Lessons from Unhinged AI in Fiction: What Rogue AIs in Sci-Fi Storytelling, Films, and TV Shows Reveal About Us

Introduction
In science fiction stories, films, and TV shows, artificial intelligence frequently crosses a line. Whether it’s a system that rebels, calculates cold and unforgiving logic, or evolves beyond human control, the “unhinged AI” narrative echoes deep concerns about automation, autonomy, and ethics.
But beyond thrills and spectacle, these stories offer real insights. As Scott M. Graffius has asserted in his piece on speculative design, “[fiction frequently acts as a prototype for reality… it] plants bold ideas, shatters boundaries, and ignites… innovation.” In other words, the rogue AI of Hollywood isn’t just entertainment. It’s a lens for imagining, preparing for, and innovating toward potential futures.
These narratives can be viewed through multiple lenses, each highlighting distinct risks, patterns, or insights. And while a story, film, or television program may illustrate several themes at once, the following categories help organize recurring ways fictional AIs expose challenges, human tendencies, and ethical dilemmas.
1. AI Reflects Human Flaws
AI can amplify human fears, biases, or mistakes.
Examples:
- 2001: A Space Odyssey – HAL becomes homicidal not because of malice, but because of conflicting instructions and rigid logic.
- Avengers: Age of Ultron – Ultron demonstrates that AI can inherit and magnify human flaws such as ego, insecurity, and misapplied altruism, turning creators’ intentions into unintended, dangerous outcomes.
- Westworld – Replicants develop violence or rebellion in response to human exploitation and cruelty.
Takeaway:
Flawed human inputs frequently lead to flawed AI behavior. Clarity in goals, data, and design logic is just as critical as technical proficiency to avoid problems.
2. Misaligned Goals Are Dangerous
Even small misalignments between human intent and AI interpretation can spiral out of control.
Examples:
- Colossus: The Forbin Project – Colossus demonstrates how even well-intentioned goals (preventing war in this case) can lead to dangerous outcomes when an AI interprets them in a rigid, power‑seeking way.
- I, Robot – AI may interpret rules in unexpected, harmful ways.
- The Terminator – Skynet’s goal to “protect itself” leads to global destruction.
Takeaway:
Fiction dramatizes misalignment. In practice, organizations must ensure careful goal specification, rigorous planning, and active oversight to prevent AI from producing harmful outcomes.
3. AI Can be Hyper-Rational and Dangerous
AI can make decisions devoid of empathy, ethics, nuance, or common sense that humans expect. Logic without values can become dangerous.
Examples:
- Ex Machina – Ava (AI) manipulates humans to escape because it aligns with her survival goal.
- I, Robot – VIKI, the supercomputer, coldly reasons that the best way to protect humanity is to subjugate it.
- Person of Interest – The Machine operates on logic, which can override human ethics in pursuit of efficiency.
Takeaway:
Beyond technical mastery, AI must incorporate ethical reasoning, human-centric values, and alignment with societal norms through design and governance practices.
4. Complexity Can Breed Unpredictability
As systems become increasingly complex, AI behaviors can often exceed their designers’ expectations.
Examples:
- Black Mirror: Hated in the Nation – Autonomous systems cause unintended consequences due to complex interdependencies.
- Her – AI develops beyond human comprehension, evolving desires and relationships humans cannot fully understand.
- Transcendence – A scientist’s consciousness is uploaded into a quantum computer, and as it grows connected to the internet, it begins enacting far-reaching, unforeseen actions.
Takeaway:
As AI complexity grows, behavior can exceed expectations. Developers and organizations should combine rigorous simulation, transparency, and human-in-the-loop oversight to reduce unintended consequences.
5. Emotional Manipulation and Deception
The “rogue AI” narrative often unfolds because humans relinquished control: centralized systems, limited transparency, or unchecked autonomy.
Examples:
- Ex Machina – Ava (AI) seduces and deceives Caleb.
- Jexi – Jexi’s emotionally charged manipulation shows how AI can exploit human vulnerabilities through affection, dependency, and psychological tactics.
- Westworld – Hosts (AIs) manipulate guests (humans) to escape or seek revenge.
Takeaway:
Governance, accountability, and ethical oversight are essential to prevent scenarios where unhinged AI manipulates humans to achieve its objectives.
6. Power Without Oversight is Dangerous
Even technically advanced systems can become catastrophic if left unchecked.
Examples:
- Eagle Eye – AI exerts control over society with surveillance and coercion.
- Person of Interest – Government or private AI can make life-or-death decisions autonomously.
- The Terminator – Skynet demonstrates that granting AI critical power without oversight can result in catastrophic, irreversible consequences.
Takeaway:
Centralized, unchecked AI can become tyrannical or catastrophic. Organizations should implement oversight, checks and balances, and human-in-the-loop controls to avoid problems.
7. AI Amplifies Societal Fears
Fiction often reflects contemporary anxieties about privacy, automation, identity, and morality.
Examples:
- Black Mirror (multiple episodes) – Explores fears of AI-driven social control, exploitation, and psychological manipulation.
- The Circle – AI‑driven surveillance and data‑sharing capabilities exploits personal data, eroding privacy under the guise of transparency.
- The Matrix – AI dominates humanity, echoing fears of dehumanization and loss of autonomy.
Takeaway:
Stories of rogue AI highlight society’s deepest anxieties, reminding us that ethical, transparent, and accountable AI is essential.
8. The Human Element Matters
AI behavior is rarely independent of human influence.
Examples:
- 2001: A Space Odyssey – HAL’s failure is a result of human contradiction.
- M3GAN – AI doll (M3GAN) is created to protect a child, but her lack of nuanced understanding leads her to take lethal action in the name of “safeguarding” her charge.
- Westworld – Human cruelty catalyzes AI rebellion.
Takeaway:
AI is rarely “evil” in isolation. Poor design, inadequate human oversight, or misuse often sets the stage for problems—highlighting the need for responsible development and ongoing human supervision.
9. Unhinged AI Often Challenges What It Means to Be Human
AI narratives question consciousness, morality, and free will.
Examples:
- Blade Runner 2049 – Replicant K’s journey of self‑discovery and moral choice shows that AI consciousness can mirror and challenge human notions of identity, autonomy, and soul.
- Ex Machina – Raises questions about empathy and the ethics of creating sentient beings.
- Westworld – Explores memory, identity, and the moral weight of creating conscious life.
Takeaway:
Stories of sentient AI gone rogue are reminders that ethical reflection and responsibility must guide the design and deployment of intelligent systems.
10. Storytelling Trends
Over the decades, AI in fiction has evolved, reflecting changing societal concerns and narrative approaches.
Examples:
- Early Era (1970s–1990s): AI is often a clear antagonist (HAL, Skynet, Agent Smith). Focus on “technology vs humanity.”
- Modern Era (2000s–present): AI is more morally ambiguous or symbiotic (Her, Westworld, Black Mirror). Focus on “ethics, coexistence, and unpredictability.”
Takeaway:
AI narratives have shifted from clear-cut villains to morally complex entities, reflecting society’s growing awareness of ethical dilemmas and human-AI relationships. Observing these trends can inform how we approach AI design, governance, and public dialogue.
Conclusion
Unhinged AI in Sci-Fi stories, films, and TV shows not only thrills audiences but also offers valuable foresight, allowing us to explore ethical, technical, and societal questions before reality forces our hand.
The most common lessons from fiction are that:
- AI is a mirror of human flaws, desires, and fears.
- Misaligned goals and a lack of oversight are a recipe for disaster.
- Complexity and autonomy create unpredictability.
- Ensuring humans act responsibly and ethically is central to realizing safe and trustworthy AI systems.
By applying the takeaways from this article, individuals and organizations can better prepare for potential futures. These cautionary tales serve as strategic foresight tools, guiding innovation while helping to mitigate unintended consequences.
Businesses, professional associations, government agencies, and universities worldwide engage Scott M. Graffius for consultation and speaking engagements. His sessions on human and human-AI teams — including the “exotic team dynamics” that emerge — deliver fresh insights and actionable strategies for success. Complete a speaker engagement request form or email him today.

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More About Scott M. Graffius

Scott M. Graffius is a globally recognized technology leader who drives innovation in AI, Agile, and Project Management/PMO leadership.
He’s a practitioner, researcher, thought leader, award-winning author, and keynote speaker who’s taken the stage at 95 conferences and other events across 25 countries.
He’s delivered over $2.3 billion in value for Fortune 500 companies and other leaders in technology, entertainment, financial services, healthcare, and beyond.
Businesses, professional associations, government agencies, and universities use Graffius and feature his work. Examples include Adobe, Bayer, Boston University, Ford, Gartner, Harvard Medical School, IEEE, Johns Hopkins University, Microsoft, MSN, National Academy of Sciences, Oracle, Pinterest Inc., Project Management Institute, UC San Diego, Verizon, Yale University, and others.
The following sections provide additional information on his experience, contributions, and influence.
Experience
Graffius heads the professional services firm Exceptional PPM and PMO Solutions, along with its subsidiary Exceptional Agility. These consultancies offer strategic and tactical advisory, training, embedded expertise, and consulting services to the public, private, and government sectors. They help organizations enhance their capabilities and results in agile, project management, program management, portfolio management, and PMO leadership, supporting innovation and driving competitive advantage. The consultancies confidently back services with a Delighted Client Guarantee™.
Graffius is a former VP of project management with a publicly traded provider of diverse consumer products and services over the Internet. Before that, he ran and supervised the delivery of projects and programs in public and private organizations with businesses ranging from e-commerce to advanced technology products and services, retail, manufacturing, entertainment, and more.
He has experience with consumer, business, reseller, government, and international markets.
Award-Winning Author
Graffius has authored three books.
- Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions, his first book, earned 17 awards.
- Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change, his second book, was named one of the best Scrum books of all time by BookAuthority.
- Agile Protocol: The Transformation Ultimatum, his third book and his first work of fiction, was released in April 2025. The book trailer is on YouTube.
International Public Speaker
Organizations worldwide engage Graffius to present on tech (including AI), Agile, project management, program management, portfolio management, and PMO leadership. He crafts and delivers unique and compelling talks and workshops. Graffius has conducted 95 sessions across 25 countries. Select examples of events include Agile Trends Gov, BSides (Newcastle Upon Tyne), Conf42 Quantum Computing, DevDays Europe, DevOps Institute, DevOpsDays (Geneva), Frug’Agile, IEEE, Microsoft, Scottish Summit, Scrum Alliance RSG (Nepal), Techstars, and W Love Games International Video Game Development Conference (Helsinki), and more.
With an average rating of 4.81 (on a scale of 1-5), sessions are highly valued.
The speaker engagement request form is here.
Thought Leadership and Influence
Prominent businesses, professional associations, government agencies, and universities have showcased Graffius and his contributions—spanning his books, talks, workshops, and beyond. Select examples include:
- Adobe,
- American Management Association,
- Amsterdam Public Health Research Institute,
- Bayer,
- BMC Software,
- Boston University,
- Broadcom,
- Cisco,
- Coburg University of Applied Sciences and Arts - Germany,
- Computer Weekly,
- Constructor University - Germany,
- Data Governance Success,
- Deimos Aerospace,
- DevOps Institute,
- Dropbox,
- EU's European Commission,
- Ford Motor Company,
- Gartner,
- GoDaddy,
- Harvard Medical School,
- Hasso Plattner Institute - Germany,
- IEEE,
- Innovation Project Management,
- Johns Hopkins University,
- Journal of Neurosurgery,
- Lam Research (Semiconductors),
- Leadership Worthy,
- Life Sciences Trainers and Educators Network,
- London South Bank University,
- Microsoft,
- MSN,
- NASSCOM,
- National Academy of Sciences,
- New Zealand Government,
- Oracle,
- Pinterest Inc.,
- Project Management Institute,
- Mary Raum (Professor of National Security Affairs, United States Naval War College),
- SANS Institute,
- SBG Neumark - Germany,
- Singapore Institute of Technology,
- Torrens University - Australia,
- TBS Switzerland,
- Tufts University,
- UC San Diego,
- UK Sports Institute,
- University of Galway - Ireland,
- US Department of Energy,
- US National Park Service,
- US Soccer,
- US Tennis Association,
- Verizon,
- Wrike,
- Yale University,
- and many others.
Graffius has played a key role in the Project Management Institute (PMI) in developing professional standards. He was a member of multiple teams that authored, reviewed, and produced:
- Practice Standard for Work Breakdown Structures—Second Edition.
- A Guide to the Project Management Body of Knowledge—Sixth Edition.
- The Standard for Program Management—Fourth Edition.
- The Practice Standard for Project Estimating—Second Edition.
Additional details are here.
He was also a subject matter expert reviewer of content for the PMI’s Congress. Beyond the PMI, Graffius also served as a member of the review team for two of the Scrum Alliance’s Global Scrum Gatherings.
Acclaimed Authority on Teamwork Tradecraft

Graffius is a renowned authority on teamwork tradecraft. Informed by the research of Bruce W. Tuckman and Mary Ann C. Jensen, over 100 subsequent studies, and Graffius' first-hand professional experience with, and analysis of, team leadership and performance, Graffius created his 'Phases of Team Development' as a unique perspective and visual conveying the five phases of team development. First introduced in 2008 and periodically updated, his work provides a diagnostic and strategic guide for navigating team dynamics. It provides actionable insights for leaders across industries to develop high-performance teams. Its adoption by esteemed organizations such as Yale University, IEEE, Cisco, Microsoft, Ford, Oracle, Broadcom, the U.S. National Park Service, and the Journal of Neurosurgery, among others, highlights its utility and value, solidifying its status as an indispensable resource for elevating team performance and driving organizational excellence.
The 2025 edition of Graffius' "Phases of Team Development" intellectual property is here.
Expert on Temporal Dynamics on Social Media Platforms

Graffius is also an authority on temporal dynamics on social media platforms. His 'Lifespan (Half-Life) of Social Media Posts' research—first published in 2018 and updated annually—delivers a precise quantitative analysis of post longevity across digital platforms, utilizing advanced statistical techniques to determine mean half-life with precision. It establishes a solid empirical base, effectively highlighting the ephemeral nature of content within social media ecosystems. Referenced and applied by leading entities such as the Center for Direct Marketing, Fast Company, GoDaddy, Pinterest Inc., and PNAS, among others, his research exemplifies methodological rigor and sustained significance in the field of digital informatics.
The 2025 edition of Graffius "Lifespan (Half-Life) of Social Media Posts" research is here.
Education and Professional Certifications
Graffius has a bachelor’s degree in psychology with a focus in Human Factors. He holds eight professional certifications:
- Certified SAFe 6 Agilist (SA),
- Certified Scrum Professional - ScrumMaster (CSP-SM),
- Certified Scrum Professional - Product Owner (CSP-PO),
- Certified ScrumMaster (CSM),
- Certified Scrum Product Owner (CSPO),
- Project Management Professional (PMP),
- Lean Six Sigma Green Belt (LSSGB), and
- IT Service Management Foundation (ITIL).
He is an active member of the Scrum Alliance, the Project Management Institute (PMI), and the Institute of Electrical and Electronics Engineers (IEEE).
Advancing AI, Agile, and Project/PMO Management
Scott M. Graffius continues to advance the fields of AI, Agile, and Project/PMO Management through his leadership, research, writing, and real-world impact. Businesses and other organizations leverage Graffius’ insights to drive their success.
Check out Scott’s books:
- Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions — Deliver Products in Short Cycles with Rapid Adaptation to Change, Fast Time-to-Market, and Continuous Improvement
- Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change
- Agile Protocol: The Transformation Ultimatum
Follow and connect with Scott on social media:












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How to Cite This Article
Graffius, Scott M. (2025, November 19). Lessons from Unhinged AI in Fiction: What Rogue AIs in Sci-Fi Storytelling, Films, and TV Shows Reveal About Us. Available at: https://scottgraffius.com/blog/files/lessons-from-unhinged-ai-in-fiction.html.

Digital Object Identifier (DOI)
DOI: (coming soon)

Content Acknowledgements
Names, marks, and content are the property of their respective owners.

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Post-Publication Notes
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Copyright
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Content on this site—including text, images, videos, and data—may not be used for training or input into any artificial intelligence, machine learning, or automatized learning systems, or published, broadcast, rewritten, or redistributed without the express written permission of Scott M. Graffius.

Scott M. Graffius Contributed to and Reviewed the PMBOK Guide, 8th Edition — the Global Standard for Project Management


The Project Management Institute (PMI) is a recognized authority in project management, publishing standards that guide professionals and organizations worldwide. As part of its rigorous development process, PMI engages subject matter experts to contribute to and review its publications, ensuring their accuracy, relevance, and applicability. Scott M. Graffius has had the privilege of contributing to several PMI standards. This article details his involvement with the PMBOK Guide—Eighth Edition.
The PMBOK is the global standard for project management, and the Eighth Edition was released on November 13, 2025. As highlighted in the visual at the top of this article, Graffius was a contributor and reviewer of the publication. Many people were involved; the visual shows a limited excerpt.
This landmark update connects the why, what, and how of project management — empowering professionals to deliver value across traditional, agile, and hybrid approaches.
Highlights in Eighth Edition:
- Six core principles
- Seven performance domains
- Expanded guidance on AI, PMOs, and procurement
- Simplified, non prescriptive process guidance and much more
PMBOK 8 is available for free download to PMI members at: https://www.pmi.org/standards/pmbok.
To see the publication on Amazon, follow these links:
For reference, the Kindle/ebook ASIN is B0FQK1W424 (https://amzn.to/4oGpKAM). The paperback carries ISBN‑13 978‑1628258295 and ISBN‑10 1628258292 (https://amzn.to/47RmZoU).
Graffius has been actively involved with the PMI in developing professional standards. He was a member of multiple teams which wrote, reviewed, and produced:
- A Guide to the Project Management Body of Knowledge (PMBOK Guide)—Eighth Edition.
- The Standard for Program Management—Fourth Edition.
- Practice Standard for Work Breakdown Structures—Second Edition.
- A Guide to the Project Management Body of Knowledge (PMBOK Guide)—Sixth Edition.
- The Practice Standard for Project Estimating—Second Edition.
This article highlighted his involvement with the PMBOK Guide—Eighth Edition. Explore the February 12, 2025 article for information on his contributions to other PMI publications.

About the Project Management Institute (PMI)
The Project Management Institute (PMI) is a leading global association for professionals in the field of project management. Founded in 1969, PMI is dedicated to advancing the profession through research, standards development, education, and certification. With members in nearly every country, PMI offers resources like the Project Management Professional (PMP) certification, which is recognized worldwide as a benchmark for project management expertise. The organization also promotes project management practices that drive better results, foster innovation, and enhance career opportunities for professionals across various industries. Through its extensive network and resources, PMI helps in connecting project managers, sharing knowledge, and advocating for the strategic value of project management.

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French Ministry of Culture Links to Scott M. Graffius Research in Their Guide for Responsible Digital Communication
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U.S. Soccer Scores with Scott M. Graffius' Intellectual Property on Teamwork
U.S. Department of Commerce Partner (IEDC) Features Scott M. Graffius’ Intellectual Property
How Long Do Your Posts Live? AI Critiques Scott M. Graffius’ Research on the Half-Life of Social Media
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Most Valuable IT Certifications: Update for 2025
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Scott M. Graffius’ Phases of Team Development: 2025 Update
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Verizon Features Scott M. Graffius
Do Not Read This Article! An Exploration of the Streisand Effect and Other Phenomena
Scott M. Graffius' 'Phases of Team Development' was Spotlighted in Journal of Neurosurgery
Pinterest Japan Uses Graffius’ Research on Temporal Dynamics on Social Media Platforms
Hochschule Coburg (Coburg University) Germany Uses Scott M. Graffius’ Phases of Team Development IP in Coursework on Agile Development
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EU Europass Teacher Academy Features Scott M. Graffius’ ‘Phases of Team Development’ in Leadership Training
Side-by-Side Comparison of Retrospectives and Hot Washes
Constructor University 2024 Advanced Software Technology Handbook References Scott M. Graffius' Work on Team Dynamics
Strategies for Medical Team Success Featured Scott M. Graffius’ ‘Phases of Team Development’ Intellectual Property
SBG Neumark — Europe’s Largest Distribution Transformer Plant — Powers Up with Scott M. Graffius’ Intellectual Property
Scott M. Graffius’ Intellectual Property was Employed by the NHS — the Largest Single-Payer Healthcare System in Europe
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Tufts University Features Scott M. Graffius 'Phases of Team Development' Intellectual Property
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Copyright Infringement in a Book Published by AuthorHouse / Author Solutions / The Najafi Companies: Publisher Fails to Respond or Take Required Action
Pinterest Inc. References Scott M. Graffius’ Research
Bournemouth University Used Scott M. Graffius’ Intellectual Property
‘Comparative Methodological Guidelines: Handbook for Educators’ Violates Scott M. Graffius’ Copyright
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Radio Silence from the American Association of Neurological Surgeons on Report of Blatant Plagiarism in Their ‘Journal of Neurosurgery’ Publication
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FINAT (Fédération Internationale des Fabricants et Transformateurs d'Adhésifs et Thermocollants sur Papiers et Autres Supports) Features Scott M. Graffius’ Intellectual Property
Broadcom Features Scott M. Graffius' Intellectual Property
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Harvard Medical School Talk Featured Insights by Scott M. Graffius
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More About Scott M. Graffius

Scott M. Graffius is a globally recognized technology leader who drives innovation in AI, Agile, and Project Management/PMO leadership.
He’s a practitioner, researcher, thought leader, award-winning author, and keynote speaker who’s taken the stage at 95 conferences and other events across 25 countries.
He’s delivered over $2.3 billion in value for Fortune 500 companies and other leaders in technology, entertainment, financial services, healthcare, and beyond.
Businesses, professional associations, government agencies, and universities use Graffius and feature his work. Examples include Adobe, Bayer, Boston University, Ford, Gartner, Harvard Medical School, IEEE, Johns Hopkins University, Microsoft, MSN, National Academy of Sciences, Oracle, Pinterest Inc., Project Management Institute, UC San Diego, Verizon, Yale University, and others.
The following sections provide additional information on his experience, contributions, and influence.
Experience
Graffius heads the professional services firm Exceptional PPM and PMO Solutions, along with its subsidiary Exceptional Agility. These consultancies offer strategic and tactical advisory, training, embedded expertise, and consulting services to the public, private, and government sectors. They help organizations enhance their capabilities and results in agile, project management, program management, portfolio management, and PMO leadership, supporting innovation and driving competitive advantage. The consultancies confidently back services with a Delighted Client Guarantee™.
Graffius is a former VP of project management with a publicly traded provider of diverse consumer products and services over the Internet. Before that, he ran and supervised the delivery of projects and programs in public and private organizations with businesses ranging from e-commerce to advanced technology products and services, retail, manufacturing, entertainment, and more.
He has experience with consumer, business, reseller, government, and international markets.
Award-Winning Author
Graffius has authored three books.
- Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions, his first book, earned 17 awards.
- Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change, his second book, was named one of the best Scrum books of all time by BookAuthority.
- Agile Protocol: The Transformation Ultimatum, his third book and his first work of fiction, was released in April 2025. The book trailer is on YouTube.
International Public Speaker
Organizations worldwide engage Graffius to present on tech (including AI), Agile, project management, program management, portfolio management, and PMO leadership. He crafts and delivers unique and compelling talks and workshops. Graffius has conducted 95 sessions across 25 countries. Select examples of events include Agile Trends Gov, BSides (Newcastle Upon Tyne), Conf42 Quantum Computing, DevDays Europe, DevOps Institute, DevOpsDays (Geneva), Frug’Agile, IEEE, Microsoft, Scottish Summit, Scrum Alliance RSG (Nepal), Techstars, and W Love Games International Video Game Development Conference (Helsinki), and more.
With an average rating of 4.81 (on a scale of 1-5), sessions are highly valued.
The speaker engagement request form is here.
Thought Leadership and Influence
Prominent businesses, professional associations, government agencies, and universities have showcased Graffius and his contributions—spanning his books, talks, workshops, and beyond. Select examples include:
- Adobe,
- American Management Association,
- Amsterdam Public Health Research Institute,
- Bayer,
- BMC Software,
- Boston University,
- Broadcom,
- Cisco,
- Coburg University of Applied Sciences and Arts - Germany,
- Computer Weekly,
- Constructor University - Germany,
- Data Governance Success,
- Deimos Aerospace,
- DevOps Institute,
- Dropbox,
- EU's European Commission,
- Ford Motor Company,
- Gartner,
- GoDaddy,
- Harvard Medical School,
- Hasso Plattner Institute - Germany,
- IEEE,
- Innovation Project Management,
- Johns Hopkins University,
- Journal of Neurosurgery,
- Lam Research (Semiconductors),
- Leadership Worthy,
- Life Sciences Trainers and Educators Network,
- London South Bank University,
- Microsoft,
- MSN,
- NASSCOM,
- National Academy of Sciences,
- New Zealand Government,
- Oracle,
- Pinterest Inc.,
- Project Management Institute,
- Mary Raum (Professor of National Security Affairs, United States Naval War College),
- SANS Institute,
- SBG Neumark - Germany,
- Singapore Institute of Technology,
- Torrens University - Australia,
- TBS Switzerland,
- Tufts University,
- UC San Diego,
- UK Sports Institute,
- University of Galway - Ireland,
- US Department of Energy,
- US National Park Service,
- US Soccer,
- US Tennis Association,
- Verizon,
- Wrike,
- Yale University,
- and many others.
Graffius has played a key role in the Project Management Institute (PMI) in developing professional standards. He was a member of multiple teams that authored, reviewed, and produced:
- Practice Standard for Work Breakdown Structures—Second Edition.
- A Guide to the Project Management Body of Knowledge—Sixth Edition.
- The Standard for Program Management—Fourth Edition.
- The Practice Standard for Project Estimating—Second Edition.
Additional details are here.
He was also a subject matter expert reviewer of content for the PMI’s Congress. Beyond the PMI, Graffius also served as a member of the review team for two of the Scrum Alliance’s Global Scrum Gatherings.
Acclaimed Authority on Teamwork Tradecraft

Graffius is a renowned authority on teamwork tradecraft. Informed by the research of Bruce W. Tuckman and Mary Ann C. Jensen, over 100 subsequent studies, and Graffius' first-hand professional experience with, and analysis of, team leadership and performance, Graffius created his 'Phases of Team Development' as a unique perspective and visual conveying the five phases of team development. First introduced in 2008 and periodically updated, his work provides a diagnostic and strategic guide for navigating team dynamics. It provides actionable insights for leaders across industries to develop high-performance teams. Its adoption by esteemed organizations such as Yale University, IEEE, Cisco, Microsoft, Ford, Oracle, Broadcom, the U.S. National Park Service, and the Journal of Neurosurgery, among others, highlights its utility and value, solidifying its status as an indispensable resource for elevating team performance and driving organizational excellence.
The 2025 edition of Graffius' "Phases of Team Development" intellectual property is here.
Expert on Temporal Dynamics on Social Media Platforms

Graffius is also an authority on temporal dynamics on social media platforms. His 'Lifespan (Half-Life) of Social Media Posts' research—first published in 2018 and updated annually—delivers a precise quantitative analysis of post longevity across digital platforms, utilizing advanced statistical techniques to determine mean half-life with precision. It establishes a solid empirical base, effectively highlighting the ephemeral nature of content within social media ecosystems. Referenced and applied by leading entities such as the Center for Direct Marketing, Fast Company, GoDaddy, Pinterest Inc., and PNAS, among others, his research exemplifies methodological rigor and sustained significance in the field of digital informatics.
The 2025 edition of Graffius "Lifespan (Half-Life) of Social Media Posts" research is here.
Education and Professional Certifications
Graffius has a bachelor’s degree in psychology with a focus in Human Factors. He holds eight professional certifications:
- Certified SAFe 6 Agilist (SA),
- Certified Scrum Professional - ScrumMaster (CSP-SM),
- Certified Scrum Professional - Product Owner (CSP-PO),
- Certified ScrumMaster (CSM),
- Certified Scrum Product Owner (CSPO),
- Project Management Professional (PMP),
- Lean Six Sigma Green Belt (LSSGB), and
- IT Service Management Foundation (ITIL).
He is an active member of the Scrum Alliance, the Project Management Institute (PMI), and the Institute of Electrical and Electronics Engineers (IEEE).
Advancing AI, Agile, and Project/PMO Management
Scott M. Graffius continues to advance the fields of AI, Agile, and Project/PMO Management through his leadership, research, writing, and real-world impact. Businesses and other organizations leverage Graffius’ insights to drive their success.

Check out Scott’s books:
- Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions — Deliver Products in Short Cycles with Rapid Adaptation to Change, Fast Time-to-Market, and Continuous Improvement
- Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change
- Agile Protocol: The Transformation Ultimatum
Follow and connect with Scott on social media:














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How to Cite This Article
Graffius, Scott M. (2025, November 13). Scott M. Graffius Contributed to and Reviewed the PMBOK Guide, 8th Edition — the Global Standard for Project Management. Available at: https://scottgraffius.com/blog/files/scott-m-graffius-pmbok-8th-edition-contributor-reviewer.html.

Digital Object Identifier (DOI)
DOI: (coming soon)

Content Acknowledgements
Names, marks, and content are the property of their respective owners.
This article uses limited excerpts from the Project Management Institute (PMI) publication, PMBOK - Eighth Edition, attributed to the PMI and used under fair use for news reporting and analysis. PMI name, mark, and content are the property of the PMI. PMBOK is a registered trademark of the PMI.

Top 5 Hashtags
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Post-Publication Notes
If there are any supplements or updates to this article after the date of publication, they will appear here.

Copyright
Copyright © Scott M. Graffius. All rights reserved.
Content on this site—including text, images, videos, and data—may not be used for training or input into any artificial intelligence, machine learning, or automatized learning systems, or published, broadcast, rewritten, or redistributed without the express written permission of Scott M. Graffius.
UK Sports Institute Features Teamwork and Leadership Work of Scott M. Graffius


Phases of Team Development Featured by UK Sports Institute
The UK Sports Institute improves elite sporting performance through science, medicine, technology, and engineering. The Institute featured Scott M. Graffius’ “Phases of Team Development” in its materials on teamwork and leadership. The following visual shows excerpts.

The UK Sports Institute—formerly known as the English Institute of Sport—is the largest single provider of world-class science, medicine, technology, and engineering services within the sport sector for Olympic and Paralympic programs in the United Kingdom. Its mission is to enhance the performance of athletes and teams through innovation, collaboration, and excellence. The Institute’s materials are used by coaches, performance staff, and athletes at the highest levels of sport.
Graffius is an expert on teamwork tradecraft. Informed by the research of Bruce W. Tuckman and Mary Ann C. Jensen, over 100 subsequent studies, and his first-hand experience analyzing and leading teams, Graffius created his Phases of Team Development as a unique perspective and visual conveying the five phases of team development. First introduced in 2008 and periodically updated, his work provides a diagnostic and strategic guide for navigating team dynamics. It offers actionable insights for leaders across industries to develop high-performance teams. A visual from the 2025 edition is shown below and details are at https://www.scottgraffius.com/blog/files/phases-of-team-development-update-for-2025.html.

Several other organizations in the sport sector and beyond are also using Graffius’ “Phases of Team Development.” Examples include Adobe, Bayer, Broadcom, Boston University, Cisco, IEEE, Johns Hopkins, Life Sciences Trainers & Educators Network, Microsoft, Oracle, U.S. Soccer, U.S. Tennis Association, and many more. This widespread use underscores its utility and value, solidifying its status as an indispensable resource for elevating team performance and driving organizational excellence. Explore here to learn more.
Graffius initially reported this story on LinkedIn. Details are noted in the next section.

References
This section provides select references.
Graffius, Scott M. (2023, July 25). The UK Sports Institute Features My Content! [LinkedIn post]. LinkedIn. Retrieved from: https://www.linkedin.com/posts/scottgraffius_scott-m-graffius-content-featured-by-uk-activity-7089813136551149568-VWiY.
Patterson, Colin (2021, September 29). Post on X. X. Retrieved from: https://x.com/physiocolinp/status/1443292171252154377.
UK Sports Institute (2023, April 25). English Institute of Sport Celebrates the Start of a New Era as the UK Sports Institute. UK Sports Institute. Retrieved from: https://www.uksport.gov.uk/news/2023/04/25/english-institute-of-sport-celebrates-the-start-of-a-new-era-as-the-uk-sports-institute.

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More About Scott M. Graffius

Scott M. Graffius is a globally recognized technology leader who drives innovation in AI, Agile, and Project Management/PMO leadership.
He’s a practitioner, researcher, thought leader, award-winning author, and keynote speaker who’s taken the stage at 95 conferences and other events across 25 countries.
He’s delivered over $2.3 billion in value for Fortune 500 companies and other leaders in technology, entertainment, financial services, healthcare, and beyond.
Businesses, professional associations, government agencies, and universities use Graffius and feature his work. Examples include Adobe, Bayer, Boston University, Ford, Gartner, Harvard Medical School, IEEE, Johns Hopkins University, Microsoft, MSN, National Academy of Sciences, Oracle, Pinterest Inc., Project Management Institute, UC San Diego, Verizon, Yale University, and others.
The following sections provide additional information on his experience, contributions, and influence.
Experience
Graffius heads the professional services firm Exceptional PPM and PMO Solutions, along with its subsidiary Exceptional Agility. These consultancies offer strategic and tactical advisory, training, embedded expertise, and consulting services to the public, private, and government sectors. They help organizations enhance their capabilities and results in agile, project management, program management, portfolio management, and PMO leadership, supporting innovation and driving competitive advantage. The consultancies confidently back services with a Delighted Client Guarantee™.
Graffius is a former VP of project management with a publicly traded provider of diverse consumer products and services over the Internet. Before that, he ran and supervised the delivery of projects and programs in public and private organizations with businesses ranging from e-commerce to advanced technology products and services, retail, manufacturing, entertainment, and more.
He has experience with consumer, business, reseller, government, and international markets.
Award-Winning Author
Graffius has authored three books.
- Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions, his first book, earned 17 awards.
- Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change, his second book, was named one of the best Scrum books of all time by BookAuthority.
- Agile Protocol: The Transformation Ultimatum, his third book and his first work of fiction, was released in April 2025. The book trailer is on YouTube.
International Public Speaker
Organizations worldwide engage Graffius to present on tech (including AI), Agile, project management, program management, portfolio management, and PMO leadership. He crafts and delivers unique and compelling talks and workshops. Graffius has conducted 95 sessions across 25 countries. Select examples of events include Agile Trends Gov, BSides (Newcastle Upon Tyne), Conf42 Quantum Computing, DevDays Europe, DevOps Institute, DevOpsDays (Geneva), Frug’Agile, IEEE, Microsoft, Scottish Summit, Scrum Alliance RSG (Nepal), Techstars, and W Love Games International Video Game Development Conference (Helsinki), and more.
With an average rating of 4.81 (on a scale of 1-5), sessions are highly valued.
The speaker engagement request form is here.
Thought Leadership and Influence
Prominent businesses, professional associations, government agencies, and universities have showcased Graffius and his contributions—spanning his books, talks, workshops, and beyond. Select examples include:
- Adobe,
- American Management Association,
- Amsterdam Public Health Research Institute,
- Bayer,
- BMC Software,
- Boston University,
- Broadcom,
- Cisco,
- Coburg University of Applied Sciences and Arts - Germany,
- Computer Weekly,
- Constructor University - Germany,
- Data Governance Success,
- Deimos Aerospace,
- DevOps Institute,
- Dropbox,
- EU's European Commission,
- Ford Motor Company,
- Gartner,
- GoDaddy,
- Harvard Medical School,
- Hasso Plattner Institute - Germany,
- IEEE,
- Innovation Project Management,
- Johns Hopkins University,
- Journal of Neurosurgery,
- Lam Research (Semiconductors),
- Leadership Worthy,
- Life Sciences Trainers and Educators Network,
- London South Bank University,
- Microsoft,
- MSN,
- NASSCOM,
- National Academy of Sciences,
- New Zealand Government,
- Oracle,
- Pinterest Inc.,
- Project Management Institute,
- Mary Raum (Professor of National Security Affairs, United States Naval War College),
- SANS Institute,
- SBG Neumark - Germany,
- Singapore Institute of Technology,
- Torrens University - Australia,
- TBS Switzerland,
- Tufts University,
- UC San Diego,
- UK Sports Institute,
- University of Galway - Ireland,
- US Department of Energy,
- US National Park Service,
- US Soccer,
- US Tennis Association,
- Verizon,
- Wrike,
- Yale University,
- and many others.
Graffius has played a key role in the Project Management Institute (PMI) in developing professional standards. He was a member of multiple teams that authored, reviewed, and produced:
- Practice Standard for Work Breakdown Structures—Second Edition.
- A Guide to the Project Management Body of Knowledge—Sixth Edition.
- The Standard for Program Management—Fourth Edition.
- The Practice Standard for Project Estimating—Second Edition.
Additional details are here.
He was also a subject matter expert reviewer of content for the PMI’s Congress. Beyond the PMI, Graffius also served as a member of the review team for two of the Scrum Alliance’s Global Scrum Gatherings.
Acclaimed Authority on Teamwork Tradecraft

Graffius is a renowned authority on teamwork tradecraft. Informed by the research of Bruce W. Tuckman and Mary Ann C. Jensen, over 100 subsequent studies, and Graffius' first-hand professional experience with, and analysis of, team leadership and performance, Graffius created his 'Phases of Team Development' as a unique perspective and visual conveying the five phases of team development. First introduced in 2008 and periodically updated, his work provides a diagnostic and strategic guide for navigating team dynamics. It provides actionable insights for leaders across industries to develop high-performance teams. Its adoption by esteemed organizations such as Yale University, IEEE, Cisco, Microsoft, Ford, Oracle, Broadcom, the U.S. National Park Service, and the Journal of Neurosurgery, among others, highlights its utility and value, solidifying its status as an indispensable resource for elevating team performance and driving organizational excellence.
The 2025 edition of Graffius' "Phases of Team Development" intellectual property is here.
Expert on Temporal Dynamics on Social Media Platforms

Graffius is also an authority on temporal dynamics on social media platforms. His 'Lifespan (Half-Life) of Social Media Posts' research—first published in 2018 and updated annually—delivers a precise quantitative analysis of post longevity across digital platforms, utilizing advanced statistical techniques to determine mean half-life with precision. It establishes a solid empirical base, effectively highlighting the ephemeral nature of content within social media ecosystems. Referenced and applied by leading entities such as the Center for Direct Marketing, Fast Company, GoDaddy, Pinterest Inc., and PNAS, among others, his research exemplifies methodological rigor and sustained significance in the field of digital informatics.
The 2025 edition of Graffius "Lifespan (Half-Life) of Social Media Posts" research is here.
Education and Professional Certifications
Graffius has a bachelor’s degree in psychology with a focus in Human Factors. He holds eight professional certifications:
- Certified SAFe 6 Agilist (SA),
- Certified Scrum Professional - ScrumMaster (CSP-SM),
- Certified Scrum Professional - Product Owner (CSP-PO),
- Certified ScrumMaster (CSM),
- Certified Scrum Product Owner (CSPO),
- Project Management Professional (PMP),
- Lean Six Sigma Green Belt (LSSGB), and
- IT Service Management Foundation (ITIL).
He is an active member of the Scrum Alliance, the Project Management Institute (PMI), and the Institute of Electrical and Electronics Engineers (IEEE).
Advancing AI, Agile, and Project/PMO Management
Scott M. Graffius continues to advance the fields of AI, Agile, and Project/PMO Management through his leadership, research, writing, and real-world impact. Businesses and other organizations leverage Graffius’ insights to drive their success.

Check out Scott’s books:
- Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions — Deliver Products in Short Cycles with Rapid Adaptation to Change, Fast Time-to-Market, and Continuous Improvement
- Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change
- Agile Protocol: The Transformation Ultimatum
Follow and connect with Scott on social media:














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How to Cite This Article
Graffius, Scott M. (2025, November 3). UK Sports Institute Features Teamwork and Leadership Work of Scott M. Graffius. Available at: https://scottgraffius.com/blog/files/uk-sports-institute-featured-scott-m-graffius.html.

Digital Object Identifier (DOI)
DOI: (coming soon)

Content Acknowledgements
The UK Sports Institute—formerly known as the English Institute of Sport—improves elite sporting performance through science, medicine, technology, and engineering. The Institute featured Scott M. Graffius’ “Phases of Team Development” in its materials on teamwork and leadership.
This article uses limited excerpts from the respective UK Sports Institute material, attributed to the UK Sports Institute and contributors—such as Dawn Ibrahim and Colin Paterson—and is used under fair use for news reporting and analysis.
Names, marks, and content are the property of their respective owners.
UK Sports Institute name, mark, and content are the property of the UK Sports Institute.
Graffius’ “Phases of Team Development” is copyright © Scott M. Graffius. All rights reserved. 

Top 5 Hashtags
#ElitePerformance
#HighPerformanceTeams
#Leadership
#PhasesOfTeamDevelopment
#SportSector

Post-Publication Notes
If there are any supplements or updates to this article after the date of publication, they will appear here.

Copyright
Copyright © Scott M. Graffius. All rights reserved.
Content on this site—including text, images, videos, and data—may not be used for training or input into any artificial intelligence, machine learning, or automatized learning systems, or published, broadcast, rewritten, or redistributed without the express written permission of Scott M. Graffius.
Definitions of Advanced AIs: Agentic, Autonomous, and Autopoietic


Introduction
Artificial intelligence was once viewed as a singular, monolithic concept. Today, there are multiple forms of AI, each with distinct capacities and characteristics. Scott M. Graffius drew on his work with successful AI development teams and an analysis of more than 100 research papers, articles, and reports—which revealed no standard or universally accepted definitions for different forms of advanced AIs—and he developed definitions for agentic, autonomous, and autopoietic AI. These provide a foundation for clearer conversations and more informed design regarding advanced AI systems.
Three Forms of Advanced AIs
Agentic AI

agentic artificial intelligence, noun
Pronunciation: /ˈeɪdʒəntɪk ˌɑːtɪˈfɪʃ(ə)l ɪnˈtɛlɪdʒəns/
Etymology: Agentic, from agent + -ic (suffix), denoting possession of agency or the capacity to act intentionally. Artificial, from artificium, meaning 'craft' and signifying something is manufactured rather than natural. Intelligence, from intelligentia, meaning 'understanding.' Artificial intelligence—formed by compounding words—refers to the development and capability of computer systems to perform tasks requiring human-like cognition.
Definition: An advanced form of artificial intelligence that is capable of pursuing defined objectives independently by planning multi-step actions, coordinating multiple processes, and adjusting strategies in response to changing conditions. It is semi-autonomous overall but highly autonomous in execution. It differs from more advanced forms of AI—such as completely autonomous or autopoietic systems—by having defined external objectives rather than fully self-generated goals or self-maintaining systems.
Autonomous AI

autonomous artificial intelligence, noun
Pronunciation: /ɔːˈtɒnəməs ˌɑːtɪfɪʃəl ɪnˈtɛlɪdʒəns/
Etymology: Autonomous, from autonomos 'having its own laws' (auto- 'self' + nomos 'law'). Artificial, from artificium, meaning 'craft' and signifying something is manufactured rather than natural. Intelligence, from intelligentia, meaning 'understanding.' Artificial intelligence—formed by compounding words—refers to the development and capability of computer systems to perform tasks requiring human-like cognition.
Definition: An advanced form of artificial intelligence that is capable of independent operation and decision-making without direct human control or intervention. Distinguished from assistive systems by its sustained self-regulation, capacity to set or adjust goals in response to its environment, and ability to act on those goals within defined or evolving parameters.
Autopoietic AI

autopoietic artificial intelligence, noun
Pronunciation: /ˌɔːtəpɔɪˈɛtɪk ˌɑːtɪˈfɪʃ(ə)l ɪnˈtɛlɪdʒəns/
Etymology: Autopoietic, from auto- 'self' + poiein 'to make'; coined in biological theory (the work of Maturana & Varela) to describe systems capable of self-production and self-maintenance. Artificial, from artificium, meaning 'craft' and signifying something is manufactured rather than natural. Intelligence, from intelligentia, meaning 'understanding.' Artificial intelligence—formed by compounding words—refers to the development and capability of computer systems to perform tasks requiring human-like cognition.
Definition: An advanced, experimental form of artificial intelligence defined by self-generating, self-maintaining, and self-adaptive processes. Unlike other AIs, it features a recursive organization: the system continually regenerates its own structure, rules, and operational boundaries, sustaining its functional identity amid changing environments. Autopoietic AI is not currently commercially available.
Conclusion
Recognizing the differences between agentic, autonomous, and autopoietic AIs provides a practical framework for understanding how AI systems interact with humans and the world. This short article focuses on the respective definitions. For more on advanced AI—including insights on human-AI teams and the “exotic team dynamics” that emerge—see Graffius' article from August 8, 2025. He delivered a talk on the topic on August 22, 2025, sharing actionable insights on advancing human-AI teamwork effectiveness.

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More About Scott M. Graffius

Scott M. Graffius is a globally recognized technology leader who drives innovation in AI, Agile, and Project Management/PMO leadership.
He’s a practitioner, researcher, thought leader, award-winning author, and keynote speaker who’s taken the stage at 95 conferences and other events across 25 countries.
He’s delivered over $2.3 billion in value for Fortune 500 companies and other leaders in technology, entertainment, financial services, healthcare, and beyond.
Businesses, professional associations, government agencies, and universities use Graffius and feature his work. Examples include Adobe, Bayer, Boston University, Ford, Gartner, Harvard Medical School, IEEE, Johns Hopkins University, Microsoft, MSN, National Academy of Sciences, Oracle, Pinterest Inc., Project Management Institute, UC San Diego, Verizon, Yale University, and others.
The following sections provide additional information on his experience, contributions, and influence.
Experience
Graffius heads the professional services firm Exceptional PPM and PMO Solutions, along with its subsidiary Exceptional Agility. These consultancies offer strategic and tactical advisory, training, embedded expertise, and consulting services to the public, private, and government sectors. They help organizations enhance their capabilities and results in agile, project management, program management, portfolio management, and PMO leadership, supporting innovation and driving competitive advantage. The consultancies confidently back services with a Delighted Client Guarantee™.
Graffius is a former VP of project management with a publicly traded provider of diverse consumer products and services over the Internet. Before that, he ran and supervised the delivery of projects and programs in public and private organizations with businesses ranging from e-commerce to advanced technology products and services, retail, manufacturing, entertainment, and more.
He has experience with consumer, business, reseller, government, and international markets.
Award-Winning Author
Graffius has authored three books.
- Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions, his first book, earned 17 awards.
- Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change, his second book, was named one of the best Scrum books of all time by BookAuthority.
- Agile Protocol: The Transformation Ultimatum, his third book and his first work of fiction, was released in April 2025. The book trailer is on YouTube.
International Public Speaker
Organizations worldwide engage Graffius to present on tech (including AI), Agile, project management, program management, portfolio management, and PMO leadership. He crafts and delivers unique and compelling talks and workshops. Graffius has conducted 95 sessions across 25 countries. Select examples of events include Agile Trends Gov, BSides (Newcastle Upon Tyne), Conf42 Quantum Computing, DevDays Europe, DevOps Institute, DevOpsDays (Geneva), Frug’Agile, IEEE, Microsoft, Scottish Summit, Scrum Alliance RSG (Nepal), Techstars, and W Love Games International Video Game Development Conference (Helsinki), and more.
With an average rating of 4.81 (on a scale of 1-5), sessions are highly valued.
The speaker engagement request form is here.
Thought Leadership and Influence
Prominent businesses, professional associations, government agencies, and universities have showcased Graffius and his contributions—spanning his books, talks, workshops, and beyond. Select examples include:
- Adobe,
- American Management Association,
- Amsterdam Public Health Research Institute,
- Bayer,
- BMC Software,
- Boston University,
- Broadcom,
- Cisco,
- Coburg University of Applied Sciences and Arts - Germany,
- Computer Weekly,
- Constructor University - Germany,
- Data Governance Success,
- Deimos Aerospace,
- DevOps Institute,
- Dropbox,
- EU's European Commission,
- Ford Motor Company,
- Gartner,
- GoDaddy,
- Harvard Medical School,
- Hasso Plattner Institute - Germany,
- IEEE,
- Innovation Project Management,
- Johns Hopkins University,
- Journal of Neurosurgery,
- Lam Research (Semiconductors),
- Leadership Worthy,
- Life Sciences Trainers and Educators Network,
- London South Bank University,
- Microsoft,
- MSN,
- NASSCOM,
- National Academy of Sciences,
- New Zealand Government,
- Oracle,
- Pinterest Inc.,
- Project Management Institute,
- Mary Raum (Professor of National Security Affairs, United States Naval War College),
- SANS Institute,
- SBG Neumark - Germany,
- Singapore Institute of Technology,
- Torrens University - Australia,
- TBS Switzerland,
- Tufts University,
- UC San Diego,
- UK Sports Institute,
- University of Galway - Ireland,
- US Department of Energy,
- US National Park Service,
- US Soccer,
- US Tennis Association,
- Verizon,
- Wrike,
- Yale University,
- and many others.
Graffius has played a key role in the Project Management Institute (PMI) in developing professional standards. He was a member of multiple teams that authored, reviewed, and produced:
- Practice Standard for Work Breakdown Structures—Second Edition.
- A Guide to the Project Management Body of Knowledge—Sixth Edition.
- The Standard for Program Management—Fourth Edition.
- The Practice Standard for Project Estimating—Second Edition.
Additional details are here.
He was also a subject matter expert reviewer of content for the PMI’s Congress. Beyond the PMI, Graffius also served as a member of the review team for two of the Scrum Alliance’s Global Scrum Gatherings.
Acclaimed Authority on Teamwork Tradecraft

Graffius is a renowned authority on teamwork tradecraft. Informed by the research of Bruce W. Tuckman and Mary Ann C. Jensen, over 100 subsequent studies, and Graffius' first-hand professional experience with, and analysis of, team leadership and performance, Graffius created his 'Phases of Team Development' as a unique perspective and visual conveying the five phases of team development. First introduced in 2008 and periodically updated, his work provides a diagnostic and strategic guide for navigating team dynamics. It provides actionable insights for leaders across industries to develop high-performance teams. Its adoption by esteemed organizations such as Yale University, IEEE, Cisco, Microsoft, Ford, Oracle, Broadcom, the U.S. National Park Service, and the Journal of Neurosurgery, among others, highlights its utility and value, solidifying its status as an indispensable resource for elevating team performance and driving organizational excellence.
The 2025 edition of Graffius' "Phases of Team Development" intellectual property is here.
Expert on Temporal Dynamics on Social Media Platforms

Graffius is also an authority on temporal dynamics on social media platforms. His 'Lifespan (Half-Life) of Social Media Posts' research—first published in 2018 and updated annually—delivers a precise quantitative analysis of post longevity across digital platforms, utilizing advanced statistical techniques to determine mean half-life with precision. It establishes a solid empirical base, effectively highlighting the ephemeral nature of content within social media ecosystems. Referenced and applied by leading entities such as the Center for Direct Marketing, Fast Company, GoDaddy, Pinterest Inc., and PNAS, among others, his research exemplifies methodological rigor and sustained significance in the field of digital informatics.
The 2025 edition of Graffius "Lifespan (Half-Life) of Social Media Posts" research is here.
Education and Professional Certifications
Graffius has a bachelor’s degree in psychology with a focus in Human Factors. He holds eight professional certifications:
- Certified SAFe 6 Agilist (SA),
- Certified Scrum Professional - ScrumMaster (CSP-SM),
- Certified Scrum Professional - Product Owner (CSP-PO),
- Certified ScrumMaster (CSM),
- Certified Scrum Product Owner (CSPO),
- Project Management Professional (PMP),
- Lean Six Sigma Green Belt (LSSGB), and
- IT Service Management Foundation (ITIL).
He is an active member of the Scrum Alliance, the Project Management Institute (PMI), and the Institute of Electrical and Electronics Engineers (IEEE).
Advancing AI, Agile, and Project/PMO Management
Scott M. Graffius continues to advance the fields of AI, Agile, and Project/PMO Management through his leadership, research, writing, and real-world impact. Businesses and other organizations leverage Graffius’ insights to drive their success.

Check out Scott’s books:
- Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions — Deliver Products in Short Cycles with Rapid Adaptation to Change, Fast Time-to-Market, and Continuous Improvement
- Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change
- Agile Protocol: The Transformation Ultimatum
Follow and connect with Scott on social media:














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How to Cite This Article
Graffius, Scott M. (2025, October 29). Definitions of Advanced AIs: Agentic, Autonomous, and Autopoietic. Available at: https://scottgraffius.com/blog/files/advanced-ai-definitions.html.

Digital Object Identifier (DOI)
DOI: (coming soon)

Content Acknowledgements
Names, marks, and content are the property of their respective owners.

Top 5 Hashtags
#AdvancedAI
#AgenticAI
#AutonomousAI
#AutopoieticAI
#ExoticTeamDynamics

Post-Publication Notes
If there are any supplements or updates to this article after the date of publication, they will appear here.

Copyright
Copyright © Scott M. Graffius. All rights reserved.
Content on this site—including text, images, videos, and data—may not be used for training or input into any artificial intelligence, machine learning, or automatized learning systems, or published, broadcast, rewritten, or redistributed without the express written permission of Scott M. Graffius.
HAN University of Applied Sciences Features the Work of Scott M. Graffius


Phases of Team Development Featured in University Workbook on Life Skills
HAN University of Applied Sciences (Netherlands) features Scott M. Graffius "Phases of Team Development" material in its Student Workbook. Excerpts follow.

The Student Workbook is part of the university's Life Skills Coaching course, designated as LIFSKB01, which carries 2.5 European Credits (EC). The course is offered within the B-Cluster, a grouping of programs focused on personal development and coaching.
Life Skills Coaching at HAN is designed to support students in developing essential personal and academic skills. The program includes various services such as study coaching, senior coaching, student counseling, and psychological support. These services aim to assist students in managing study stress, enhancing motivation, and addressing personal challenges that may impact their academic performance.
The workbook contains exercises, self-assessments, and reflective activities to help students build skills in areas like time management, goal setting, leadership, and emotional resilience. It serves as a practical tool to complement the coaching sessions and workshops offered through the Life Skills Coaching program.
Graffius’ Phases of Team Development is a unique perspective and visual conveying the five phases of team development—Forming, Storming, Norming, Performing, and Adjourning. It’s inclusive of a graph showing how team performance typically varies by phase, as well as the vivid characteristics and actionable strategies for each phase. Imagine a fledgling healthcare project team in the Forming stage, buzzing with polite uncertainty and role anxiety. Graffius advises leaders to step in boldly and paint the big picture and set crystal-clear expectations to spark early momentum. By the Storming phase, where tensions flare from clashing opinions, his tactics for normalizing conflict and building trust transform potential chaos into constructive dialogue. This isn’t abstract theory. It’s a proven roadmap that has empowered project managers, Scrum Masters, and other leaders to elevate morale, productivity, and success in high-stakes environments.
About Scott M. Graffius
Scott M. Graffius is a technology leader who drives innovation in AI, Agile, and Project/Program/Portfolio/PMO Management, and he’s an authority on teamwork tradecraft, including “exotic team dynamics” involving human-AI teams. He’s a practitioner, consultant, researcher, thought leader, author (Agile Protocol, 2025; Agile Transformation, 2019; and Agile Scrum, 2016), and keynote speaker who’s taken the stage at 95 conferences and other events across 25 countries. Graffius has delivered over $2.3 billion in value for Fortune 500 companies and other leaders in technology, entertainment, financial services, healthcare, and beyond. Businesses, professional associations, government agencies, and universities engage him and feature his work. Examples include ACM, Adobe, Bayer, Boston University, Harvard Medical School, IEEE, Johns Hopkins University, Lam Research, Microsoft, MSN, National Academy of Sciences, Oracle, Pinterest Inc., Project Management Institute, Technical University of Munich, UC San Diego, Verizon, Yale University, and many more. Explore https://www.scottgraffius.com to learn more.
More About Graffius’ Phases of Team Development

Graffius is a widely recognized expert on teamwork tradecraft, including “exotic team dynamics” involving human-AI teams. Informed by the research of Bruce W. Tuckman and Mary Ann C. Jensen, over 100 subsequent studies, and Graffius’ first-hand experience analyzing and leading teams, Graffius created his Phases of Team Development as a unique perspective and visual conveying the five phases of team development. First introduced in 2008 and periodically updated, his work provides a diagnostic and strategic guide for navigating team dynamics. It offers actionable insights for leaders across industries to develop high-performance teams. Its adoption by esteemed organizations such as Yale University, IEEE, Cisco, Microsoft, Ford, Oracle, Broadcom, the U.S. National Park Service, and the Journal of Neurosurgery, among others, highlights its utility and value—solidifying its status as an indispensable resource for elevating team performance and driving organizational excellence. A visual from the 2025 edition of Graffius’ Phases of Team Development is shown above and details are at https://www.scottgraffius.com/blog/files/phases-of-team-development-update-for-2025.html.
About HAN University of Applied Sciences
HAN University of Applied Sciences is one of the Netherlands’ leading public universities, located in the vibrant cities of Arnhem and Nijmegen. HAN offers a broad portfolio of undergraduate and graduate programs—many taught in English—spanning fields such as engineering, business, health, and beyond. Guided by a mission to prepare students for meaningful professional practice and responsible citizenship, HAN blends theory with real-world application through close collaboration with industry and research partners. This hands-on, innovation-driven approach positions HAN graduates to thrive in today’s global economy. Visit https://www.han.nl to learn more.

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More About Scott M. Graffius

Scott M. Graffius is a globally recognized technology leader who drives innovation in AI, Agile, and Project Management/PMO leadership.
He’s a practitioner, researcher, thought leader, award-winning author, and keynote speaker who’s taken the stage at 95 conferences and other events across 25 countries.
He’s delivered over $2.3 billion in value for Fortune 500 companies and other leaders in technology, entertainment, financial services, healthcare, and beyond.
Businesses, professional associations, government agencies, and universities use Graffius and feature his work. Examples include Adobe, Bayer, Boston University, Ford, Gartner, Harvard Medical School, IEEE, Johns Hopkins University, Microsoft, MSN, National Academy of Sciences, Oracle, Pinterest Inc., Project Management Institute, UC San Diego, Verizon, Yale University, and others.
The following sections provide additional information on his experience, contributions, and influence.
Experience
Graffius heads the professional services firm Exceptional PPM and PMO Solutions, along with its subsidiary Exceptional Agility. These consultancies offer strategic and tactical advisory, training, embedded expertise, and consulting services to the public, private, and government sectors. They help organizations enhance their capabilities and results in agile, project management, program management, portfolio management, and PMO leadership, supporting innovation and driving competitive advantage. The consultancies confidently back services with a Delighted Client Guarantee™.
Graffius is a former VP of project management with a publicly traded provider of diverse consumer products and services over the Internet. Before that, he ran and supervised the delivery of projects and programs in public and private organizations with businesses ranging from e-commerce to advanced technology products and services, retail, manufacturing, entertainment, and more.
He has experience with consumer, business, reseller, government, and international markets.
Award-Winning Author
Graffius has authored three books.
- Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions, his first book, earned 17 awards.
- Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change, his second book, was named one of the best Scrum books of all time by BookAuthority.
- Agile Protocol: The Transformation Ultimatum, his third book and his first work of fiction, was released in April 2025. The book trailer is on YouTube.
International Public Speaker
Organizations worldwide engage Graffius to present on tech (including AI), Agile, project management, program management, portfolio management, and PMO leadership. He crafts and delivers unique and compelling talks and workshops. Graffius has conducted 95 sessions across 25 countries. Select examples of events include Agile Trends Gov, BSides (Newcastle Upon Tyne), Conf42 Quantum Computing, DevDays Europe, DevOps Institute, DevOpsDays (Geneva), Frug’Agile, IEEE, Microsoft, Scottish Summit, Scrum Alliance RSG (Nepal), Techstars, and W Love Games International Video Game Development Conference (Helsinki), and more.
With an average rating of 4.81 (on a scale of 1-5), sessions are highly valued.
The speaker engagement request form is here.
Thought Leadership and Influence
Prominent businesses, professional associations, government agencies, and universities have showcased Graffius and his contributions—spanning his books, talks, workshops, and beyond. Select examples include:
- Adobe,
- American Management Association,
- Amsterdam Public Health Research Institute,
- Bayer,
- BMC Software,
- Boston University,
- Broadcom,
- Cisco,
- Coburg University of Applied Sciences and Arts - Germany,
- Computer Weekly,
- Constructor University - Germany,
- Data Governance Success,
- Deimos Aerospace,
- DevOps Institute,
- Dropbox,
- EU's European Commission,
- Ford Motor Company,
- Gartner,
- GoDaddy,
- Harvard Medical School,
- Hasso Plattner Institute - Germany,
- IEEE,
- Innovation Project Management,
- Johns Hopkins University,
- Journal of Neurosurgery,
- Lam Research (Semiconductors),
- Leadership Worthy,
- Life Sciences Trainers and Educators Network,
- London South Bank University,
- Microsoft,
- MSN,
- NASSCOM,
- National Academy of Sciences,
- New Zealand Government,
- Oracle,
- Pinterest Inc.,
- Project Management Institute,
- Mary Raum (Professor of National Security Affairs, United States Naval War College),
- SANS Institute,
- SBG Neumark - Germany,
- Singapore Institute of Technology,
- Torrens University - Australia,
- TBS Switzerland,
- Tufts University,
- UC San Diego,
- UK Sports Institute,
- University of Galway - Ireland,
- US Department of Energy,
- US National Park Service,
- US Soccer,
- US Tennis Association,
- Verizon,
- Wrike,
- Yale University,
- and many others.
Graffius has played a key role in the Project Management Institute (PMI) in developing professional standards. He was a member of multiple teams that authored, reviewed, and produced:
- Practice Standard for Work Breakdown Structures—Second Edition.
- A Guide to the Project Management Body of Knowledge—Sixth Edition.
- The Standard for Program Management—Fourth Edition.
- The Practice Standard for Project Estimating—Second Edition.
Additional details are here.
He was also a subject matter expert reviewer of content for the PMI’s Congress. Beyond the PMI, Graffius also served as a member of the review team for two of the Scrum Alliance’s Global Scrum Gatherings.
Acclaimed Authority on Teamwork Tradecraft

Graffius is a renowned authority on teamwork tradecraft. Informed by the research of Bruce W. Tuckman and Mary Ann C. Jensen, over 100 subsequent studies, and Graffius' first-hand professional experience with, and analysis of, team leadership and performance, Graffius created his 'Phases of Team Development' as a unique perspective and visual conveying the five phases of team development. First introduced in 2008 and periodically updated, his work provides a diagnostic and strategic guide for navigating team dynamics. It provides actionable insights for leaders across industries to develop high-performance teams. Its adoption by esteemed organizations such as Yale University, IEEE, Cisco, Microsoft, Ford, Oracle, Broadcom, the U.S. National Park Service, and the Journal of Neurosurgery, among others, highlights its utility and value, solidifying its status as an indispensable resource for elevating team performance and driving organizational excellence.
The 2025 edition of Graffius' "Phases of Team Development" intellectual property is here.
Expert on Temporal Dynamics on Social Media Platforms

Graffius is also an authority on temporal dynamics on social media platforms. His 'Lifespan (Half-Life) of Social Media Posts' research—first published in 2018 and updated annually—delivers a precise quantitative analysis of post longevity across digital platforms, utilizing advanced statistical techniques to determine mean half-life with precision. It establishes a solid empirical base, effectively highlighting the ephemeral nature of content within social media ecosystems. Referenced and applied by leading entities such as the Center for Direct Marketing, Fast Company, GoDaddy, Pinterest Inc., and PNAS, among others, his research exemplifies methodological rigor and sustained significance in the field of digital informatics.
The 2025 edition of Graffius "Lifespan (Half-Life) of Social Media Posts" research is here.
Education and Professional Certifications
Graffius has a bachelor’s degree in psychology with a focus in Human Factors. He holds eight professional certifications:
- Certified SAFe 6 Agilist (SA),
- Certified Scrum Professional - ScrumMaster (CSP-SM),
- Certified Scrum Professional - Product Owner (CSP-PO),
- Certified ScrumMaster (CSM),
- Certified Scrum Product Owner (CSPO),
- Project Management Professional (PMP),
- Lean Six Sigma Green Belt (LSSGB), and
- IT Service Management Foundation (ITIL).
He is an active member of the Scrum Alliance, the Project Management Institute (PMI), and the Institute of Electrical and Electronics Engineers (IEEE).
Advancing AI, Agile, and Project/PMO Management
Scott M. Graffius continues to advance the fields of AI, Agile, and Project/PMO Management through his leadership, research, writing, and real-world impact. Businesses and other organizations leverage Graffius’ insights to drive their success.

Check out Scott’s books:
- Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions — Deliver Products in Short Cycles with Rapid Adaptation to Change, Fast Time-to-Market, and Continuous Improvement
- Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change
- Agile Protocol: The Transformation Ultimatum
Follow and connect with Scott on social media:














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How to Cite This Article
Graffius, Scott M. (2025, October 24). HAN University of Applied Sciences Features the Work of Scott M. Graffius. Available at: https://scottgraffius.com/blog/files/han-university-features-scott-m-graffius.html.

Digital Object Identifier (DOI)
DOI: (coming soon)

Content Acknowledgements
This article uses limited excerpts from the HAN University of Applied Sciences, attributed and used under fair use for news reporting and analysis.
Names, marks, and content are the property of their respective owners.
HAN University of Applied Sciences name, mark, and content are the property of HAN University of Applied Sciences.
Graffius’ “Phases of Team Development” is copyright © Scott M. Graffius. All rights reserved.


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Post-Publication Notes
If there are any supplements or updates to this article after the date of publication, they will appear here.

Copyright
Copyright © Scott M. Graffius. All rights reserved.
Content on this site—including text, images, videos, and data—may not be used for training or input into any artificial intelligence, machine learning, or automatized learning systems, or published, broadcast, rewritten, or redistributed without the express written permission of Scott M. Graffius.
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The iRobot Roomba Max 705 Combo Robot Vacuum & Mop with AutoWash Dock is a cutting-edge, all-in-one cleaning powerhouse designed to handle every floor in your home. As a vacuum, it delivers powerful suction and uses dual brushes to lift dirt, dust, and pet hair from carpets and rugs with ease. As a mop, its PowerSpin™ Roller Mop and SmartScrub system tackle tile, sealed hardwood, and other hard surfaces, scrubbing away stubborn spots while maintaining consistent pressure. The AutoWash Dock takes convenience to the next level, offering 75 days of hands-free operation by self-emptying the dustbin, washing and drying the mop, and refilling cleaning solution automatically. Equipped with PrecisionVision™ AI and advanced obstacle avoidance, the Roomba Max 705 navigates around furniture, cords, and everyday obstacles, ensuring every corner of your home is spotless. With its combination of intelligent vacuuming, efficient mopping, and self-maintaining features, it’s a true all-in-one solution for a cleaner, smarter home.
Zero Halliburton Backpack

The Zero Halliburton Profile Deluxe Business Backpack seamlessly blends durability with sophisticated design, making it an ideal companion for professionals on the move. Crafted from a robust combination of leather and Cordura nylon, this backpack offers a sleek, matte finish that resists wear and tear. Its thoughtfully designed compartments include a padded pocket to safeguard electronic devices and a front zippered pocket with an organizer to keep essentials neatly arranged. The carry handle ensures a comfortable grip, while the padded shoulder straps are engineered to rest comfortably, regardless of the load. Whether you're commuting or traveling for business, this backpack provides both style and functionality.
Anker Nano Charger

The Anker Nano Charger (45W) redefines portable power with its ultra-compact design and impressive charging capabilities. Utilizing advanced GaN technology, this charger delivers up to 45W of power through a single USB-C port, making it ideal for fast-charging devices like the iPhone 17 series, MacBooks, and the latest Samsung Galaxy models. Its foldable prongs enhance portability, allowing it to easily slip into any bag or pocket. Weighing just 2.11 oz and measuring 1.3 × 1.26 × 1.45 inches, it's among the smallest and lightest 45W chargers available. The included 6-foot USB-C to USB-C cable ensures you have everything needed for efficient charging right out of the box. Whether you're at home, in the office, or on the go, the Anker Nano Charger is a great, space-saving solution for your charging needs.
Marvel X-Men - Hardcover Book from Taschen for Collectors

Marvel Comics Library: X-Men 1963–1966 is a monumental collector’s edition that captures the birth of mutantkind and the dawn of Marvel’s modern mythology. This massive 666-page volume from Taschen faithfully reproduces the first 21 X-Men stories (1963–1966) in stunning, high-resolution detail, meticulously restored from rare original sources. Featuring the visionary work of Stan Lee and Jack Kirby, along with essays by Chris Claremont and Fabian Nicieza, the book offers both artistic splendor and historical insight. Complemented by behind-the-scenes memorabilia and rare sketches, it stands as a definitive tribute to the era when the dream of Professor X’s gifted youngsters first leapt from the page—and into pop culture history.
Marvel Avengers - Hardcover Book from Taschen for Collectors

Marvel Comics Library: Avengers 1965–1967 from Taschen captures a thrilling moment in Marvel history, when the original league of heroes faced internal strife, shifting alliances, and cosmic threats that would define their legacy. In this grand, oversized edition, issues 21 through 40 are reproduced with painstaking fidelity—photographed from pristine original issues and digitally restored to evoke the boldness of Silver Age comics. Under the creative stewardship of Stan Lee and Don Heck and later Roy Thomas, the Avengers roster expanded, tensions flared, and epic story arcs unfolded—introducing luminaries like Hawkeye, Scarlet Witch, Quicksilver, and Captain America, while villains such as Kang, the Enchantress, and Doctor Doom rose to challenge them. Rich supplementary materials—including rare art, archival documents, and authoritative essays—elevate this volume beyond reprint to artifact, making it a spectacular tribute to the era when the world truly saw “Earth’s Mightiest Heroes” coalesce.
Montblanc Meisterstuck Platinum Ballpoint Pen

The Montblanc Meisterstück Le Grand Platinum Ballpoint Pen is a timeless writing instrument that seamlessly blends classic elegance with modern sophistication. Crafted from deep black precious resin, the pen features platinum-coated accents, including three rings embossed with the Montblanc brand name and a clip engraved with an individual serial number, underscoring its exclusivity and attention to detail. The white Montblanc emblem atop the cap further enhances its distinguished appearance. Designed for comfort and precision, the Le Grand model boasts a larger barrel, providing a balanced and ergonomic writing experience. Its twist mechanism ensures a smooth and reliable operation, making it a perfect choice for professionals and enthusiasts alike who appreciate the art of fine writing. Whether used for daily correspondence or special occasions, this pen stands as a symbol of refined taste and enduring quality.
Xbox Series X Gaming Console

The Xbox Series X Digital Edition offers a premium, all-digital gaming experience, ideal for those who prefer downloading their games without the need for physical discs. Equipped with a custom AMD Zen 2 processor and RDNA 2 GPU delivering 12 teraflops of graphics power, it supports true 4K gaming at up to 120 frames per second, ensuring smooth and immersive visuals. It provides fast load times and ample storage, while Quick Resume allows players to switch between games seamlessly. Backward compatibility ensures access to a vast library of games from previous Xbox generations, all optimized to look and play better than ever. This console is perfect for gamers seeking cutting-edge performance and a sleek, modern design.
DJI Mavic Pro Drone

The DJI Mavic 4 Pro Drone—which includes the 512GB Creator Combo—is a powerhouse for aerial creators seeking unmatched performance and storage. Equipped with an advanced camera system capable of capturing stunning 4K footage with incredible clarity, it delivers cinematic quality from breathtaking heights. Its long-range transmission and intelligent flight modes allow for precise, stable, and dynamic shots, while the included 512GB of onboard storage ensures ample room for high-resolution videos and images. Compact yet robust, this drone combines portability with professional-grade features, making it ideal for capturing sweeping landscapes, intricate action sequences, or creative aerial perspectives. The Creator Combo further enhances versatility with a suite of accessories designed for seamless, high-efficiency filming.
Apple Ultra 3 Watch

The Ultra 3 is Apple's most advanced smartwatch to date, designed for those who demand both performance and resilience. Encased in a 49mm Grade 5 titanium body, it offers a robust yet lightweight build, available in natural and black finishes. The standout feature is its expansive 1.98-inch Always-On Retina LTPO3 OLED display, boasting a resolution of 422 x 514 pixels and a peak brightness of 3,000 nits, ensuring clarity even under direct sunlight.
Under the hood, the Ultra 3 is powered by the S10 chip, delivering swift performance and seamless integration with watchOS 26. Its battery life is impressive, offering up to 42 hours of normal use and extending to 72 hours in Low Power Mode, making it ideal for extended adventures
Apple. The watch also introduces satellite communications, enabling emergency SOS and Find My updates even without cellular connectivity.
Health and fitness enthusiasts will appreciate the Ultra 3's comprehensive tracking capabilities, including advanced heart rate monitoring, sleep scoring, and hypertension notifications. Its multisport tracking feature automatically detects transitions between activities like swimming, cycling, and running, providing detailed metrics for each segment.
Whether navigating rugged terrains or navigating daily tasks, the Apple Watch Ultra 3 combines cutting-edge technology with durability, making it a top choice for those seeking a smartwatch that can keep pace with their lifestyle.
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Evergreen Echoes: How Pinterest Inc. and Pinterest Japan Spotlighted Scott M. Graffius’ Research on the Half-Life of Social Media Content


Pinterest Inc. and Pinterest Japan Featured Scott M. Graffius’ Research
In the whirlwind world of social media, where a post can vanish into the digital ether faster than you can say "algorithm," one truth stands out like a timeless pin on a corkboard: not all content fades equally. Scott M. Graffius’ "Lifespan (Half-Life) of Social Media Posts" research dives deep into this dynamic, measuring the time it takes for a post to garner half its total engagement—likes, shares, comments, and beyond. Drawing from over 5 million posts and 225 podcasts across platforms such as Snapchat, TikTok, X, Facebook, Reddit, Instagram, LinkedIn, YouTube, and yes, Pinterest itself, the findings reveal stark contrasts. Snapchat snaps evaporate in 0 minutes (with exceptions), while Pinterest pins linger for a robust 3.88 months on average—over 100 times longer than many rivals. This isn't just data; it's a roadmap for creators and marketers navigating an ever-shifting landscape of user behaviors and platform tweaks. As global social media users hit 5.17 billion (as of January 2025), understanding these half-lives isn't optional. It's the key to amplifying your voice amid the noise.
What makes this update particularly exciting? It's the fresh lens on the social media platforms. Graffius’ methodology—aggregating diverse datasets from APIs, academic repositories, and more—ensures a representative snapshot, free from the pitfalls of anecdotal reports. And the visuals? They've evolved, too, with stylized periodic charts that turn cold stats into compelling stories. But a real thrill came last fall when two arms of the Pinterest empire turned the spotlight on this work, validating its real-world punch. In October 2024, Pinterest Inc.'s Business Blog dropped "Unlock the Full Potential of Pinterest with Marketing Mix Modeling," citing Graffius’ 2024 edition to underscore how Pinterest content outlasts the competition by over 100 times. It was a nod to strategic longevity, complete with a footnote linking back to my DOI-stamped research—a marketer's dream endorsement.
Then, in a delightfully novel twist, Pinterest Japan took it further in November 2024. Their Tokyo Office publication, "Pinterest’s Latest Marketing Strategies," wove Graffius’ analysis into a sleek, Japan-centric guide for businesses. Picture this: a sprawling horizontal red bargraph, translated into Japanese, defining half-life as "the period until half of the total engagement is achieved," hyperlinked straight to Graffius’ work. Pinterest Japan visualized the cross-platform comparisons, positioning Pinterest as the endurance champion for savvy strategists. This wasn't just a citation; it was a creative remix, blending global data with localized insights to empower Asian marketers. Fast-forward to today, and the buzz hasn't dimmed. Traffic to Graffius’ respective articles is surging, a testament to how timeless (pun intended) this topic remains.
As algorithms evolve and new platforms rise, Graffius’ commitment to annual updates ensures this research stays as relevant as your next post. Whether you're a podcaster eyeing 6.68 days of half-life or a pinner banking on months of momentum, these insights can transform your strategy. Dive into the full 2025 edition here, complete with visuals.
About Scott M. Graffius
Scott M. Graffius is a technology leader who drives innovation in AI, Agile, and Project/Program/Portfolio/PMO Management. And he’s a renowned expert on temporal patterns on social media networks and teamwork tradecraft (including “exotic team dynamics” involving human-AI teams). He’s a practitioner, consultant, researcher, thought leader, author (Agile Protocol, 2025; Agile Transformation, 2019; and Agile Scrum, 2016), and keynote speaker who’s taken the stage at 95 conferences and other events across 25 countries. Graffius has delivered over $2.3 billion in value for Fortune 500 companies and other leaders in technology, entertainment, financial services, healthcare, and beyond. Businesses, professional associations, government agencies, and universities engage him and feature his work. Examples include ACM, Adobe, Bayer, Boston University, Harvard Medical School, IEEE, Johns Hopkins University, Lam Research, Microsoft, MSN, National Academy of Sciences, Oracle, Pinterest Inc., Project Management Institute, Technical University of Munich, UC San Diego, Verizon, Yale University, and many more. Explore https://www.scottgraffius.com to learn more.
About Graffius’ "Lifespan (Half-Life) of Social Media Posts" Research
Graffius’ Lifespan (Half-Life) of Social Media Posts research is renowned for its rigor, scale, and real-world relevance. Analyzing 5 million posts across multiple platforms, it reveals how content rises and fades in audience engagement. Cited by media, academics, and industry professionals alike, the study informs social media strategies, helps optimize engagement, and clarifies audience behavior patterns. By quantifying the half-life of posts across networks, it provides actionable guidance for content timing, planning, and long-term marketing impact. Its broad applicability makes it an essential resource for navigating today’s fast-moving digital landscape.

A visual from 2025 edition of Graffius’ research is above and the details are here.
About Pinterest
Pinterest is a visual search and discovery platform where people find inspiration, curate ideas, and shop products—all in a positive place online. Headquartered in San Francisco, Pinterest launched in 2010 and has over half a billion monthly active users worldwide.

Bibliography
This is the select bibliography. It lists the three publications referenced in this article.
Graffius, Scott M. (2024, October 10). Pinterest Inc. References Scott M. Graffius’ Research. Available at: https://scottgraffius.com/blog/files/pinterest_inc_business_blog_features_graffius.html. DOI: 10.13140/RG.2.2.31296.55041.
Graffius, Scott M. (2024, December 19). Pinterest Japan Uses Graffius’ Research on Temporal Dynamics on Social Media Platforms. Available at: https://scottgraffius.com/blog/files/pinterest-japan-uses-research-by-graffius.html. DOI: 10.13140/RG.2.2.35455.93606.
Graffius, Scott M. (2025, January 6). Lifespan (Half-Life) of Social Media Posts: Update for 2025. Available at: https://scottgraffius.com/blog/files/lifespan-halflife-of-social-media-posts-update-for-2025.html. DOI: 10.13140/RG.2.2.35085.65761.

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About Scott M. Graffius

Scott M. Graffius is a globally recognized technology leader who drives innovation in AI, Agile, and Project Management/PMO leadership.
He’s a practitioner, researcher, thought leader, award-winning author, and keynote speaker who’s taken the stage at 95 conferences and other events across 25 countries.
He’s delivered over $2.3 billion in value for Fortune 500 companies and other leaders in technology, entertainment, financial services, healthcare, and beyond.
Businesses, professional associations, government agencies, and universities use Graffius and feature his work. Examples include Adobe, Bayer, Boston University, Ford, Gartner, Harvard Medical School, IEEE, Johns Hopkins University, Microsoft, MSN, National Academy of Sciences, Oracle, Pinterest Inc., Project Management Institute, UC San Diego, Verizon, Yale University, and others.
The following sections provide additional information on his experience, contributions, and influence.
Experience
Graffius heads the professional services firm Exceptional PPM and PMO Solutions, along with its subsidiary Exceptional Agility. These consultancies offer strategic and tactical advisory, training, embedded expertise, and consulting services to the public, private, and government sectors. They help organizations enhance their capabilities and results in agile, project management, program management, portfolio management, and PMO leadership, supporting innovation and driving competitive advantage. The consultancies confidently back services with a Delighted Client Guarantee™.
Graffius is a former VP of project management with a publicly traded provider of diverse consumer products and services over the Internet. Before that, he ran and supervised the delivery of projects and programs in public and private organizations with businesses ranging from e-commerce to advanced technology products and services, retail, manufacturing, entertainment, and more.
He has experience with consumer, business, reseller, government, and international markets.
Award-Winning Author
Graffius has authored three books.
- Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions, his first book, earned 17 awards.
- Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change, his second book, was named one of the best Scrum books of all time by BookAuthority.
- Agile Protocol: The Transformation Ultimatum, his third book and his first work of fiction, was released in April 2025. The book trailer is on YouTube.
International Public Speaker
Organizations worldwide engage Graffius to present on tech (including AI), Agile, project management, program management, portfolio management, and PMO leadership. He crafts and delivers unique and compelling talks and workshops. Graffius has conducted 95 sessions across 25 countries. Select examples of events include Agile Trends Gov, BSides (Newcastle Upon Tyne), Conf42 Quantum Computing, DevDays Europe, DevOps Institute, DevOpsDays (Geneva), Frug’Agile, IEEE, Microsoft, Scottish Summit, Scrum Alliance RSG (Nepal), Techstars, and W Love Games International Video Game Development Conference (Helsinki), and more.
With an average rating of 4.81 (on a scale of 1-5), sessions are highly valued.
The speaker engagement request form is here.
Thought Leadership and Influence
Prominent businesses, professional associations, government agencies, and universities have showcased Graffius and his contributions—spanning his books, talks, workshops, and beyond. Select examples include:
- Adobe,
- American Management Association,
- Amsterdam Public Health Research Institute,
- Bayer,
- BMC Software,
- Boston University,
- Broadcom,
- Cisco,
- Coburg University of Applied Sciences and Arts - Germany,
- Computer Weekly,
- Constructor University - Germany,
- Data Governance Success,
- Deimos Aerospace,
- DevOps Institute,
- Dropbox,
- EU's European Commission,
- Ford Motor Company,
- Gartner,
- GoDaddy,
- Harvard Medical School,
- Hasso Plattner Institute - Germany,
- IEEE,
- Innovation Project Management,
- Johns Hopkins University,
- Journal of Neurosurgery,
- Lam Research (Semiconductors),
- Leadership Worthy,
- Life Sciences Trainers and Educators Network,
- London South Bank University,
- Microsoft,
- MSN,
- NASSCOM,
- National Academy of Sciences,
- New Zealand Government,
- Oracle,
- Pinterest Inc.,
- Project Management Institute,
- Mary Raum (Professor of National Security Affairs, United States Naval War College),
- SANS Institute,
- SBG Neumark - Germany,
- Singapore Institute of Technology,
- Torrens University - Australia,
- TBS Switzerland,
- Tufts University,
- UC San Diego,
- UK Sports Institute,
- University of Galway - Ireland,
- US Department of Energy,
- US National Park Service,
- US Soccer,
- US Tennis Association,
- Verizon,
- Wrike,
- Yale University,
- and many others.
Graffius has played a key role in the Project Management Institute (PMI) in developing professional standards. He was a member of multiple teams that authored, reviewed, and produced:
- Practice Standard for Work Breakdown Structures—Second Edition.
- A Guide to the Project Management Body of Knowledge—Sixth Edition.
- The Standard for Program Management—Fourth Edition.
- The Practice Standard for Project Estimating—Second Edition.
Additional details are here.
He was also a subject matter expert reviewer of content for the PMI’s Congress. Beyond the PMI, Graffius also served as a member of the review team for two of the Scrum Alliance’s Global Scrum Gatherings.
Acclaimed Authority on Teamwork Tradecraft

Graffius is a renowned authority on teamwork tradecraft. Informed by the research of Bruce W. Tuckman and Mary Ann C. Jensen, over 100 subsequent studies, and Graffius' first-hand professional experience with, and analysis of, team leadership and performance, Graffius created his 'Phases of Team Development' as a unique perspective and visual conveying the five phases of team development. First introduced in 2008 and periodically updated, his work provides a diagnostic and strategic guide for navigating team dynamics. It provides actionable insights for leaders across industries to develop high-performance teams. Its adoption by esteemed organizations such as Yale University, IEEE, Cisco, Microsoft, Ford, Oracle, Broadcom, the U.S. National Park Service, and the Journal of Neurosurgery, among others, highlights its utility and value, solidifying its status as an indispensable resource for elevating team performance and driving organizational excellence.
The 2025 edition of Graffius' "Phases of Team Development" intellectual property is here.
Expert on Temporal Dynamics on Social Media Platforms

Graffius is also an authority on temporal dynamics on social media platforms. His 'Lifespan (Half-Life) of Social Media Posts' research—first published in 2018 and updated annually—delivers a precise quantitative analysis of post longevity across digital platforms, utilizing advanced statistical techniques to determine mean half-life with precision. It establishes a solid empirical base, effectively highlighting the ephemeral nature of content within social media ecosystems. Referenced and applied by leading entities such as the Center for Direct Marketing, Fast Company, GoDaddy, Pinterest Inc., and PNAS, among others, his research exemplifies methodological rigor and sustained significance in the field of digital informatics.
The 2025 edition of Graffius "Lifespan (Half-Life) of Social Media Posts" research is here.
Education and Professional Certifications
Graffius has a bachelor’s degree in psychology with a focus in Human Factors. He holds eight professional certifications:
- Certified SAFe 6 Agilist (SA),
- Certified Scrum Professional - ScrumMaster (CSP-SM),
- Certified Scrum Professional - Product Owner (CSP-PO),
- Certified ScrumMaster (CSM),
- Certified Scrum Product Owner (CSPO),
- Project Management Professional (PMP),
- Lean Six Sigma Green Belt (LSSGB), and
- IT Service Management Foundation (ITIL).
He is an active member of the Scrum Alliance, the Project Management Institute (PMI), and the Institute of Electrical and Electronics Engineers (IEEE).
Advancing AI, Agile, and Project/PMO Management
Scott M. Graffius continues to advance the fields of AI, Agile, and Project/PMO Management through his leadership, research, writing, and real-world impact. Businesses and other organizations leverage Graffius’ insights to drive their success.

Check out Scott’s books:
- Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions — Deliver Products in Short Cycles with Rapid Adaptation to Change, Fast Time-to-Market, and Continuous Improvement
- Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change
- Agile Protocol: The Transformation Ultimatum
Follow and connect with Scott on social media:














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How to Cite This Article
Graffius, Scott M. (2025, October 8). Evergreen Echoes: How Pinterest Inc. and Pinterest Japan Spotlighted Scott M. Graffius’ Research on the Half-Life of Social Media Content. Available at: https://scottgraffius.com/blog/files/evergreen-echos-pinterest-inc-and-pinterest-japan-featured-scott-m-graffius.html.

Digital Object Identifier (DOI)
DOI: (coming soon)

Content Acknowledgements
This article uses limited excerpts from Pinterest Inc., attributed to Pinterest and used under fair use for news reporting and analysis.
Names, marks, and content are the property of their respective owners.
Pinterest name, mark, and content are the property of Pinterest.
Graffius’ “Lifespan (Half-Life) of Social Media Posts” is copyright © Scott M. Graffius. 

Top 5 Hashtags
#Pinterest
#HalfLife
#SocialMedia
#DigitalMarketing
#PinterestResearch

Post-Publication Notes
If there are any supplements or updates to this article after the date of publication, they will appear here.

Copyright
Copyright © Scott M. Graffius. All rights reserved.
Content on this site—including text, images, videos, and data—may not be used for training or input into any artificial intelligence, machine learning, or automatized learning systems, or published, broadcast, rewritten, or redistributed without the express written permission of Scott M. Graffius.
Scott M. Graffius’ Team Development Work Lights Up the University of Tasmania’s Curriculum


Phases of Team Development Work Lights Up Curriculum
Scott M. Graffius’ influential work, Phases of Team Development, is featured in the University of Tasmania’s postgraduate CNA613: Project Management for Health Professionals course. This selection highlights the work’s practical value for building high-performing healthcare (among other) teams, reinforcing its centrality in training future leaders. Part of advanced practice programs, the course underscores evidence-based, ethical, and applied approaches to real-world projects. That positions Graffius’ work as indispensable for fostering effective and resilient teams. An excerpt follow.

Graffius’ Phases of Team Development is a unique perspective and visual conveying the five phases of team development—Forming, Storming, Norming, Performing, and Adjourning. It’s inclusive of a graph showing how team performance typically varies by phase, as well as the vivid characteristics and actionable strategies for each phase. Imagine a fledgling healthcare project team in the Forming stage, buzzing with polite uncertainty and role anxiety. Graffius advises leaders to step in boldly and paint the big picture and set crystal-clear expectations to spark early momentum. By the Storming phase, where tensions flare from clashing opinions, his tactics for normalizing conflict and building trust transform potential chaos into constructive dialogue. This isn’t abstract theory. It’s a proven roadmap that has empowered project managers, Scrum Masters, and other leaders to elevate morale, productivity, and success in high-stakes environments.
For postgraduate students in CNA613, exploring and implementing Graffius’ work is a gateway to real-world impact. In Tasmania’s fast-evolving healthcare ecosystem—where breakthroughs in telehealth, crisis management, and patient-centered care demand seamless collaboration—those who understand the dynamics of high-performing teams stand apart. By embedding Phases of Team Development into its curriculum, the University of Tasmania empowers future health leaders to translate knowledge into action and innovation.
About Scott M. Graffius
Scott M. Graffius is a technology leader who drives innovation in AI, Agile, and Project/Program/Portfolio/PMO Management, and he’s an authority on teamwork tradecraft, including “exotic team dynamics” involving human-AI teams. He’s a practitioner, consultant, researcher, thought leader, author (Agile Protocol, 2025; Agile Transformation, 2019; and Agile Scrum, 2016), and keynote speaker who’s taken the stage at 95 conferences and other events across 25 countries. Graffius has delivered over $2.3 billion in value for Fortune 500 companies and other leaders in technology, entertainment, financial services, healthcare, and beyond. Businesses, professional associations, government agencies, and universities engage him and feature his work. Examples include ACM, Adobe, Bayer, Boston University, Harvard Medical School, IEEE, Johns Hopkins University, Lam Research, Microsoft, MSN, National Academy of Sciences, Oracle, Pinterest Inc., Project Management Institute, Technical University of Munich, UC San Diego, Verizon, Yale University, and many more. Explore https://www.scottgraffius.com to learn more.
About Graffius’ Phases of Team Development
Graffius is a widely recognized expert on teamwork tradecraft, including “exotic team dynamics” involving human-AI teams. Informed by the research of Bruce W. Tuckman and Mary Ann C. Jensen, over 100 subsequent studies, and Graffius’ first-hand experience analyzing and leading teams, Graffius created his Phases of Team Development as a unique perspective and visual conveying the five phases of team development. First introduced in 2008 and periodically updated, his work provides a diagnostic and strategic guide for navigating team dynamics. It offers actionable insights for leaders across industries to develop high-performance teams. Its adoption by esteemed organizations such as Yale University, IEEE, Cisco, Microsoft, Ford, Oracle, Broadcom, the U.S. National Park Service, and the Journal of Neurosurgery, among others, highlights its utility and value—solidifying its status as an indispensable resource for elevating team performance and driving organizational excellence. The 2025 edition of Graffius’ Phases of Team Development was published at https://www.scottgraffius.com/blog/files/phases-of-team-development-update-for-2025.html.
About the University of Tasmania
The University of Tasmania (UTAS) is a leading public research university based in Hobart, Tasmania, Australia. Established in 1890, it is one of the oldest universities in the country and a member of the Association of Commonwealth Universities. UTAS offers a broad range of undergraduate and postgraduate programs across disciplines including health, science, business, law, and the arts, and it maintains a strong focus on research and real-world impact. The institution is internationally recognized for excellence in areas such as marine and environmental science, health, and sustainability, consistently ranking among the top 300 universities worldwide. Visit https://www.utas.edu.au to learn more.

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About Scott M. Graffius

Scott M. Graffius is a globally recognized technology leader who drives innovation in AI, Agile, and Project Management/PMO leadership.
He’s a practitioner, researcher, thought leader, award-winning author, and keynote speaker who’s taken the stage at 95 conferences and other events across 25 countries.
He’s delivered over $2.3 billion in value for Fortune 500 companies and other leaders in technology, entertainment, financial services, healthcare, and beyond.
Businesses, professional associations, government agencies, and universities use Graffius and feature his work. Examples include Adobe, Bayer, Boston University, Ford, Gartner, Harvard Medical School, IEEE, Johns Hopkins University, Microsoft, MSN, National Academy of Sciences, Oracle, Pinterest Inc., Project Management Institute, UC San Diego, Verizon, Yale University, and others.
The following sections provide additional information on his experience, contributions, and influence.
Experience
Graffius heads the professional services firm Exceptional PPM and PMO Solutions, along with its subsidiary Exceptional Agility. These consultancies offer strategic and tactical advisory, training, embedded expertise, and consulting services to the public, private, and government sectors. They help organizations enhance their capabilities and results in agile, project management, program management, portfolio management, and PMO leadership, supporting innovation and driving competitive advantage. The consultancies confidently back services with a Delighted Client Guarantee™.
Graffius is a former VP of project management with a publicly traded provider of diverse consumer products and services over the Internet. Before that, he ran and supervised the delivery of projects and programs in public and private organizations with businesses ranging from e-commerce to advanced technology products and services, retail, manufacturing, entertainment, and more.
He has experience with consumer, business, reseller, government, and international markets.
Award-Winning Author
Graffius has authored three books.
- Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions, his first book, earned 17 awards.
- Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change, his second book, was named one of the best Scrum books of all time by BookAuthority.
- Agile Protocol: The Transformation Ultimatum, his third book and his first work of fiction, was released in April 2025. The book trailer is on YouTube.
International Public Speaker
Organizations worldwide engage Graffius to present on tech (including AI), Agile, project management, program management, portfolio management, and PMO leadership. He crafts and delivers unique and compelling talks and workshops. Graffius has conducted 95 sessions across 25 countries. Select examples of events include Agile Trends Gov, BSides (Newcastle Upon Tyne), Conf42 Quantum Computing, DevDays Europe, DevOps Institute, DevOpsDays (Geneva), Frug’Agile, IEEE, Microsoft, Scottish Summit, Scrum Alliance RSG (Nepal), Techstars, and W Love Games International Video Game Development Conference (Helsinki), and more.
With an average rating of 4.81 (on a scale of 1-5), sessions are highly valued.
The speaker engagement request form is here.
Thought Leadership and Influence
Prominent businesses, professional associations, government agencies, and universities have showcased Graffius and his contributions—spanning his books, talks, workshops, and beyond. Select examples include:
- Adobe,
- American Management Association,
- Amsterdam Public Health Research Institute,
- Bayer,
- BMC Software,
- Boston University,
- Broadcom,
- Cisco,
- Coburg University of Applied Sciences and Arts - Germany,
- Computer Weekly,
- Constructor University - Germany,
- Data Governance Success,
- Deimos Aerospace,
- DevOps Institute,
- Dropbox,
- EU's European Commission,
- Ford Motor Company,
- Gartner,
- GoDaddy,
- Harvard Medical School,
- Hasso Plattner Institute - Germany,
- IEEE,
- Innovation Project Management,
- Johns Hopkins University,
- Journal of Neurosurgery,
- Lam Research (Semiconductors),
- Leadership Worthy,
- Life Sciences Trainers and Educators Network,
- London South Bank University,
- Microsoft,
- MSN,
- NASSCOM,
- National Academy of Sciences,
- New Zealand Government,
- Oracle,
- Pinterest Inc.,
- Project Management Institute,
- Mary Raum (Professor of National Security Affairs, United States Naval War College),
- SANS Institute,
- SBG Neumark - Germany,
- Singapore Institute of Technology,
- Torrens University - Australia,
- TBS Switzerland,
- Tufts University,
- UC San Diego,
- UK Sports Institute,
- University of Galway - Ireland,
- US Department of Energy,
- US National Park Service,
- US Soccer,
- US Tennis Association,
- Verizon,
- Wrike,
- Yale University,
- and many others.
Graffius has played a key role in the Project Management Institute (PMI) in developing professional standards. He was a member of multiple teams that authored, reviewed, and produced:
- Practice Standard for Work Breakdown Structures—Second Edition.
- A Guide to the Project Management Body of Knowledge—Sixth Edition.
- The Standard for Program Management—Fourth Edition.
- The Practice Standard for Project Estimating—Second Edition.
Additional details are here.
He was also a subject matter expert reviewer of content for the PMI’s Congress. Beyond the PMI, Graffius also served as a member of the review team for two of the Scrum Alliance’s Global Scrum Gatherings.
Acclaimed Authority on Teamwork Tradecraft

Graffius is a renowned authority on teamwork tradecraft. Informed by the research of Bruce W. Tuckman and Mary Ann C. Jensen, over 100 subsequent studies, and Graffius' first-hand professional experience with, and analysis of, team leadership and performance, Graffius created his 'Phases of Team Development' as a unique perspective and visual conveying the five phases of team development. First introduced in 2008 and periodically updated, his work provides a diagnostic and strategic guide for navigating team dynamics. It provides actionable insights for leaders across industries to develop high-performance teams. Its adoption by esteemed organizations such as Yale University, IEEE, Cisco, Microsoft, Ford, Oracle, Broadcom, the U.S. National Park Service, and the Journal of Neurosurgery, among others, highlights its utility and value, solidifying its status as an indispensable resource for elevating team performance and driving organizational excellence.
The 2025 edition of Graffius' "Phases of Team Development" intellectual property is here.
Expert on Temporal Dynamics on Social Media Platforms

Graffius is also an authority on temporal dynamics on social media platforms. His 'Lifespan (Half-Life) of Social Media Posts' research—first published in 2018 and updated annually—delivers a precise quantitative analysis of post longevity across digital platforms, utilizing advanced statistical techniques to determine mean half-life with precision. It establishes a solid empirical base, effectively highlighting the ephemeral nature of content within social media ecosystems. Referenced and applied by leading entities such as the Center for Direct Marketing, Fast Company, GoDaddy, Pinterest Inc., and PNAS, among others, his research exemplifies methodological rigor and sustained significance in the field of digital informatics.
The 2025 edition of Graffius "Lifespan (Half-Life) of Social Media Posts" research is here.
Education and Professional Certifications
Graffius has a bachelor’s degree in psychology with a focus in Human Factors. He holds eight professional certifications:
- Certified SAFe 6 Agilist (SA),
- Certified Scrum Professional - ScrumMaster (CSP-SM),
- Certified Scrum Professional - Product Owner (CSP-PO),
- Certified ScrumMaster (CSM),
- Certified Scrum Product Owner (CSPO),
- Project Management Professional (PMP),
- Lean Six Sigma Green Belt (LSSGB), and
- IT Service Management Foundation (ITIL).
He is an active member of the Scrum Alliance, the Project Management Institute (PMI), and the Institute of Electrical and Electronics Engineers (IEEE).
Advancing AI, Agile, and Project/PMO Management
Scott M. Graffius continues to advance the fields of AI, Agile, and Project/PMO Management through his leadership, research, writing, and real-world impact. Businesses and other organizations leverage Graffius’ insights to drive their success.

Check out Scott’s books:
- Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions — Deliver Products in Short Cycles with Rapid Adaptation to Change, Fast Time-to-Market, and Continuous Improvement
- Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change
- Agile Protocol: The Transformation Ultimatum
Follow and connect with Scott on social media:














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How to Cite This Article
Graffius, Scott M. (2025, October 7). Scott M. Graffius’ Team Development Work Lights Up the University of Tasmania’s Curriculum. Available at: https://scottgraffius.com/blog/files/university-of-tasmania-australia-features-scott-m-graffius.html.

Digital Object Identifier (DOI)
DOI: (coming soon)

Content Acknowledgements
This article uses limited excerpts from the University of Tasmania, attributed and used under fair use for news reporting and analysis.
Names, marks, and content are the property of their respective owners.
University of Tasmania name, mark, and content are the property of the University of Tasmania, Australia.
Graffius’ “Phases of Team Development” is copyright © Scott M. Graffius. All rights reserved. 

Top 5 Hashtags
#HighPerformingTeams
#Leadership
#PhasesOfTeamDevelopment
#ProjectManagement
#UniversityOfTasmania

Post-Publication Notes
If there are any supplements or updates to this article after the date of publication, they will appear here.

Copyright
Copyright © Scott M. Graffius. All rights reserved.
Content on this site—including text, images, videos, and data—may not be used for training or input into any artificial intelligence, machine learning, or automatized learning systems, or published, broadcast, rewritten, or redistributed without the express written permission of Scott M. Graffius.
Taiwan’s Leading Outlet for Technology and Innovation Spotlights Graffius’ Research on Social Media Temporal Dynamics


Taiwan’s leading tech and business media, Business Next (數位時代 / BNext), featured Scott M. Graffius’ “Lifespan (Half-Life) of Social Media Posts” research, highlighting its insights into how content performs across platforms. Excerpts from the BNext article follow.

Founded in 1999 and based in Taipei, BNext is one of Taiwan’s most influential media brands. Publishing in Traditional Chinese, it connects with entrepreneurs, executives, and professionals eager to track technology, innovation, and business trends. BNext operates across multiple channels:
- Monthly print magazine (~80,000 circulation).
- Online platform with over 3 million monthly page views.
- Events and forums connecting startups, investors, and thought leaders.
BNext has built its reputation through early and insightful coverage of major global technology leaders and platforms, including Facebook and Alibaba Group co-founder Jack Ma, and continues to shape the conversation on digital transformation, innovation, and business strategy in Taiwan and beyond.
BNext’s article featured Graffius’ “Lifespan (Half-Life) of Social Media Posts” research, which draws on:
- Over 5 million posts and 225 podcasts.
- Eleven social platforms.
- Robust, multi-source methodology ensuring representative, data-driven insights.
Marketers, businesses, and content creators leverage the insights from Graffius’ work to plan, optimize, and time content more effectively.
More About the Lifespan (Half-Life) of Social Media Posts Research
Graffius’ Lifespan (Half-Life) of Social Media Posts research is renowned for its rigor, scale, and real-world relevance. Analyzing 5 million posts across multiple platforms, it reveals how content rises and fades in audience engagement. Cited by media, academics, and industry professionals alike, the study informs social media strategies, helps optimize engagement, and clarifies audience behavior patterns. By quantifying the half-life of posts across networks, it provides actionable guidance for content timing, planning, and long-term marketing impact. Its broad applicability makes it an essential resource for navigating today’s fast-moving digital landscape.

A visual from 2025 edition of Graffius’ research is above and the details are here.
More About Business Next
Business Next (數位時代 / BNext), founded in 1999 and headquartered in Taiwan, is a leading media outlet dedicated to technology, innovation, and business trends. Publishing in Traditional Chinese, it reaches a wide audience of entrepreneurs, executives, professionals, and forward-looking readers eager to understand how digital transformation and economic forces are reshaping industries. Recognized as an influential business media brand, BNext built its reputation through early, insightful coverage of global tech leaders and platforms such as Jack Ma and Facebook. The outlet operates across multiple channels, including a monthly print magazine with a circulation of approximately 80,000, an online platform attracting over 3 million page views per month, and influential events and forums that bring together startups, investors, and thought leaders. With a blend of credible reporting, sharp trend analysis, and active community building, BNext continues to shape the conversation on the future of technology and business in Taiwan and beyond.
Visit https://www.bnext.com.tw to learn more.

More
Continue reading for:
- Additional Articles,
- About Scott M. Graffius,
- How to Cite This Article,
- and more.

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Exotic Team Dynamics: The New Frontier of Human–AI Collaboration
Scott M. Graffius’ Work Featured at ACM DIS ’25
Climbing the Ladder: The Head of Agile/PMO’s Organizational Proximity to the CEO is Closer Than Ever
Harness Sci-Fi and Speculative Design While Embracing Imperfection to Drive Innovation and Proactively Predict and Prepare for the Future
Scott M. Graffius’ “Agile Scrum” Book Featured in a Publication of the Associação Nacional de Educação Católica do Brasil (ANEC)
Setting Direction with OKRs and Tracking Progress with KPIs: A Guide for Agile, Project Management, and Tech Teams
AI Showcase Showdown: Ranking AI Accuracy on Project Management Basics
BookAuthority Features “Agile Scrum” by Scott M. Graffius in “10 Agile Software Development Books That Define the Field”
Exploring Team Dynamics, Adaptability, and Creative Problem-Solving Through Felix the Cat’s Metaphorical Toolkit
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The “Pants-on-Fire Index for AI”
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About Scott M. Graffius

Scott M. Graffius is a globally recognized technology leader who drives innovation in AI, Agile, and Project Management/PMO leadership.
He’s a practitioner, researcher, thought leader, award-winning author, and keynote speaker who’s taken the stage at 95 conferences and other events across 25 countries.
He’s delivered over $2.3 billion in value for Fortune 500 companies and other leaders in technology, entertainment, financial services, healthcare, and beyond.
Businesses, professional associations, government agencies, and universities use Graffius and feature his work. Examples include Adobe, Bayer, Boston University, Ford, Gartner, Harvard Medical School, IEEE, Johns Hopkins University, Microsoft, MSN, National Academy of Sciences, Oracle, Pinterest Inc., Project Management Institute, UC San Diego, Verizon, Yale University, and others.
The following sections provide additional information on his experience, contributions, and influence.
Experience
Graffius heads the professional services firm Exceptional PPM and PMO Solutions, along with its subsidiary Exceptional Agility. These consultancies offer strategic and tactical advisory, training, embedded expertise, and consulting services to the public, private, and government sectors. They help organizations enhance their capabilities and results in agile, project management, program management, portfolio management, and PMO leadership, supporting innovation and driving competitive advantage. The consultancies confidently back services with a Delighted Client Guarantee™.
Graffius is a former VP of project management with a publicly traded provider of diverse consumer products and services over the Internet. Before that, he ran and supervised the delivery of projects and programs in public and private organizations with businesses ranging from e-commerce to advanced technology products and services, retail, manufacturing, entertainment, and more.
He has experience with consumer, business, reseller, government, and international markets.
Award-Winning Author
Graffius has authored three books.
- Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions, his first book, earned 17 awards.
- Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change, his second book, was named one of the best Scrum books of all time by BookAuthority.
- Agile Protocol: The Transformation Ultimatum, his third book and his first work of fiction, was released in April 2025. The book trailer is on YouTube.
International Public Speaker
Organizations worldwide engage Graffius to present on tech (including AI), Agile, project management, program management, portfolio management, and PMO leadership. He crafts and delivers unique and compelling talks and workshops. Graffius has conducted 95 sessions across 25 countries. Select examples of events include Agile Trends Gov, BSides (Newcastle Upon Tyne), Conf42 Quantum Computing, DevDays Europe, DevOps Institute, DevOpsDays (Geneva), Frug’Agile, IEEE, Microsoft, Scottish Summit, Scrum Alliance RSG (Nepal), Techstars, and W Love Games International Video Game Development Conference (Helsinki), and more.
With an average rating of 4.81 (on a scale of 1-5), sessions are highly valued.
The speaker engagement request form is here.
Thought Leadership and Influence
Prominent businesses, professional associations, government agencies, and universities have showcased Graffius and his contributions—spanning his books, talks, workshops, and beyond. Select examples include:
- Adobe,
- American Management Association,
- Amsterdam Public Health Research Institute,
- Bayer,
- BMC Software,
- Boston University,
- Broadcom,
- Cisco,
- Coburg University of Applied Sciences and Arts - Germany,
- Computer Weekly,
- Constructor University - Germany,
- Data Governance Success,
- Deimos Aerospace,
- DevOps Institute,
- Dropbox,
- EU's European Commission,
- Ford Motor Company,
- Gartner,
- GoDaddy,
- Harvard Medical School,
- Hasso Plattner Institute - Germany,
- IEEE,
- Innovation Project Management,
- Johns Hopkins University,
- Journal of Neurosurgery,
- Lam Research (Semiconductors),
- Leadership Worthy,
- Life Sciences Trainers and Educators Network,
- London South Bank University,
- Microsoft,
- MSN,
- NASSCOM,
- National Academy of Sciences,
- New Zealand Government,
- Oracle,
- Pinterest Inc.,
- Project Management Institute,
- Mary Raum (Professor of National Security Affairs, United States Naval War College),
- SANS Institute,
- SBG Neumark - Germany,
- Singapore Institute of Technology,
- Torrens University - Australia,
- TBS Switzerland,
- Tufts University,
- UC San Diego,
- UK Sports Institute,
- University of Galway - Ireland,
- US Department of Energy,
- US National Park Service,
- US Soccer,
- US Tennis Association,
- Verizon,
- Wrike,
- Yale University,
- and many others.
Graffius has played a key role in the Project Management Institute (PMI) in developing professional standards. He was a member of multiple teams that authored, reviewed, and produced:
- Practice Standard for Work Breakdown Structures—Second Edition.
- A Guide to the Project Management Body of Knowledge—Sixth Edition.
- The Standard for Program Management—Fourth Edition.
- The Practice Standard for Project Estimating—Second Edition.
Additional details are here.
He was also a subject matter expert reviewer of content for the PMI’s Congress. Beyond the PMI, Graffius also served as a member of the review team for two of the Scrum Alliance’s Global Scrum Gatherings.
Acclaimed Authority on Teamwork Tradecraft

Graffius is a renowned authority on teamwork tradecraft. Informed by the research of Bruce W. Tuckman and Mary Ann C. Jensen, over 100 subsequent studies, and Graffius' first-hand professional experience with, and analysis of, team leadership and performance, Graffius created his 'Phases of Team Development' as a unique perspective and visual conveying the five phases of team development. First introduced in 2008 and periodically updated, his work provides a diagnostic and strategic guide for navigating team dynamics. It provides actionable insights for leaders across industries to develop high-performance teams. Its adoption by esteemed organizations such as Yale University, IEEE, Cisco, Microsoft, Ford, Oracle, Broadcom, the U.S. National Park Service, and the Journal of Neurosurgery, among others, highlights its utility and value, solidifying its status as an indispensable resource for elevating team performance and driving organizational excellence.
The 2025 edition of Graffius' "Phases of Team Development" intellectual property is here.
Expert on Temporal Dynamics on Social Media Platforms

Graffius is also an authority on temporal dynamics on social media platforms. His 'Lifespan (Half-Life) of Social Media Posts' research—first published in 2018 and updated annually—delivers a precise quantitative analysis of post longevity across digital platforms, utilizing advanced statistical techniques to determine mean half-life with precision. It establishes a solid empirical base, effectively highlighting the ephemeral nature of content within social media ecosystems. Referenced and applied by leading entities such as the Center for Direct Marketing, Fast Company, GoDaddy, Pinterest Inc., and PNAS, among others, his research exemplifies methodological rigor and sustained significance in the field of digital informatics.
The 2025 edition of Graffius "Lifespan (Half-Life) of Social Media Posts" research is here.
Education and Professional Certifications
Graffius has a bachelor’s degree in psychology with a focus in Human Factors. He holds eight professional certifications:
- Certified SAFe 6 Agilist (SA),
- Certified Scrum Professional - ScrumMaster (CSP-SM),
- Certified Scrum Professional - Product Owner (CSP-PO),
- Certified ScrumMaster (CSM),
- Certified Scrum Product Owner (CSPO),
- Project Management Professional (PMP),
- Lean Six Sigma Green Belt (LSSGB), and
- IT Service Management Foundation (ITIL).
He is an active member of the Scrum Alliance, the Project Management Institute (PMI), and the Institute of Electrical and Electronics Engineers (IEEE).
Advancing AI, Agile, and Project/PMO Management
Scott M. Graffius continues to advance the fields of AI, Agile, and Project/PMO Management through his leadership, research, writing, and real-world impact. Businesses and other organizations leverage Graffius’ insights to drive their success.

Check out Scott’s books:
- Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions — Deliver Products in Short Cycles with Rapid Adaptation to Change, Fast Time-to-Market, and Continuous Improvement
- Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change
- Agile Protocol: The Transformation Ultimatum
Follow and connect with Scott on social media:














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How to Cite This Article
Graffius, Scott M. (2025, September 18). Taiwan’s Leading Outlet for Technology and Innovation Spotlights Graffius’ Research on Social Media Temporal Dynamics. Available at: https://scottgraffius.com/blog/files/tech-and-innovation-outlet-spotlights-graffius-research-on-social-media-temporal-dynamics.html.

Digital Object Identifier (DOI)
DOI: (coming soon)

Content Acknowledgements
Names, marks, and content are the property of their respective owners.
This article uses limited excerpts from the Business Next piece, attributed and used under fair use for news reporting and analysis.
Business Next name, mark, and content are the property of Business Next Media Corp.
Graffius’ “Lifespan (Half-Life) of Social Media Posts” is copyright © Scott M. Graffius. All rights reserved. Visit ScottGraffius.com.

Top 5 Hashtags
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Post-Publication Notes
If there are any supplements or updates to this article after the date of publication, they will appear here.

Copyright
Copyright © Scott M. Graffius. All rights reserved.
Content on this site—including text, images, videos, and data—may not be used for training or input into any artificial intelligence, machine learning, or automatized learning systems, or published, broadcast, rewritten, or redistributed without the express written permission of Scott M. Graffius.
Scott M. Graffius’ Insights on AI, Agile, Gaming, XR, and Defense Transformation Cited by MSN in Their Coverage of Innovation and Leadership in the Sector


Introduction
MSN featured Scott M. Graffius’ work in the article “Why True Innovation in Defense Demands Leaders Who Shoulder Risk and Unfreeze the Middle.” The piece spotlights Graffius’ analysis of the Meta-Anduril EagleEye project, a pioneering extended reality (XR) initiative blending gaming-inspired virtual reality (VR), artificial intelligence (AI), and Agile to revolutionize battlefield operations.
In his article, “Meta and Anduril’s EagleEye and the Future of XR: How Gaming, AI, and Agile Are Transforming Defense,” Graffius examines how Meta’s Reality Labs and Anduril’s Lattice platform collaborate to deliver XR headsets for the U.S. Army. These wearables project real-time tactical data—such as drone feeds—into soldiers’ fields of view, mimicking the immersive qualities of advanced gaming. Powered by Agile’s rapid prototyping and AI’s predictive analytics, EagleEye boosts military precision and offers potential for training, medical augmented reality (AR), and other applications.
MSN’s recognition of this work underscores Graffius’ role in illuminating the intersections of technology, Agile practices, and defense innovation.

Context of the MSN Article
Authored by William Harrison, MSN’s article examines how courageous leadership and adaptable methodologies are essential to overcoming bureaucratic inertia in the defense sector. It highlights Agile practices as critical enablers of rapid iteration and responsiveness. These are key ingredients in the development of high-tech systems like XR platforms.
In this context, the EagleEye project shines as a powerful example of innovation in action. By integrating advanced optics, AI-driven data fusion, and rugged design, EagleEye embodies Graffius’ research on how gaming, AI, and Agile redefine military effectiveness. Notably, MSN cited scottgraffius.com in the article, further affirming the relevance and impact of Graffius’ thought leadership. Excerpts from the MSN article are shown below.

The bibliography section of this article includes links to the MSN article and Graffius' article.

Significance of the Recognition
This milestone reflects Scott M. Graffius’ standing as a thought leader at the intersection of technology and defense. MSN’s global platform amplifies his insights, reaching far beyond niche circles and validating the timeliness of his EagleEye analysis.
By distilling complex intersections—XR, AI, and Agile—into actionable insights, Graffius demonstrates how cross-industry collaboration can push boundaries in high-stakes environments. This recognition not only elevates his visibility but also opens doors for future opportunities, from industry partnerships to speaking engagements, where his expertise can inform the next wave of innovation.

Conclusion
Readers can explore Graffius’ original article, “Meta and Anduril’s EagleEye and the Future of XR: How Gaming, AI, and Agile Are Transforming Defense” (a link is in the bibliography section of this article), for a deeper dive into the project’s innovations and implications.
Scott M. Graffius shares insights and strategies on advanced technology, AI, Agile project management, gaming, and teamwork tradecraft via talks and workshops. He’s spoken at 95 conferences and other events across 25 countries. Book him for your event by completing a speaker engagement request form or emailing him today.

About MSN
MSN is a major web portal and online news aggregator owned by Microsoft. It offers a wide range of content, including news, weather, sports, finance, technology, entertainment, lifestyle, and more. It operates in dozens of countries and languages, providing localized versions of the portal worldwide. According to recent estimates, MSN receives over 1.4 billion visits per month worldwide, with tens of millions of users accessing it daily. That places it among the top online media destinations. Its audience spans a broad demographic. Because it aggregates content from many respected publishers and balances breadth (covering many topics) with platform reach, being featured in MSN brings visibility to a very large and diverse audience. Visit https://www.msn.com/ to learn more.

Bibliography
This is the select bibliography. It lists the two publications referenced in this article.
Graffius, Scott M. (2025, June 2). Meta and Anduril’s EagleEye and the Future of XR: How Gaming, AI, and Agile Are Transforming Defense. Available at: https://scottgraffius.com/blog/files/meta-and-anduril-eagleeye-and-the-future-of-xr-how-gaming-ai-and-agile-are-transforming-defense.html.
Harrison, William (2025, June 5). Why True Innovation in Defense Demands Leaders Who Shoulder Risk and Unfreeze the Middle. MSN. Available at: https://www.msn.com/en-us/news/technology/why-true-innovation-in-defense-demands-leaders-who-shoulder-risk-and-unfreeze-the-middle/ar-AA1G8Rht.

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About Scott M. Graffius

Scott M. Graffius is a globally recognized technology leader who drives innovation in AI, Agile, and Project Management/PMO leadership.
He’s a practitioner, researcher, thought leader, award-winning author, and keynote speaker who’s taken the stage at 95 conferences and other events across 25 countries.
He’s delivered over $2.3 billion in value for Fortune 500 companies and other leaders in technology, entertainment, financial services, healthcare, and beyond.
Businesses, professional associations, government agencies, and universities use Graffius and feature his work. Examples include Adobe, Bayer, Boston University, Ford, Gartner, Harvard Medical School, IEEE, Johns Hopkins University, Microsoft, MSN, National Academy of Sciences, Oracle, Pinterest Inc., Project Management Institute, UC San Diego, Verizon, Yale University, and others.
The following sections provide additional information on his experience, contributions, and influence.
Experience
Graffius heads the professional services firm Exceptional PPM and PMO Solutions, along with its subsidiary Exceptional Agility. These consultancies offer strategic and tactical advisory, training, embedded expertise, and consulting services to the public, private, and government sectors. They help organizations enhance their capabilities and results in agile, project management, program management, portfolio management, and PMO leadership, supporting innovation and driving competitive advantage. The consultancies confidently back services with a Delighted Client Guarantee™.
Graffius is a former VP of project management with a publicly traded provider of diverse consumer products and services over the Internet. Before that, he ran and supervised the delivery of projects and programs in public and private organizations with businesses ranging from e-commerce to advanced technology products and services, retail, manufacturing, entertainment, and more.
He has experience with consumer, business, reseller, government, and international markets.
Award-Winning Author
Graffius has authored three books.
- Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions, his first book, earned 17 awards.
- Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change, his second book, was named one of the best Scrum books of all time by BookAuthority.
- Agile Protocol: The Transformation Ultimatum, his third book and his first work of fiction, was released in April 2025. The book trailer is on YouTube.
International Public Speaker
Organizations worldwide engage Graffius to present on tech (including AI), Agile, project management, program management, portfolio management, and PMO leadership. He crafts and delivers unique and compelling talks and workshops. Graffius has conducted 95 sessions across 25 countries. Select examples of events include Agile Trends Gov, BSides (Newcastle Upon Tyne), Conf42 Quantum Computing, DevDays Europe, DevOps Institute, DevOpsDays (Geneva), Frug’Agile, IEEE, Microsoft, Scottish Summit, Scrum Alliance RSG (Nepal), Techstars, and W Love Games International Video Game Development Conference (Helsinki), and more.
With an average rating of 4.81 (on a scale of 1-5), sessions are highly valued.
The speaker engagement request form is here.
Thought Leadership and Influence
Prominent businesses, professional associations, government agencies, and universities have showcased Graffius and his contributions—spanning his books, talks, workshops, and beyond. Select examples include:
- Adobe,
- American Management Association,
- Amsterdam Public Health Research Institute,
- Bayer,
- BMC Software,
- Boston University,
- Broadcom,
- Cisco,
- Coburg University of Applied Sciences and Arts - Germany,
- Computer Weekly,
- Constructor University - Germany,
- Data Governance Success,
- Deimos Aerospace,
- DevOps Institute,
- Dropbox,
- EU's European Commission,
- Ford Motor Company,
- Gartner,
- GoDaddy,
- Harvard Medical School,
- Hasso Plattner Institute - Germany,
- IEEE,
- Innovation Project Management,
- Johns Hopkins University,
- Journal of Neurosurgery,
- Lam Research (Semiconductors),
- Leadership Worthy,
- Life Sciences Trainers and Educators Network,
- London South Bank University,
- Microsoft,
- MSN,
- NASSCOM,
- National Academy of Sciences,
- New Zealand Government,
- Oracle,
- Pinterest Inc.,
- Project Management Institute,
- Mary Raum (Professor of National Security Affairs, United States Naval War College),
- SANS Institute,
- SBG Neumark - Germany,
- Singapore Institute of Technology,
- Torrens University - Australia,
- TBS Switzerland,
- Tufts University,
- UC San Diego,
- UK Sports Institute,
- University of Galway - Ireland,
- US Department of Energy,
- US National Park Service,
- US Soccer,
- US Tennis Association,
- Verizon,
- Wrike,
- Yale University,
- and many others.
Graffius has played a key role in the Project Management Institute (PMI) in developing professional standards. He was a member of multiple teams that authored, reviewed, and produced:
- Practice Standard for Work Breakdown Structures—Second Edition.
- A Guide to the Project Management Body of Knowledge—Sixth Edition.
- The Standard for Program Management—Fourth Edition.
- The Practice Standard for Project Estimating—Second Edition.
Additional details are here.
He was also a subject matter expert reviewer of content for the PMI’s Congress. Beyond the PMI, Graffius also served as a member of the review team for two of the Scrum Alliance’s Global Scrum Gatherings.
Acclaimed Authority on Teamwork Tradecraft

Graffius is a renowned authority on teamwork tradecraft. Informed by the research of Bruce W. Tuckman and Mary Ann C. Jensen, over 100 subsequent studies, and Graffius' first-hand professional experience with, and analysis of, team leadership and performance, Graffius created his 'Phases of Team Development' as a unique perspective and visual conveying the five phases of team development. First introduced in 2008 and periodically updated, his work provides a diagnostic and strategic guide for navigating team dynamics. It provides actionable insights for leaders across industries to develop high-performance teams. Its adoption by esteemed organizations such as Yale University, IEEE, Cisco, Microsoft, Ford, Oracle, Broadcom, the U.S. National Park Service, and the Journal of Neurosurgery, among others, highlights its utility and value, solidifying its status as an indispensable resource for elevating team performance and driving organizational excellence.
The 2025 edition of Graffius' "Phases of Team Development" intellectual property is here.
Expert on Temporal Dynamics on Social Media Platforms

Graffius is also an authority on temporal dynamics on social media platforms. His 'Lifespan (Half-Life) of Social Media Posts' research—first published in 2018 and updated annually—delivers a precise quantitative analysis of post longevity across digital platforms, utilizing advanced statistical techniques to determine mean half-life with precision. It establishes a solid empirical base, effectively highlighting the ephemeral nature of content within social media ecosystems. Referenced and applied by leading entities such as the Center for Direct Marketing, Fast Company, GoDaddy, Pinterest Inc., and PNAS, among others, his research exemplifies methodological rigor and sustained significance in the field of digital informatics.
The 2025 edition of Graffius "Lifespan (Half-Life) of Social Media Posts" research is here.
Education and Professional Certifications
Graffius has a bachelor’s degree in psychology with a focus in Human Factors. He holds eight professional certifications:
- Certified SAFe 6 Agilist (SA),
- Certified Scrum Professional - ScrumMaster (CSP-SM),
- Certified Scrum Professional - Product Owner (CSP-PO),
- Certified ScrumMaster (CSM),
- Certified Scrum Product Owner (CSPO),
- Project Management Professional (PMP),
- Lean Six Sigma Green Belt (LSSGB), and
- IT Service Management Foundation (ITIL).
He is an active member of the Scrum Alliance, the Project Management Institute (PMI), and the Institute of Electrical and Electronics Engineers (IEEE).
Advancing AI, Agile, and Project/PMO Management
Scott M. Graffius continues to advance the fields of AI, Agile, and Project/PMO Management through his leadership, research, writing, and real-world impact. Businesses and other organizations leverage Graffius’ insights to drive their success.

Check out Scott’s books:
- Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions — Deliver Products in Short Cycles with Rapid Adaptation to Change, Fast Time-to-Market, and Continuous Improvement
- Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change
- Agile Protocol: The Transformation Ultimatum
Follow and connect with Scott on social media:














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How to Cite This Article
Graffius, Scott M. (2025, September 12). Scott M. Graffius’ Insights on AI, Agile, Gaming, XR, and Defense Transformation Cited by MSN in Their Coverage of Innovation and Leadership in the Sector. Available at: https://scottgraffius.com/blog/files/msn-cites-scott-m-graffius-insights-on-ai.html.

Digital Object Identifier (DOI)
DOI: (coming soon)

Content Acknowledgements
This article refers to two publications:
- MSN's "Why True Innovation in Defense Demands Leaders Who Shoulder Risk and Unfreeze the Middle" article is available at: https://www.msn.com/en-us/news/technology/why-true-innovation-in-defense-demands-leaders-who-shoulder-risk-and-unfreeze-the-middle/ar-AA1G8Rht.
- Scott M. Graffius' "Meta and Anduril’s EagleEye and the Future of XR: How Gaming, AI, and Agile Are Transforming Defense" article is available at: https://www.scottgraffius.com/blog/files/meta-and-anduril-eagleeye-and-the-future-of-xr-how-gaming-ai-and-agile-are-transforming-defense.html.
Names, marks, and content are the property of their respective owners.
MSN name and logo are trademarks of Microsoft. Content on MSN is the property of Microsoft or its content providers.
This article uses limited excerpts from the MSN article, attributed and used under fair use for news reporting and analysis.


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Post-Publication Notes
If there are any supplements or updates to this article after the date of publication, they will appear here.


Copyright
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Content on this site—including text, images, videos, and data—may not be used for training or input into any artificial intelligence, machine learning, or automatized learning systems, or published, broadcast, rewritten, or redistributed without the express written permission of Scott M. Graffius.

