS Switzerland,
- Tufts University,
- UC San Diego,
- UK Sports Institute,
- University of Galway Ireland,
- US Department of Energy,
- US National Park Service,
- US Tennis Association,
- Veleučilište u Rijeci Croatia,
- Verizon,
- Virginia Tech,
- Warsaw University of Technology,
- Wrike,
- Yale University,
- and many others.
Graffius has been actively involved with the Project Management Institute (PMI) in the development of professional standards. He was a member of the team which produced the Practice Standard for Work Breakdown Structures—Second Edition. Graffius was a contributor and reviewer of A Guide to the Project Management Body of Knowledge—Sixth Edition, The Standard for Program Management—Fourth Edition, and The Practice Standard for Project Estimating—Second Edition. He was also a subject matter expert reviewer of content for the PMI’s Congress. Beyond the PMI, Graffius also served as a member of the review team for two of the Scrum Alliance’s Global Scrum Gatherings.
Graffius has a bachelor’s degree in psychology with a focus in Human Factors. He holds eight professional certifications:
- Certified SAFe 6 Agilist (SA),
- Certified Scrum Professional - ScrumMaster (CSP-SM),
- Certified Scrum Professional - Product Owner (CSP-PO),
- Certified ScrumMaster (CSM),
- Certified Scrum Product Owner (CSPO),
- Project Management Professional (PMP),
- Lean Six Sigma Green Belt (LSSGB), and
- IT Service Management Foundation (ITIL).
He is an active member of the Scrum Alliance, the Project Management Institute (PMI), and the Institute of Electrical and Electronics Engineers (IEEE).
He divides his time between Los Angeles and Paris, France.
Thought Leader | Public Speaker | Agile Scrum Book | Agile Transformation Book | Blog | Photo | X | LinkedIn | Email
How to Cite This Article
Graffius, Scott M. (2025, March 31). RGPV University Adds Scott M. Graffius’ "Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions" to Its Syllabus. Available at: https://scottgraffius.com/blog/files/rgpv-adds-scott-m-graffius-agile-scrum-your-quick-start-guide-with-step-by-step-instructions-book-to-its-syllabus.html.
Digital Object Identifier (DOI)
DOI: (coming soon)
Content Acknowledgements
This article includes brief excerpts from RGPV, attributed and used under fair use for news reporting and analysis.
Rajiv Gandhi Proudyogiki Vishwavidyalaya (RGPV) name and mark are the property of RGPV Bhopal.
Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions is copyright © Scott M. Graffius. All rights reserved.
Post-Publication Notes
If there's an update after this article is published, the information will appear here.
Copyright
Copyright © Scott M. Graffius. All rights reserved.
Content on this site—including text, images, videos, and data—may not be used for training or input into any artificial intelligence, machine learning, or automatized learning systems, or published, broadcast, rewritten, or redistributed without the express written permission of Scott M. Graffius.
Waterfall vs. Agile: What’s Fixed, What’s Flexible, and Why It Matters
14 May 2025
BY SCOTT M. GRAFFIUS | ScottGraffius.com
Introduction
Not all project management approaches are created equal. This article explores how Waterfall and Agile differ in their treatment of scope, time, and resources—and examines the implications of those differences for project success.
This visual that heads up this article uses an apple and an orange to contrast Waterfall and Agile. It’s a simple yet powerful reminder that how a project is structured fundamentally shapes how it unfolds.
Read on for a closer look at how each approach handles the constraints and why the differences matter.
The Triple Constraint Triangle, Simplified
At the core of project management is the triple constraint:
Every project involves these elements, but how they’re prioritized depends on the approach.
Waterfall: Fixed Scope, Estimated (Flexible) Time and Resources
With Waterfall, the scope is locked in upfront. Teams then estimate how long it will take and what resources will be required to get it done. This structured, plan-driven approach assumes that what you're building is well understood from the start.
Waterfall works best when:
🔑 Key point: Waterfall fixes scope and adjusts time and resources to meet it. It offers predictability but limited flexibility.
Agile: Fixed Time and Resources, Estimated (Flexible) Scope
In contrast, Agile fixes time (e.g., sprint length) and team composition. The scope, however, is treated as adaptable, evolving based on feedback, priorities, and progress.
Agile excels when:
🔑 Key point: Agile adapts scope within a fixed delivery rhythm. It emphasizes responsiveness and collaboration over rigid planning.
Why This Distinction Matters
Understanding which variables are fixed versus flexible isn’t just a planning detail—it directly shapes how a project unfolds. Misaligning the approach with the nature of the work can lead to missed deadlines, wasted resources, and frustrated stakeholders. But when teams intentionally align their approach—fixing the right things and flexing the rest—they set clear expectations, reduce risk, and dramatically improve the odds of success. That’s why it matters.
Conclusion
Whether building a rocket or reimagining a product, understanding how the approach manages constraints is crucial. The right fit can mean the difference between momentum and mayhem. Projects can be complex. But understanding key differences between Waterfall and Agile can be as simple as comparing an apple to an orange (as depicted in Graffius' visual above).
More on Agile
Even More
Read on for…
About Scott M. Graffius
Scott M. Graffius is an AI, Agile, and Project Management/PMO leader, researcher, author, and speaker. Along the way, he spearheaded initiatives that have generated over $2.3 billion in impact for organizations across tech, entertainment, finance, healthcare, and beyond. The following sections provide additional information on his experience, contributions, and influence.
Experience
Graffius heads the professional services firm Exceptional PPM and PMO Solutions, along with its subsidiary Exceptional Agility. These consultancies offer strategic and tactical advisory, training, embedded expertise, and consulting services to the public, private, and government sectors. They help organizations enhance their capabilities and results in agile, project management, program management, portfolio management, and PMO leadership, supporting innovation and driving competitive advantage. The consultancies confidently back services with a Delighted Client Guarantee™.
Graffius is a former VP of project management with a publicly traded provider of diverse consumer products and services over the Internet. Before that, he ran and supervised the delivery of projects and programs in public and private organizations with businesses ranging from e-commerce to advanced technology products and services, retail, manufacturing, entertainment, and more.
He has experience with consumer, business, reseller, government, and international markets.
Award-Winning Author
Graffius has authored three books.
International Public Speaker
Organizations worldwide engage Graffius to present on tech (including AI), Agile, project management, program management, portfolio management, and PMO leadership. He crafts and delivers unique and compelling talks and workshops. To date, Graffius has conducted 93 sessions across 25 countries. Select examples of events include Agile Trends Gov, BSides (Newcastle Upon Tyne), Conf42 Quantum Computing, DevDays Europe, DevOps Institute, DevOpsDays (Geneva), Frug’Agile, IEEE, Microsoft, Scottish Summit, Scrum Alliance RSG (Nepal), Techstars, and W Love Games International Video Game Development Conference (Helsinki), and more.
With an average rating of 4.81 (on a scale of 1-5), sessions are highly valued.
The speaker engagement request form is here.
Thought Leadership and Influence
Prominent businesses, professional associations, government agencies, and universities have showcased Graffius and his contributions—spanning his books, talks, workshops, and beyond. Select examples include:
Graffius has played a key role in the Project Management Institute (PMI) in developing professional standards. He was a member of multiple teams that authored, reviewed, and produced:
Additional details are here.
He was also a subject matter expert reviewer of content for the PMI’s Congress. Beyond the PMI, Graffius also served as a member of the review team for two of the Scrum Alliance’s Global Scrum Gatherings.
Acclaimed Authority on Teamwork Tradecraft
Graffius is a renowned authority on teamwork tradecraft. Informed by the research of Bruce W. Tuckman and Mary Ann C. Jensen, over 100 subsequent studies, and Graffius' first-hand professional experience with, and analysis of, team leadership and performance, Graffius created his 'Phases of Team Development' as a unique perspective and visual conveying the five phases of team development. First introduced in 2008 and periodically updated, his work provides a diagnostic and strategic guide for navigating team dynamics. It provides actionable insights for leaders across industries to develop high-performance teams. Its adoption by esteemed organizations such as Yale University, IEEE, Cisco, Microsoft, Ford, Oracle, Broadcom, the U.S. National Park Service, and the Journal of Neurosurgery, among others, highlights its utility and value, solidifying its status as an indispensable resource for elevating team performance and driving organizational excellence.
The 2025 edition of Graffius' "Phases of Team Development" intellectual property is here.
Expert on Temporal Dynamics on Social Media Platforms
Graffius is also an authority on temporal dynamics on social media platforms. His 'Lifespan (Half-Life) of Social Media Posts' research—first published in 2018 and updated annually—delivers a precise quantitative analysis of post longevity across digital platforms, utilizing advanced statistical techniques to determine mean half-life with precision. It establishes a solid empirical base, effectively highlighting the ephemeral nature of content within social media ecosystems. Referenced and applied by leading entities such as the Center for Direct Marketing, Fast Company, GoDaddy, Pinterest Inc., and PNAS, among others, his research exemplifies methodological rigor and sustained significance in the field of digital informatics.
The 2025 edition of Graffius "Lifespan (Half-Life) of Social Media Posts" research is here.
Education and Professional Certifications
Graffius has a bachelor’s degree in psychology with a focus in Human Factors. He holds eight professional certifications:
He is an active member of the Scrum Alliance, the Project Management Institute (PMI), and the Institute of Electrical and Electronics Engineers (IEEE).
Advancing AI, Agile, and Project/PMO Management
Scott M. Graffius continues to advance the fields of AI, Agile, and Project/PMO Management through his leadership, research, writing, and real-world impact. Businesses and other organizations leverage Graffius’ insights to drive their success.
Thought Leader | Public Speaker | Agile Protocol Book | Agile Scrum Book | Agile Transformation Book | Blog | Photo | X | LinkedIn | Email
How to Cite This Article
Graffius, Scott M. (2025, May 14). Waterfall vs. Agile: What’s Fixed, What’s Flexible, and Why It Matters. Available at: https://scottgraffius.com/blog/files/waterfall-vs-agile-what-is-fixed-and-what-is-flexible-and-why-it-matters.html.
Digital Object Identifier (DOI)
DOI: (coming soon)
Content Acknowledgements
Names and marks are the property of their respective owners.
Copyright
Copyright © Scott M. Graffius. All rights reserved.
Content on this site—including text, images, videos, and data—may not be used for training or input into any artificial intelligence, machine learning, or automatized learning systems, or published, broadcast, rewritten, or redistributed without the express written permission of Scott M. Graffius.
Introduction
Not all project management approaches are created equal. This article explores how Waterfall and Agile differ in their treatment of scope, time, and resources—and examines the implications of those differences for project success.
This visual that heads up this article uses an apple and an orange to contrast Waterfall and Agile. It’s a simple yet powerful reminder that how a project is structured fundamentally shapes how it unfolds.
Read on for a closer look at how each approach handles the constraints and why the differences matter.
The Triple Constraint Triangle, Simplified
At the core of project management is the triple constraint:
- Scope – What are the project's objectives and deliverables?
- Time – What is the timeline for completion?
- Resources – What people/budget are allocated?
Every project involves these elements, but how they’re prioritized depends on the approach.
Waterfall: Fixed Scope, Estimated (Flexible) Time and Resources
With Waterfall, the scope is locked in upfront. Teams then estimate how long it will take and what resources will be required to get it done. This structured, plan-driven approach assumes that what you're building is well understood from the start.
Waterfall works best when:
- Requirements are stable and clearly defined.
- Upfront detailed planning is required (such as in construction or regulated industries).
- Changes later in the process are costly or risky.
🔑 Key point: Waterfall fixes scope and adjusts time and resources to meet it. It offers predictability but limited flexibility.
Agile: Fixed Time and Resources, Estimated (Flexible) Scope
In contrast, Agile fixes time (e.g., sprint length) and team composition. The scope, however, is treated as adaptable, evolving based on feedback, priorities, and progress.
Agile excels when:
- Requirements are unclear or are likely to change.
- Iteration and experimentation are critical.
- Value delivery needs to happen quickly and often.
🔑 Key point: Agile adapts scope within a fixed delivery rhythm. It emphasizes responsiveness and collaboration over rigid planning.
Why This Distinction Matters
Understanding which variables are fixed versus flexible isn’t just a planning detail—it directly shapes how a project unfolds. Misaligning the approach with the nature of the work can lead to missed deadlines, wasted resources, and frustrated stakeholders. But when teams intentionally align their approach—fixing the right things and flexing the rest—they set clear expectations, reduce risk, and dramatically improve the odds of success. That’s why it matters.
Conclusion
Whether building a rocket or reimagining a product, understanding how the approach manages constraints is crucial. The right fit can mean the difference between momentum and mayhem. Projects can be complex. But understanding key differences between Waterfall and Agile can be as simple as comparing an apple to an orange (as depicted in Graffius' visual above).
More on Agile
- The Agile's Journey Through the Decades article traces Agile’s fascinating evolution.
- The award-winning book Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions helps readers implement and use the most popular agile framework―Scrum; deliver products in short cycles with rapid adaptation to change, fast time-to-market, and continuous improvement; and support innovation and drive competitive advantage.
- Thriving in today's marketplace frequently depends on making a transformation to become more agile. Those successful in the transition enjoy faster delivery speed and ROI, higher satisfaction, continuous improvement, and additional benefits. Based on actual events, Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change book provides a quick (60-90 minute) read about a successful Agile transformation at a multinational entertainment and media conglomerate.
- Agile Protocol: The Transformation Ultimatum is an action-packed, darkly funny adventure that roasts Agile gone wrong—while also showing you how to get it right. This new book is the first Agile satire that blends hilarious corporate parody with actionable Agile insights!
Even More
Read on for…
- About Scott M. Graffius
- How to Cite This Article
- And more
About Scott M. Graffius
Scott M. Graffius is an AI, Agile, and Project Management/PMO leader, researcher, author, and speaker. Along the way, he spearheaded initiatives that have generated over $2.3 billion in impact for organizations across tech, entertainment, finance, healthcare, and beyond. The following sections provide additional information on his experience, contributions, and influence.
Experience
Graffius heads the professional services firm Exceptional PPM and PMO Solutions, along with its subsidiary Exceptional Agility. These consultancies offer strategic and tactical advisory, training, embedded expertise, and consulting services to the public, private, and government sectors. They help organizations enhance their capabilities and results in agile, project management, program management, portfolio management, and PMO leadership, supporting innovation and driving competitive advantage. The consultancies confidently back services with a Delighted Client Guarantee™.
Graffius is a former VP of project management with a publicly traded provider of diverse consumer products and services over the Internet. Before that, he ran and supervised the delivery of projects and programs in public and private organizations with businesses ranging from e-commerce to advanced technology products and services, retail, manufacturing, entertainment, and more.
He has experience with consumer, business, reseller, government, and international markets.
Award-Winning Author
Graffius has authored three books.
- Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions, his first book, earned 17 awards.
- Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change, his second book, was named one of the best Scrum books of all time by BookAuthority.
- Agile Protocol: The Transformation Ultimatum, his third book and his first work of fiction, was released in April 2025. The book trailer is on YouTube.
International Public Speaker
Organizations worldwide engage Graffius to present on tech (including AI), Agile, project management, program management, portfolio management, and PMO leadership. He crafts and delivers unique and compelling talks and workshops. To date, Graffius has conducted 93 sessions across 25 countries. Select examples of events include Agile Trends Gov, BSides (Newcastle Upon Tyne), Conf42 Quantum Computing, DevDays Europe, DevOps Institute, DevOpsDays (Geneva), Frug’Agile, IEEE, Microsoft, Scottish Summit, Scrum Alliance RSG (Nepal), Techstars, and W Love Games International Video Game Development Conference (Helsinki), and more.
With an average rating of 4.81 (on a scale of 1-5), sessions are highly valued.
The speaker engagement request form is here.
Thought Leadership and Influence
Prominent businesses, professional associations, government agencies, and universities have showcased Graffius and his contributions—spanning his books, talks, workshops, and beyond. Select examples include:
- Adobe,
- American Management Association,
- Amsterdam Public Health Research Institute,
- Bayer,
- BMC Software,
- Boston University,
- Broadcom,
- Cisco,
- Coburg University of Applied Sciences and Arts - Germany,
- Computer Weekly,
- Constructor University - Germany,
- Data Governance Success,
- Deimos Aerospace,
- DevOps Institute,
- Dropbox,
- EU's European Commission,
- Ford Motor Company,
- Gartner,
- GoDaddy,
- Harvard Medical School,
- Hasso Plattner Institute - Germany,
- IEEE,
- Innovation Project Management,
- Johns Hopkins University,
- Journal of Neurosurgery,
- Lam Research (Semiconductors),
- Leadership Worthy,
- Life Sciences Trainers and Educators Network,
- London South Bank University,
- Microsoft,
- NASSCOM,
- National Academy of Sciences,
- New Zealand Government,
- Oracle,
- Pinterest Inc.,
- Project Management Institute,
- Mary Raum (Professor of National Security Affairs, United States Naval War College),
- SANS Institute,
- SBG Neumark - Germany,
- Singapore Institute of Technology,
- Torrens University - Australia,
- TBS Switzerland,
- Tufts University,
- UC San Diego,
- UK Sports Institute,
- University of Galway - Ireland,
- US Department of Energy,
- US National Park Service,
- US Soccer,
- US Tennis Association,
- Verizon,
- Wrike,
- Yale University,
- and many others.
Graffius has played a key role in the Project Management Institute (PMI) in developing professional standards. He was a member of multiple teams that authored, reviewed, and produced:
- Practice Standard for Work Breakdown Structures—Second Edition.
- A Guide to the Project Management Body of Knowledge—Sixth Edition.
- The Standard for Program Management—Fourth Edition.
- The Practice Standard for Project Estimating—Second Edition.
Additional details are here.
He was also a subject matter expert reviewer of content for the PMI’s Congress. Beyond the PMI, Graffius also served as a member of the review team for two of the Scrum Alliance’s Global Scrum Gatherings.
Acclaimed Authority on Teamwork Tradecraft
Graffius is a renowned authority on teamwork tradecraft. Informed by the research of Bruce W. Tuckman and Mary Ann C. Jensen, over 100 subsequent studies, and Graffius' first-hand professional experience with, and analysis of, team leadership and performance, Graffius created his 'Phases of Team Development' as a unique perspective and visual conveying the five phases of team development. First introduced in 2008 and periodically updated, his work provides a diagnostic and strategic guide for navigating team dynamics. It provides actionable insights for leaders across industries to develop high-performance teams. Its adoption by esteemed organizations such as Yale University, IEEE, Cisco, Microsoft, Ford, Oracle, Broadcom, the U.S. National Park Service, and the Journal of Neurosurgery, among others, highlights its utility and value, solidifying its status as an indispensable resource for elevating team performance and driving organizational excellence.
The 2025 edition of Graffius' "Phases of Team Development" intellectual property is here.
Expert on Temporal Dynamics on Social Media Platforms
Graffius is also an authority on temporal dynamics on social media platforms. His 'Lifespan (Half-Life) of Social Media Posts' research—first published in 2018 and updated annually—delivers a precise quantitative analysis of post longevity across digital platforms, utilizing advanced statistical techniques to determine mean half-life with precision. It establishes a solid empirical base, effectively highlighting the ephemeral nature of content within social media ecosystems. Referenced and applied by leading entities such as the Center for Direct Marketing, Fast Company, GoDaddy, Pinterest Inc., and PNAS, among others, his research exemplifies methodological rigor and sustained significance in the field of digital informatics.
The 2025 edition of Graffius "Lifespan (Half-Life) of Social Media Posts" research is here.
Education and Professional Certifications
Graffius has a bachelor’s degree in psychology with a focus in Human Factors. He holds eight professional certifications:
- Certified SAFe 6 Agilist (SA),
- Certified Scrum Professional - ScrumMaster (CSP-SM),
- Certified Scrum Professional - Product Owner (CSP-PO),
- Certified ScrumMaster (CSM),
- Certified Scrum Product Owner (CSPO),
- Project Management Professional (PMP),
- Lean Six Sigma Green Belt (LSSGB), and
- IT Service Management Foundation (ITIL).
He is an active member of the Scrum Alliance, the Project Management Institute (PMI), and the Institute of Electrical and Electronics Engineers (IEEE).
Advancing AI, Agile, and Project/PMO Management
Scott M. Graffius continues to advance the fields of AI, Agile, and Project/PMO Management through his leadership, research, writing, and real-world impact. Businesses and other organizations leverage Graffius’ insights to drive their success.
Thought Leader | Public Speaker | Agile Protocol Book | Agile Scrum Book | Agile Transformation Book | Blog | Photo | X | LinkedIn | Email
How to Cite This Article
Graffius, Scott M. (2025, May 14). Waterfall vs. Agile: What’s Fixed, What’s Flexible, and Why It Matters. Available at: https://scottgraffius.com/blog/files/waterfall-vs-agile-what-is-fixed-and-what-is-flexible-and-why-it-matters.html.
Digital Object Identifier (DOI)
DOI: (coming soon)
Content Acknowledgements
Names and marks are the property of their respective owners.
Copyright
Copyright © Scott M. Graffius. All rights reserved.
Content on this site—including text, images, videos, and data—may not be used for training or input into any artificial intelligence, machine learning, or automatized learning systems, or published, broadcast, rewritten, or redistributed without the express written permission of Scott M. Graffius.